Will AI Bots Make Fake Engagement A KPI?
Manage episode 428974861 series 3562174
محتوای ارائه شده توسط Andrew Davis and Chris Branch. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Andrew Davis and Chris Branch یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
The conversation explores the topic of fake engagement on social media and how AI could exacerbate the issue. It discusses the history of fake engagement, the advantages of faking it, and the challenges faced by social media platforms in combating it. The conversation also delves into engagement pods, where users artificially boost their engagement through groups, and the potential impact of AI on engagement metrics. The hosts highlight the need for tools to detect fake engagement and the growing importance of human verification to ensure authenticity. The conversation concludes with a reflection on the challenges of navigating a world where it's difficult to discern what is real.
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