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Creating Advertising Experiences with Bowen Mendelson
Manage episode 294957972 series 2939177
محتوای ارائه شده توسط Resemble AI. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Resemble AI یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Today we have Bowen Mendelson, an Advertising Agency owner and Creative Director who's worked with brands like The Coca Cola Company, Orange Theory, BP, Quaker, Navy, Federal, Sears, Huggies, and many more. He will talk about the fundamentals of creative direction, where things have come since he started a couple of decades ago, and where technology is taking us. In addition, Bowen will discuss how brands are continuing to interact and reach new customers with tools like Apps, Social Media, TV, Radio, and Print.
14 قسمت
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