93% Lower Impact: The Tech Making Sustainable Fashion Competitive

Hardware to Save a Planet

The fashion industry produces 97 million tons of waste each year, and is responsible for 10% of global emissions and 20% of freshwater pollution. If we care about our planet, we need to take a closer look at sustainable fashion, and that is where Ravel enters the picture.

In this episode of Hardware to Save a Planet, host Dylan Garrett welcomes Ravel cofounders Zahlen Titcomb and Kristen Albrecht to discuss their breakthrough textile recycling technology. By recycling polyester and blended fabrics with 59% less energy while matching the price of virgin materials, Ravel is proving that sustainability can scale. They share insights on market-driven solutions, industry adoption, and transforming one of the world’s most polluting industries.

What you will learn:

• Why fashion's 97 million tons of waste and 10% of global emissions needs urgent innovation
• How Ravel's recycling technology achieves 93% lower environmental impact
• Reaching price parity to drive widespread adoption of sustainable materials
• Why focusing on blended materials creates unique market advantages in recycling
• How supply chain integration and practical demonstrations drive industry acceptance
• Why successful climate solutions must work within existing market systems
• Maintaining material value rather than destroying and rebuilding in recycling processes
• Why collaboration with industry incumbents accelerates sustainable transformation

Zahlen Titcomb and Kristen Albrecht are the co-founders of Ravel, a pioneering company revolutionizing textile recycling through innovative polyester recycling technology. Zahlen brings extensive textile industry experience as the former co-founder of Five Ultimate, a leading ultimate Frisbee apparel brand, and BAM Boxers. Kristen's background in apparel supply chain design and sustainability, including running her own apparel company, provides crucial insights into industry challenges and solutions. Together, they've developed a groundbreaking non-destructive approach to recycling blended fiber materials that reduces energy consumption by 59%, CO2 emissions by 32%, and water usage by 90% compared to virgin polyester production.

Episode Resources:

• Zahlen Titcomb on LinkedIn
• Kristen Albrecht on LinkedIn
• Ravel Website
• Dylan Garrett on LinkedIn
• Synapse Website
• Hardware to Save a Planet Apple Podcasts
• Hardware to Save a Planet Spotify

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Previous guests include: Peter Reinhardt of Charm Industrial, Carlos Araque of Quaise, Noah McQueen of Heirloom, Areeb Malik of Glacier, Jeff Satwicz of Bigbelly, Abe Schneider of Natel Energy, Insiya Jafferjee of Shellworks, Paul Gross of Remora, Erika Boeing of Accelerate Wind and Daniel Betts of Blue Frontier.
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• Going Big on Clean Energy with Small Fusion Reactors with Robin Langtry, Co-Founder and CEO of Avalanche Energy
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