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The Power of Aligning Sales & Marketing with Andrew Sims and Trey Morris
Manage episode 433740342 series 3399397
In this episode, we're exploring how a company successfully aligned their sales and marketing teams to maximize their efforts of their sellers.
The great Andrew Sims, CRO at SentriLock, and Trey Morris, VP/Senior Consultant here at CSS, are joining me to break down that journey.
Both bring such great points to the table, like:
- Why you don't have to make Mount Everest-sized changes in order to achieve sales and marketing alignment
- How marketing should help prepare your sales team for battle
- Why all great companies have a singular mission from which all marketing, branding and content can be drawn from.
LINKS:
Andrew Sims
SentriLock
Trey Morris
Matt Sunshine
The Center for Sales Strategy
فصل ها
1. The Power of Aligning Sales & Marketing with Andrew Sims and Trey Morris (00:00:00)
2. Aligning Sales and Marketing for Success (00:00:05)
3. Building Alignment and Measuring Sales Impact (00:17:08)
4. Enhancing Sales Performance Through Insights (00:31:57)
41 قسمت
Manage episode 433740342 series 3399397
In this episode, we're exploring how a company successfully aligned their sales and marketing teams to maximize their efforts of their sellers.
The great Andrew Sims, CRO at SentriLock, and Trey Morris, VP/Senior Consultant here at CSS, are joining me to break down that journey.
Both bring such great points to the table, like:
- Why you don't have to make Mount Everest-sized changes in order to achieve sales and marketing alignment
- How marketing should help prepare your sales team for battle
- Why all great companies have a singular mission from which all marketing, branding and content can be drawn from.
LINKS:
Andrew Sims
SentriLock
Trey Morris
Matt Sunshine
The Center for Sales Strategy
فصل ها
1. The Power of Aligning Sales & Marketing with Andrew Sims and Trey Morris (00:00:00)
2. Aligning Sales and Marketing for Success (00:00:05)
3. Building Alignment and Measuring Sales Impact (00:17:08)
4. Enhancing Sales Performance Through Insights (00:31:57)
41 قسمت
همه قسمت ها
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