Why creative conflict matters in innovation

Managing innovation - creating value from ideas

Is your innovation team full of 'nodders'? That's the wonderful name P.G.Wodehouse gave to the 'yes-man' characters in his books about the early days of Hollywood. But it is a real problem in teams trying to be creative - because the best ideas often come from people who argue.

This podcast explores the importance of creative conflict in innovation

You can find a transcript together with many other resources, video, audio, cases, tools, even some songs - at my website here