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Let's Get Data-Driven
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When? This feed was archived on March 17, 2024 04:06 (
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Manage series 2951224
And that's cool because I'm Lanie Lamarre and I help you navigate what's happening in digital marketing today so you can better make all the very boss decisions to create your next best month, launch or collaboration.
After all, you're the boss, apple sauce, and this podcast is dedicated to delivering those OMGrowth moments to you so let's do this.
99 قسمت
بایگانی مجموعه ها ("فیدهای غیر فعال" status)
When?
This feed was archived on March 17, 2024 04:06 (
Why? فیدهای غیر فعال status. سرورهای ما، برای یک دوره پایدار، قادر به بازیابی یک فید پادکست معتبر نبوده اند.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage series 2951224
And that's cool because I'm Lanie Lamarre and I help you navigate what's happening in digital marketing today so you can better make all the very boss decisions to create your next best month, launch or collaboration.
After all, you're the boss, apple sauce, and this podcast is dedicated to delivering those OMGrowth moments to you so let's do this.
99 قسمت
همه قسمت ها
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1 100 - I'm Terrible At Multi-Tasking (And You Are Too!) 6:50

1 99 - The Biggest Mistakes I've Made with MARKETING DATA as a Digital Marketer 12:43

1 98 - How UTM PARAMETERS are the Future of Analytics in a Cookieless World 9:29

1 97 - Navigating The Fine Print: Using AI to Make Sense of Terms and Conditions 7:49

1 96 - Balancing PERSONALIZATION and PRIVACY With Your Marketing Campaigns 12:01

1 95 - Maximizing Results with the Pareto Principle: An 80/20 Guide of Efficient Resource Use 16:59

1 94 - A Resource To Better Understand How Your Data Is Used [Mini-Sode] 1:50

1 93 - Is Your CHATBOT and/or CHAT FEATURE Privacy-Compliant? 11:40

1 92 - Measuring Success: PROJECT and PROGRAM Metrics Explained 12:20

1 91 - The Role of COMPLIANCE TOOLS for Digital Marketers in 2023 11:38

1 90 - Beyond Vanity Metrics: Using SOCIAL MEDIA INSIGHTS To Make Data-Driven Decisions 10:25

1 89 - "My REPORTS don't add up. Which DATA SOURCE is telling the truth?" 8:59

1 88 - The Power of CHATGPT For Improving Your Online Business Results 9:38

1 87 - DATA VISUALIZATION 101: Inspiring Your Brain Using Your Performance Data 7:06

1 86 - Why Am I Overwhelmed and How Can BUSINESS SYSTEMS help? 11:00

1 85 - "How Do I Identify TRENDS & PATTERNS In My Online Performance?" 8:50

1 84 - HEAT MAPS vs ANALYTICS: How and When To Use Services Like HotJar and CrazyEgg 8:35

1 83 - “What’s the deal with all these COOKIE BANNERS?” 9:05

1 82 - SEO vs SEM: What Is The Difference and Why Do You Care? 9:38

1 81 - What "Responsible Marketing and Tracking" Means In 2023 13:00

1 80 - "Is Google Search Console GDPR-Friendly and Privacy Compliant?" 7:21

1 79 - "I Agreed To WHAT?...": SLACK Edition 13:10

1 78 - When Should I "Allow All Cookies" and When Should I Disable Them? 9:09

1 77 - Goals vs KPIs and How This Impacts Your Planning & Forecasting 10:08

1 76 - "Will Affiliate Links Work As Third-Party Cookies Become Obsolete?" 6:56

1 75 - Encore: "What Do I Do On A CEO DAY?" 20:31

1 74 - Should you create an account using those LOGIN WITH FACEBOOK or LOGIN WITH GOOGLE buttons? 11:06

1 73- BEHIND THE SCENES: How I Tested and Improved A NEW SALES PAGE 9:08

1 72 - "Can having GA installed on my site increase my Google Ad cost?" 5:29

1 71 - ZERO-PARTY Data vs. FIRST-PARTY Data vs. THIRD-PARTY Data 11:48

1 70 - "When are LINK SHORTENERS most useful and how do you track them?" 9:11

1 69 - "I Agreed To WHAT?!": TIKTOK Edition (and why I deleted and uninstalled TikTok) 15:23

1 68 - Welcome to Season 3 3:45

1 67 - BEHIND THE SCENES: Why Q2 Scared The 💩 Out Of Me 10:28

1 66 - LIZ WILCOX Is Proof Of How Low Ticket Can Be High Value and Hella-Profitable 30:32

1 65 - What To Do When Your EMAIL MARKETING Just Isn't Working 14:25

1 64 - Why Your CHECKOUT PAGE Is Low-Lying Fruit For Better Results with DAMA JUE 22:26

1 63 - My EMAIL TAGGING and SEGMENTATION STRATEGY for Data-Driven, Customer-Focused Bosses 17:06

1 62 - The Best Ways To Go EVERGREEN with DESTINI COPP 13:23

1 61 - Email Marketing KPIs and ENGAGEMENT METRICS That Actually Matter... and Why 22:42

1 60 - Is Your EMAIL MARKETING COMPLIANT to International Laws like GDPR, CAN-SPAM and Anti-Spam Legislation? 12:02

1 59 - Tracking What Matters in GROUP PROGRAMS and MEMBERSHIPS with MELODY JOHNSON, The Course Consultant 11:45

1 58 - What Your OPTIMIZATION STRATEGY In Action Looks Like 9:52

1 57 - What To Do When Your MARKETING EFFORTS Aren't Working 13:47

1 56 - How to question your WEBSITE TRAFFIC PERFORMANCE for deeper insights 13:37

1 55 - Why SALES FUNNELS are a figment of our imagination 9:15

1 54 - How To ETHICALLY TRACK Your Website Visitors using Fathom and Plausible Analytics 15:09

1 53 - I uninstalled GOOGLE ANALYTICS (and you may want to do the same) 13:14

1 52 - The Future of RELATIONSHIP MARKETING with Jordan Gill of Systems Saved Me 20:16

1 51 - Increasing Your PROFIT MARGINS with Conversion Rate Optimization 8:17

1 50 - Get To Know Your CEO PROFILE with Diane Mayor 21:57

1 49 - It's Not "Just You": Here's Why Q1 IS HARD 9:16

1 48 - Your Workflow Called: It Wants an INTERFACE (and Airtable has it) 8:44

1 47 - You Do Too Damn Much: AUTOMATING with Ashley Hogrebe of Do The Damn Thing 18:15

1 46 - Putting Your KPIs and MILESTONES on a Schedule (like, furreal, tho) 10:00

1 45 - How to FORECAST and IMPROVE without numbers 12:17

1 44 - Knowing Your LAUNCH NUMBERS with Shaundra Howard 15:54

1 43 - Behind The Scenes: Hosting the 1st OMGrowth LIVE EVENT 14:09

1 42 - Marketing Two Businesses At Once with Dolly Delong 17:16

1 41 - Nobody puts Baby (or your Emails) in the SPAM FOLDER 8:26

1 9 - How to turn your GUT FEELINGS into your ultimate measurable MARKETING METRICS 9:06

1 8 - Conversion Rate Optimization 101: CALLS-TO-ACTION for Better Leads and Sales Conversions 8:41

1 7 - You are here: PLANNING AND FORECASTING your data for the new year 13:42

1 6 - How DATA-DRIVEN THINKING works... even (especially!) if you're "not a numbers person" 8:18

1 "I want to IMPROVE MY MARKETING CAMPAIGNS and increase my ROI... where do I start?" 13:19

1 Promo Pete and the "GOOD CONVERSION RATE": a fairy tale for online marketers 10:14

1 The Super-Simple ABCs of KNOWING YOUR NUMBERS in Google Analytics 12:44

1 Marketing and Metrics Plot Twist: PEOPLE NUMBERS (Weird, right?) 9:54

1 1 - Welcome to OMGrowth! 1:00

1 40 - Let's talk PRIDE, JOY and FULFILLMENT 4:44

1 39 - Kate Doster Loves Bundles And Here's Why 24:04

1 38 - "What Do I do on a CEO DAY?" 19:48

1 37 - ROI vs ROAS 10:02

1 36 - It's NOISY... and you don't have to feel that 3:25

1 35 - When to Cancel a Launch with KRISTA LEE MILLER 15:40

1 34 - Shiny Objects: INVESTING PURPOSEFULLY (even on Black Friday!) 12:25

1 33 - Let It Go: STRATEGIES YOU CAN’T KEEP UP post-iOS 14 and post-iOS 15 11:16

1 32 - How to TRACK YOUR MARKETING campaigns with the iOS updates 10:58

1 31 - Why your CONVERSION RATES are free-falling in 2021 11:45

1 Season 2 and OMGrowth Live! 3:35

1 29 - Behind the scenes: how I track the RETURN-ON-INVESTMENT for my podcast content 9:34

1 28 - What exactly is your "NEXT LEVEL" and how do you get there? 10:02

1 27 - How to ditch the cycle of pushing your LAST QUARTER'S GOALS into the next 10:51

1 26 - What is AGILE PROJECT MANAGEMENT and how it can help solopreneur like you 8:34

1 25 - My favorite BUSINESS VISUALIZATION tools to literally see your goals and performance 10:07

1 24 - Behind The Scenes: COLLABORATING ON A BUNDLE for list-building and attracting new audiences 13:56

1 23 - What to do when YOU FEEL LIKE YOU DON'T KNOW what you're doing 11:32

1 22 - Behind the scenes: Improving my PINTEREST click-through 12:32

1 21 - The Solopreneur's Guide to OUTSOURCING and DELEGATING 12:49

1 20 - Behind the scenes: Auditing my PINTEREST account and traffic strategy 12:20

1 19 - The truth about A/B TESTING your digital marketing campaigns for creative entrepreneurs 10:45

1 18 - Tracking your campaigns like they owe you money (and they totally do!) using UTM PARAMETERS 10:09

1 17 - What is a DATA STRATEGY and how do you get one (that preferably doesn't involve spreadsheets) 9:31

1 15 - How data can end your IMPOSTER SYNDROME and COMPARISION-ITIS... for good! 6:05

1 14 - Why learning GOOGLE ANALYTICS AND TAG MANAGER probably isn't worth it 12:39

1 13 - KEY PERFORMANCE INDICATORS (or KPIs) made simple: what to track, why you care and what-the-hey they're worth 11:52

1 12 - "How much can I afford to spend on FACEBOOK ADS?" 10:02

1 11 - "My FACEBOOK ANALYTICS are different from what GOOGLE ANALYTICS says. What gives?" 10:10

1 10 - After the click-through: measuring the ROI on your SOCIAL MEDIA campaigns 13:42
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