Join us each week as celebrity guests pitch an idea for a film based on one of the SUPER niche sub-genres on Netflix. From ‘Steamy Crime Movies from the 1970s’ to ‘Australian Dysfunctional Family Comedies Starring A Strong Female Lead’, our celebrity guests will pitch their wacky plot, their dream cast, the marketing stunts, and everything in between. By the end of every episode, Jimmy Carr, Comedian by night / “Netflix Executive” by day, will decide whether the pitch is greenlit or condemned to development hell! New episodes on Wednesdays starting May 28th! Listen on all podcast platforms and watch on the Netflix is a Joke YouTube Channel . The Big Pitch is a co-production by Netflix and BBC Studios Audio.…
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محتوای ارائه شده توسط Tom Stimson and The Stimson Group. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Tom Stimson and The Stimson Group یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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How to Turn Value Add Into Added Value
Manage episode 477321793 series 3601368
محتوای ارائه شده توسط Tom Stimson and The Stimson Group. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Tom Stimson and The Stimson Group یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Stop letting “value add” become "free work”!
In this episode, I explore why the humble “project manager” title could be costing you serious money. Learn how elevating your titles to Producer, Executive Producer, and Technical Director can transform client perception and boost your bottom line.
This isn’t about padding bills — it’s about providing AND charging for meaningful value that makes clients happier and your business more profitable.
Visit trstimson.com for more resources.
168 قسمت
اشتراک گذاریManage episode 477321793 series 3601368
محتوای ارائه شده توسط Tom Stimson and The Stimson Group. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Tom Stimson and The Stimson Group یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Stop letting “value add” become "free work”!
In this episode, I explore why the humble “project manager” title could be costing you serious money. Learn how elevating your titles to Producer, Executive Producer, and Technical Director can transform client perception and boost your bottom line.
This isn’t about padding bills — it’s about providing AND charging for meaningful value that makes clients happier and your business more profitable.
Visit trstimson.com for more resources.
168 قسمت
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Intentional Success with Tom Stimson
In this episode, I tackle the biggest headache most companies face: hiring and keeping great talent. I share my proven 90-day plan with clear checkpoints at 30, 60, and 90 days that create real accountability for both managers and new hires. For balanced companies that need half the staff but twice the performance, I provide practical strategies to spot talent quickly, pay what they’re worth, and make decisive moves when things aren’t working. Stop the endless cycle of hiring disappointments and build a team that delivers consistent results without the constant drama. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
Last week, I explained my three-call process for closing better deals with awesome buyers. Step three in that process was the proposal presentation meeting. Today, I want to drill down into what goes into those proposals and share some practical considerations. https://www.trstimson.com/how-to-set-baselines-that-clients-accept/…
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Intentional Success with Tom Stimson
Are you conducting discovery calls at the right time in the right way? Discovery calls should happen MUCH earlier in your relationship development process than you may think. Learn how proper discovery converts leads into permanent prospects, helps design better pitches, and creates client relationships before you even have a project. Stop waiting for business to appear! Learn how to create a sense of urgency that makes prospects eager to work with you. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
Many selling organizations have clear guidelines for walking ideal prospects through their system. Why? Because we know how ideal customers buy. It’s non-ideal customers who confuse us, and if we improvise to accommodate them, we’re taking our eyes off the focus. https://www.trstimson.com/three-call-sales-process/…
Who is your ideal customer? In this episode, I explain why this seemingly simple choice has massive implications for your business model. Discover whether your business is designed to serve clients (optimizing for revenue) or customers (optimizing for resources), and why trying to serve both usually means doing neither well. In a balanced, scalable business, turning down work is essential. If that makes you queasy, your revenue addiction might be compromising your business model. Listen now to hear questions that’ll increase your chances of intentional success. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
We all know managing pricing variables is a nightmare. If you can’t raise your rental or labor prices without creating a firestorm of resistance from key customers and a reluctant sales team, you have a transactional problem. You’re a valuable service business, not just a rental company. https://www.trstimson.com/you-should-charge-more/…
In this no-nonsense episode, I tackle the economic headwinds we’re facing. Unlike the pandemic, this downturn won’t eliminate work, but it will shift power back to buyers. I share practical strategies to weather the storm: revisiting cash flow projections, calculating realistic break-even revenue, making tough staffing decisions, and having crucial customer conversations. Remember that high-margin virtual solutions may become your lifeline when travel budgets get slashed. The businesses built on balance and scalability will survive this challenge. Listen now for tactical advice to position your company for whatever comes next. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
I used to live for RFPs. Requests for proposals were my mainstay. I didn’t have to do any sales work. The fax machine went off, the emails came in (sometimes they showed up in the mail), and I’d crank out a proposal and send it back. It was so easy doing business back in the day. https://www.trstimson.com/stop-wasting-time-on-bad-rfp/…
In my latest episode, I unpack the tariffs that could hit our industry as hard as the pandemic did five years ago. I cut through the uncertainty to deliver straight talk about what’s coming and how to prepare. If you haven’t achieved a balanced, scalable business model yet, you’re running out of time. Learn why maintaining low overhead, focusing on gross profit over revenue volume, and smart billing practices will be your keys to survival. Those who applied the lessons from 2020 will weather this storm, and those who returned to old habits will struggle. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
A quick walk through any warehouse operation will tell me a lot about your company's relationship with process and organization. You can't prep a great show from a disorganized warehouse. https://www.trstimson.com/warehouse-operations-handbook/
Stop letting “value add” become "free work”! In this episode, I explore why the humble “project manager” title could be costing you serious money. Learn how elevating your titles to Producer, Executive Producer, and Technical Director can transform client perception and boost your bottom line. This isn’t about padding bills — it’s about providing AND charging for meaningful value that makes clients happier and your business more profitable. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
Back when I managed teams, I kept a stack of resumes on the corner of my desk. During interviews, candidates would see that pile and realize they weren’t the only person I was talking to. I don’t know if it was effective, but I enjoyed nodding toward that stack while asking, “Tell me more about why you’d be a great fit for us.” Interviewing sales candidates requires a different approach than hiring for other positions. Whether the role has “sales” in the title or not, anyone who interfaces with clients is selling. Let’s talk about how to find the right people to represent your company. https://www.trstimson.com/true-salespeople/…
Asking “Where’s my reward?” after decades in business? In this episode, I share the five things every owner needs (cash flow, profit, growth, satisfaction, and harmony), why solving cash flow problems means making tough decisions now, and strategies to bring harmony back to your team. Your reward should be a business that works for you — not the other way around. Listen now to finally get the rewards you deserve. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
I studied martial arts for many years. I learned multiple disciplines, earned various black belts, and instructed newcomers. In martial arts, particularly when working with teenagers, we often discuss “punching above your weight.” Businesses “punch above their weight,” too. A client of mine from years ago built his business on punching above his weight, which helped him win major, high-profile projects that could have gone to companies with more experience, longer market presence, and stronger brand recognition. His scrappy little company kept punching above its weight and winning jobs. But punching above your weight doesn’t always work. Sometimes, you get in over your head. https://www.trstimson.com/punch-above-your-weight/…
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Intentional Success with Tom Stimson
Ever been asked, “Who’s better than you?” This seemingly simple question took me years to truly understand — and it became a turning point for my business. In this episode, I break down the 10 tiers of AV excellence, from basic “meatball AV” to those mythical Level 10 shows where everything exceeds expectations. You’ll learn exactly where your company fits, when you’re punching above your weight (and how to succeed anyway), and why the highest-tier shows are dominated by freelancers. Listen now to discover how self-awareness and strategic hiring can elevate your team, your shows, and your company’s reputation. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
I keep talking about marketing, but you need to hear this one more time. Most AV companies loathe marketing, but you just can’t do without it. It solves expensive problems before they surface. https://www.trstimson.com/marketing-for-live-event-companies/
Does your business have a look, or does it have a soul? In this episode, I explore what your company reveals about itself when you think no one’s watching. From cable management to proposal design, every detail speaks volumes to your clients. Discover why over-complicating processes might be hurting you, when precision matters more than exactness, and how to infuse genuine personality into everything you do. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
I know you often feel like your business is in crisis, but it’s not. You’re objectively alright. You’re in control. Remind yourself of that today. Upgrade your next flight. Stay in a nicer hotel. Celebrate your success. You’ve come farther than 99% of all entrepreneurs. https://www.trstimson.com/business-spending-habits/…
My next Jumpstart Workshop hits Columbus on April 22–23, and it’ll be unlike anything you’ve experienced before. Join me for a behind-the-scenes shop crawl of three major production companies, hands-on roundtables, and practical business strategies you can implement immediately. From marketing to operations, finance to talent recruitment — we’ll tackle it all. You’ll connect with peers who face the same challenges you do and leave with great ideas. Listen now as I explain how this workshop experience can turn your business into a cash cow — and what makes this Jumpstart different from all the others. Register at trstimson.com/jumpstart . Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
When meeting new business owners, I ask direct questions: How did you get started? Where are you now? What concerns you most? What’s your exit strategy? The answers to the lattermost question follow predictable patterns. Business owners over 50 usually say, “I’ve thought about it, but I don’t have one,” or “I really need to come up with one.” The younger crowd responds differently: “I’m having fun and making money. I don’t need to think about my exit strategy now. I’ve got 20–30 more years.” Both responses make me uncomfortable. https://www.trstimson.com/exit-strategy/…
Do you run away when someone mentions the “S” word? In this episode, I tackle the uncomfortable truth about sales in the AV industry. If you claim you don’t have salespeople, you’re missing the point. Sales is a process, not a title. I break down the three dysfunctional models most companies use, why project managers are just band-aids for a broken system, and how my selling-planning-administration Venn diagram creates a better way forward. You don’t need to call anyone “sales” — but someone in your company is selling, whether you admit it or not. Stop avoiding reality and start embracing your role in the process that turns your talent into profitable revenue. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
I often feel like a doctor, and the business owners I help are patients in my waiting room. They come in to share their problems and feelings. I listen and study their business pains, which reveal whether they use their overhead expenses correctly. Boring advice? Maybe. Like diet and exercise recommendations, you might think you already know this, and you do — but we all need reminders. https://www.trstimson.com/fix-your-overhead/…
In this straight-talking episode, I tackle a truth you can’t avoid: you’re in the marketing business. Discover the three mindset shifts that’ll transform your marketing, plus a no-nonsense “bare minimum” plan anyone can implement. I explain how to be findable, understandable, and focused on outcomes that matter to your clients. Stop letting potential customers form impressions about you without your input. Your marketing works 24/7, even when you’re not. Listen now to make it work FOR you instead of against you. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
I can’t count how many conversations I’ve been a part of that started with complaints about in-house AV contracts. The arguments about how venue exclusivity unfairly hurts smaller local companies more than larger national suppliers haven’t changed in 40 years. Heck, some of the same players are still in the game. But here’s a tough pill to swallow: Unless it breaks the law — and yes, we need laws that protect competition — there’s no such thing as unfair competition. Sometimes our strategies for dealing with competition are inadequate. https://www.trstimson.com/venue-exclusivity/…
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Intentional Success with Tom Stimson
Think you need more staff to scale your business? Success often comes from having fewer people doing less, not more. Through the lens of a restaurant kitchen, this episode explores how top companies stay lean while delivering excellent results. Learn why “we’re too busy” signals deeper issues, discover why qualified workers seem scarce (its’ not a labor shortage), and hear how one company became more efficient by cutting its staff in half. If you’re stuck working late fixing others’ mistakes, this episode will show you a better way. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
Let me make a bold statement: Rental pricing is for rental companies. If you do shows for a living, your responsibility is for the show to work. People need to see and hear, and you need to make your cues. If an item fails and your show fails, there’s a 90% chance you won’t get paid — because you’re responsible for the outcome. Shows are not rentals. https://www.trstimson.com/stop-pricing-like-a-rental-company/…
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Intentional Success with Tom Stimson
In this candid look at what buyers really want, I reveal why most companies fail the RFP test before they even start. Beyond the requests for designs and budgets lies a sophisticated evaluation of your company’s value. Learn the 10 hidden criteria that actually determine who wins the project and why your perfect proposal might be sending all the wrong signals. If you’re tired of pouring resources into proposals that go nowhere, this episode will help you win the work you want. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
I’m surprised whenever I encounter certain employee incentive programs still operating in our industry. What surprises me more is that people haven’t recognized that these programs interfere with their organizations’ success. When asked why they keep these programs running, I’m often told, “It’s a best practice.” Often, this comes from the person benefiting from the incentive. Let me share some stories about incentive programs that seemed smart but created massive problems. You can decide if these “best practices” belong anywhere near your business. https://www.trstimson.com/your-incentive-programs-are-sabotaging-growth/…
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Intentional Success with Tom Stimson
What happens after the tech is set up? Smart show producers don’t stand around — they transform spaces into client sanctuaries. Learn practical, zero-cost ways to wow clients through thoughtful planning and better use of “dead time.” From turning backstage into a presenter haven to making wireless mic management feel like a VIP experience, this episode includes simple actions that showcase your professionalism. Plus, discover how clear proposals and strategic document management save everyone time and stress. These small mindset shifts cost nothing but mean everything to your clients. Visit trstimson.com for more resources. Follow Tom on LinkedIn…
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Intentional Success with Tom Stimson
Many companies in our industry blame “seasonality” for their slow periods. Let’s be clear: Seasonality means demand fluctuates — it doesn’t mean business stops altogether. Companies that focus on sales year-round stay busy regardless of the season. https://www.trstimson.com/slow-season-is-a-sales-problem/…
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Player FM - برنامه پادکست
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