183: Creator report, social subscriptions, kids and influencer careers

Hanson & Hunt

There's some great insight about creators and their fans in the "Creator Connections" report from Teachable. We also chat about the outlook for social media platforms charging for subscriptions. Plus, a post on the impatience so many organizations have right now with their social media strategy. Also, should you help your kid be an influencer? And, how Adidas struggled to manage Kanye, and more!

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EPISODE SUMMARY

Creator Connections report

Social media subscriptions

Spotlight: Oatly's creative director

State of Content Marketing Report

Is social media even worth it?

Closing: Should you help your kid be an influencer?

Closing: What Adidas knew about Kanye

ARTICLES AND LINKS

Creator Connections report

Why social media subscriptions can become the new normal

I was axed as Oatly's creative director - here are 5 arguably useful lessons

Superpath's State of Content Marketing Report

Ann Handley: "Is social media even worth it?"

Your kid won't be an astronaut. Don't fight them about being an influencer

Podcast: What Adidas knew about Kanye

SMBMSP event on Dec. 15 - Behind the Screens: Insights from social media leaders

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