Learn Google Ads For Free - When Should You Use Responsive Display Ads?

Google Ads Like A Boss

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محتوای ارائه شده توسط Uzair Kharawala. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Uzair Kharawala یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

TED Business

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The trick to powerful public speaking | Lawrence Bernstein 17:27

19 weeks پیش17:27

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17:27

Why do so many of us get nervous when public speaking? Communication expert Lawrence Bernstein says the key to dealing with the pressure is as simple as having a casual chat. He introduces the "coffee shop test" as a way to help you overcome nerves, connect with your audience and deliver a message that truly resonates. After the talk, Modupe explains a similar approach in academia called the "Grandma test," and how public speaking can be as simple as a conversation with grandma. Want to help shape TED’s shows going forward? Fill out our survey ! Become a TED Member today at https://ted.com/join Hosted on Acast. See acast.com/privacy for more information.…

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Responsive Display Ads are a flexible and powerful tool for marketers aiming to boost performance. These ads adapt to any screen size and format, ensuring optimal display across devices and platforms, increasing engagement, reach, and conversion rates.

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#Business #Marketing #Uzair Kharawala

Learn Google Ads For Free - When Should You Use Responsive Display Ads?

Google Ads Like A Boss

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published حدود یک سال پیش

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MP3•خانه قسمت

561 قسمت

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All episodes

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Google Ads Responsive Search Ads: Mastering The Fundamentals Of Responsive Search Ads (RSAs) 3:57

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Master Google Responsive Search Ads: how RSAs work, key tips, mistakes to avoid, and how to improve CTR with smart optimisation.

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Google Ads Demand Gen Campaigns - Why Do You Need To Start A Demand Gen Campaign Now? 4:49

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Wondering if it's time to start Google Ads demand gen campaigns? The answer is yes—here’s why waiting will cost you. Learn how to build trust, attract qualified leads, and future-proof your marketing today.

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Landing Page Optimisation Tips - Top 5 Tips To Optimise A Landing Page 6:39

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How To Lower Google Ads CPC - 8 Ways To Lower Google Ads CPC 5:30

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Want to save on ad spend? Learn how to lower Google Ads CPC without sacrificing performance. These 8 expert tips will help you boost ROI and cut costs.

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Qualified And Converted Leads - Understanding How Google Ads Tracks Qualified And Converted Leads 5:47

26 روز پیش5:47

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Boost your Google Ads results by understanding the difference between qualified and converted leads. Use smarter tracking to fuel Google AI optimisation.

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Google Ads Metrics - Understanding The Most Important Google Ads Metrics That Matter 4:42

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Track the right Google Ads metrics and boost your results. Learn how conversion rate, ROI, and CTR impact your campaign success.

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Master the best Google Ads account structure for maximum ROI. Explore PPC account structure best practices to improve budget control, relevance, and campaign efficiency.

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Wondering whether to use Google’s Performance Max or Demand Gen campaigns? Discover the pros, cons, and best use cases for each to boost your Google Ads strategy.

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Google Ads Demand Gen Campaigns - A Simple Guide To Google Ads Demand Gen Campaigns 6:43

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Unlock the power of Google Ads Demand Gen campaigns! Learn how to reach new audiences with visually engaging ads across YouTube, Discover, and Gmail, perfect for marketers used to social media advertising. Watch now and start expanding your brand’s reach.

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Google Ads Demand Gen Campaigns - How To Optimise A Demand Gen Campaign In Google Ads 3:40

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Google Ads now supports campaign-level negative keywords in Performance Max. Find out how to use this powerful update to boost campaign performance.

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Google Ads Important Metrics - The Most Important Google Ads Metrics Every Marketer Should Track 4:41

۶ weeks پیش4:41

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Track the right Google Ads metrics at every stage of your funnel. From clicks to conversions, discover how to measure and improve what really matters.

Google Ads Like A Boss

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Google Ads Video Campaign Metrics - Key Video Campaign Metrics To Track For Better ROI 12:25

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Google Ads Bid Adjustments - How To Use Bid Modifiers Effectively In A Smart Bidding World 3:46

۷ weeks پیش3:46

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Understand how smart bidding works in Google Ads and how you can still control your bids using modifiers for devices, locations, and more.Mastering Google Ads Bid Adjustments: Devices, Locations & MoreThis video walks you through how to fine-tune your Google Ads bids—even when using automated strategies like Smart Bidding.Here’s the big picture:Google Ads operates like an auction. You bid to have your ads shown when people search online. In the past, you’d set these bids manually. Now, with Smart Bidding, Google uses machine learning to automatically adjust your bids in real time, helping you hit goals like driving more conversions or increasing sales value.But here’s the good news: even with Smart Bidding, you still have some control through Google Ads bid adjustments.What Are Bid Adjustments?Bid adjustments are manual tweaks that let you raise or lower your bids based on specific criteria, giving you an edge even with automation. Some of the most useful types include:• Google Ads device bid adjustmentsNot all devices perform equally. You can increase or decrease bids depending on whether users are on mobile, desktop, or tablets. For example, if mobile users convert better, you might want to raise your bid just for those devices.• Google Ads location bid adjustmentPerformance can vary by region. Maybe your ads perform better in New York than in Chicago. With a bid adjustment by location, you can increase your bids in high-performing cities or exclude low-performing ones altogether.• Time-based adjustmentsModify bids based on days of the week or hours of the day when your audience is more active.Using both Smart Bidding and bid adjustments for location or device can boost your campaign’s effectiveness—if done right.Limitations to Keep in MindNot all Smart Bidding strategies support bid adjustments. For example, strategies like "Maximise Clicks" offer more flexibility with bid modifiers, while others may restrict how much control you have.…

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Google Ads Custom Columns - How Google Ads Custom Columns Can Boost Your Business 6:13

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Find out how to use custom columns on Google Ads to improve campaign tracking, optimise your budget, and make smarter marketing decisions.

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How To Calculate ROAS In Google Ads - How To Calculate Target ROAS In Google Ads 3:47

۸ weeks پیش3:47

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How to Calculate ROAS in Google Ads: A Complete GuideWondering how to calculate ROAS in Google Ads? You’re not alone—many advertisers often confuse ROAS (Return on Ad Spend) with ROI (Return on Investment). While ROI is typically used in lead generation, ROAS is most commonly applied in e-commerce. However, ROAS can also be a powerful metric for lead generation campaigns.At its core, ROAS answers a simple question: If I spend $1 on Google Ads, how much revenue do I get back? So, if your ROAS is 3x, it means for every $1 spent, you're earning $3 in return.How to Find ROAS in Google AdsTo find ROAS in Google Ads, you can use this basic formula:ROAS = Revenue from Ads / Cost of AdsFor example, if you spend $500 on a campaign and generate $1,500 in revenue, your ROAS is 3.0 or 300%.Now, it's important to note that different businesses calculate ROAS differently. Some factor in the cost of goods sold (COGS), especially if they are selling physical products. Others focus purely on the ad spend versus the revenue generated.How to Calculate Target ROAS in Google AdsIf you're asking how to calculate target ROAS Google Ads campaigns should aim for, it really depends on your business goals and margins. A common approach is to determine how much return you need to be profitable after all costs are accounted for. For example, if you sell a product for $100 and your cost (including COGS, fulfillment, and overhead) is $60, then your break-even ROAS would be:Target ROAS = Revenue Needed / Ad SpendSo, if you need at least $100 in revenue from a $33.33 ad spend to break even, your target ROAS should be 3.0 (or 300%).Beyond First Purchase: The Power of Lifetime ValueMany advertisers only consider the ROAS from the first conversion. This is a mistake. If you really want to know how to calculate target ROAS, you need to think long-term. Look at your Customer Lifetime Value (CLTV)—how much revenue does a customer bring over 6 to 12 months?If customers tend to come back repeatedly, your real ROAS is much higher than what appears after the initial sale. That’s why it’s important to nurture those relationships through email marketing, remarketing campaigns, and social media engagement. When done right, you’ll acquire a customer through Google Ads and see increasing returns over time.…

Google Ads Like A Boss

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🎉 Exciting News! We've earned Google Premier Partner status for 2025, placing us in the top 3% of agencies globally. This prestigious achievement reflects our unwavering dedication to delivering exceptional results, maintaining high ad spend, and staying ahead with the latest Google Ads technologies. We're proud to continue helping our clients grow and succeed with measurable, impactful digital marketing strategies.…

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How To Write Compelling Ad Copy - How To Write Effective Ad Copy That Gets Clicks 5:41

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How to write compelling ad copy and effective headlines—even without copywriting experience. Quick, actionable tips that work.How To Write Compelling Ad Copy: 00:00 Introduction 02:11 Keywords 02:28 Brand 03:00 Features & Benefits 03:11 Social Proof 03:32 Call To Action (CTA) 03:44 Pricing 04:18 The Power of “Free”How To Write Compelling Ad Copy That Gets ClicksWondering how to write effective ad copy and craft headlines that convert? You don’t need to be a professional copywriter—or even a native English speaker—to create ads that work. With the help of AI tools like ChatGPT or Gemini, writing compelling ad copy is easier than ever.But to get real results, you need more than just generic suggestions. You need a solid framework.Here’s how to write compelling ad copy using seven key elements:Keywords: Make sure your main keyword appears in the headline. If someone is searching for “red apples,” your ad must clearly say “Buy Fresh Red Apples Today.”Brand Name: If your brand is recognized, use it. It builds trust instantly. Unknown brands can still gain attention with strong messaging.Features & Benefits: Don’t just list what your product does—explain what’s in it for the customer.Social Proof: Mention reviews, followers, or subscriber counts. Numbers build credibility.Call to Action (CTA): Tell users exactly what to do—“Buy Now,” “Subscribe,” or “Get Your Free Sample.”Pricing: Including a starting price can help pre-qualify leads, saving your budget from unwanted clicks.The Word “Free”: It’s the most powerful word in advertising. Free delivery, free trial, free returns—put it upfront!With Google Ads, you have multiple headlines and descriptions—use them wisely. Learning how to write effective ad copy means testing what resonates and letting performance guide you.…

Google Ads Like A Boss

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How To Improve Quality Score In Google Ads - Secrets To High Google Ads Quality Score! 9:02

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Learn how to improve your Quality Score in Google Ads by focusing on ad relevance, expected click-through rate, and landing page experience. These expert tips boost performance, reduce CPC, and drive better conversions.Google Ads Quality Score Explained: What It Is & How to Improve ItIf you’ve ever run a PPC campaign, you’ve probably wondered: how do I improve my Google Ads quality score? It’s one of the most frequently asked questions—and for good reason. A strong quality score Google Ads can reduce your cost-per-click (CPC), boost your ad position, and make your entire campaign more effective. But while it's important, obsessing over it isn’t the goal. You should aim to improve quality score Google Ads wisely, not blindly.Let’s break down the Google Ads quality score and how to make it work for you.What Is Google Quality Score?Google Ads quality score is a keyword-level metric that scores each keyword in your campaign from 1 to 10, with 10 being excellent. A score of 7 or higher is generally considered good. But don’t panic if you see a low number—look at the bigger picture. Sometimes a keyword with a low score still converts well. If it’s working, you may not need to fix it.Still, understanding how to improve Google Ads quality score gives you an edge—and can save you money.How Is Quality Score Calculated?Google calculates quality score based on three main factors:Expected Click-Through Rate (CTR) – This predicts how likely it is that someone will click your ad. Writing compelling, relevant ad copy improves CTR and helps you increase quality score.Ad Relevance – Your ad should closely match the user’s search. If someone searches “buy red apples,” your ad should mention “red apples,” not just “fresh fruit.” The more tailored your messaging, the better your quality score Google will be.Landing Page Experience – What happens after the click matters. A fast, relevant, and user-friendly Google Ads quality score landing page boosts your score. Use Google’s PageSpeed Insights to test your site’s performance and fix speed issues.How to Check Google Ads Quality ScoreWant to know how to check Google Ads quality score? Just head into your Google Ads dashboard:1) Go to the “Keywords” tab.2) Customise your columns to show “Quality Score,” “Landing Page Experience,” “Ad Relevance,” and “Expected CTR.”…

Google Ads Like A Boss

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Google Ads Automated Bidding - What Can Automated Bidding Help An Advertiser Improve? 2:42

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Unlock the power of Google Ads Automated Bidding to enhance your ad performance. Save time, reduce costs, and improve targeting with machine learning-driven bid management for better results. Google Ads Automated Bidding helps you optimise your campaigns for maximum efficiency and higher ROI. Experience the future of digital advertising with smart bidding strategies.…

Google Ads Like A Boss

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How Many Websites Are Part Of The Google Display Network? 2:03

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Wondering how many websites are in the Google Display Network? Learn how 2 million+ sites provide advertisers with endless opportunities to connect with audiences.

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Boost brand awareness with the right image ad format. Explore how high-quality visuals can quickly grab attention, spread across platforms, and help your brand make a lasting impact.

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Unlock the full potential of your advertising budget with Google's Performance Planner. Optimise spending, predict future results, and plan for sustainable growth with data-driven insights and smart recommendations.

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Learn key factors to consider when selecting a bidding strategy for your advertising campaigns. Discover how user journey complexities, performance goals, and auction competition can impact your ad spend and campaign performance.

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Ready to take your business to the next level? Join us for "Elevate Your Business," a one-day seminar in partnership with Bedfordshire Chamber of Commerce, where we'll unveil the secrets to international business growth through digital marketing. Discover how to: • Identify and target your ideal customer, no matter where they are • Leverage Google and YouTube Ads for maximum impact • Optimise your sales funnel for lead generation and conversion • Automate lead nurturing and build lasting relationships Don't miss out! Click the link below to find out more, or call 01582 522448 to book your place – it’s FREE if you are a business in Luton or Central Bedfordshire! Click here: https://www.sfdigital.co.uk/blog/have... Part 4 - Who Is Your Ideal Customer Avatar? Find out how knowing your ideal customer avatar can transform your business. Explore strategies to ensure authentic service, value-driven offerings, and lasting client success.…

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Please join our FREE Facebook group ‘Google Ads Like A Boss’. Meet like-minded professionals, join the discussions, ask questions, offer help and much more. / googleadslikeaboss Unlock the power of Responsive Display Ads in Google Ads to expand your reach, simplify ad creation, and boost campaign performance with automation and adaptability.…

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Ready to take your business to the next level? Join us for "Elevate Your Business," a one-day seminar in partnership with Bedfordshire Chamber of Commerce, where we'll unveil the secrets to international business growth through digital marketing. Discover how to: • Identify and target your ideal customer, no matter where they are • Leverage Google and YouTube Ads for maximum impact • Optimise your sales funnel for lead generation and conversion • Automate lead nurturing and build lasting relationships Don't miss out! Click the link below to find out more, or call 01582 522448 to book your place – it’s FREE if you are a business in Luton or Central Bedfordshire! Click here: https://my.chamber-business.com/calen... Part 3 - Who Is Your Ideal Customer Avatar? Understand your ideal customer avatar’s mindset, from fears to aspirations, and how you can tailor your business to serve their needs, becoming the expert they turn to for lasting success.…

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Part 1 - Who Is Your Ideal Customer Avatar? - Bedfordshire Chamber of Commerce 3:16

22 weeks پیش3:16

3:16

Ready to take your business to the next level? Join us for "Elevate Your Business," a one-day seminar in partnership with Bedfordshire Chamber of Commerce, where we'll unveil the secrets to international business growth through digital marketing. Discover how to: • Identify and target your ideal customer, no matter where they are • Leverage Google and YouTube Ads for maximum impact • Optimise your sales funnel for lead generation and conversion • Automate lead nurturing and build lasting relationships Don't miss out! Click the link below to find out more, or call 01582 522448 to book your place – it’s FREE if you are a business in Luton or Central Bedfordshire! Click here: https://my.chamber-business.com/calen... Part 1 - Who Is Your Ideal Customer Avatar? Build a deeper connection with your customers by understanding your Ideal Customer Avatar. This detailed guide shows you how to document and refine your audience's characteristics for more effective, targeted marketing.…

Google Ads Like A Boss

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What Is A Customer Avatar? - Bedfordshire Chamber of Commerce 4:24

22 weeks پیش4:24

4:24

Ready to take your business to the next level? Join us for "Elevate Your Business," a one-day seminar in partnership with Bedfordshire Chamber of Commerce, where we'll unveil the secrets to international business growth through digital marketing. Discover how to: • Identify and target your ideal customer, no matter where they are • Leverage Google and YouTube Ads for maximum impact • Optimise your sales funnel for lead generation and conversion • Automate lead nurturing and build lasting relationships Don't miss out! Click the link below to find out more, or call 01582 522448 to book your place – it’s FREE if you are a business in Luton or Central Bedfordshire! Click here: https://www.sfdigital.co.uk/blog/have... What Is A Customer Avatar? Learn what a customer avatar is and why defining your ideal client is crucial for effective marketing. Discover how the right language, tone, and messaging can influence your brand, connect with your audience, and avoid the trap of trying to appeal to everyone. Uncover the key characteristics and behaviors of your perfect customer for better communication and business growth.…

Google Ads Like A Boss

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What Are Two Ways In Which Google Ads Can Fuel Your Business Goals? 3:08

24 weeks پیش3:08

3:08

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Want to reach the right audience and boost sales? Learn two effective ways Google Ads can fuel your business success with targeted ads and strategic campaigns.

Google Ads Like A Boss

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International Marketing Strategy - Elevate Your Business - From Local To Global 5:38

25 weeks پیش5:38

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Join the Elevate Your Business - From Local to Global seminar on 28th January 2025 at The Rufus Centre, Flitwick. Discover how to expand your business internationally with expert digital marketing strategies, including Google & YouTube Ads. Perfect for sole traders, SMEs, and manufacturers ready to tap into global markets. Book now to unlock your business's global potential!…

Google Ads Like A Boss

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Which Is Benefit Of Using Display Advertising With Google To Build Brand Awareness? 3:18

25 weeks پیش3:18

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Boost your brand visibility with Google Display Ads! Reach millions of potential customers across websites, videos, and apps, while using advanced targeting and cost-effective bidding to make your brand unforgettable.…

Google Ads Like A Boss

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Which Targeting Option Is Best For Achieving Brand Awareness? 4:15

25 weeks پیش4:15

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Looking to increase brand awareness? Learn why affinity targeting is the best option for reaching users with a long-term interest in your niche. This strategy helps you connect with an engaged audience, build lasting relationships, and improve ROI. Explore how other targeting options like demographic, interest-based, and contextual targeting can complement your efforts for better engagement and brand recognition.…

Google Ads Like A Boss

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What’s One Way Google AI Helps Marketers Connect With Potential Customers? 3:30

26 weeks پیش3:30

3:30

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Discover how Google AI helps marketers connect with potential customers by understanding human language nuances. Learn how it improves targeting, enhances customer experience, and boosts business growth by matching marketing messages with user intent. Explore the power of AI in Google Ads!…

Google Ads Like A Boss

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Free Digital Marketing Audit - MyNewTerm Bedfordshire Chamber Of Commerce 1:51

30 weeks پیش1:51

1:51

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Discover how Wayne Cartnell, founder of MyNewTerm, leveraged a marketing audit with the Bedfordshire Chamber of Commerce and SF Digital to explore new market opportunities. Learn how this insightful process provided actionable steps for expanding into export markets, helping MyNewTerm connect more schools and candidates nationwide.…

Google Ads Like A Boss

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Google Ads Target Impression Share - Why Should You Choose Target Impression Share? 3:05

31 weeks پیش3:05

3:05

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Learn why Target Impression Share is the best Google Ads bidding strategy for maximising visibility. Discover how it helps boost brand awareness, control ad placement, and stay competitive by ensuring your ads appear more frequently in search results.…

Google Ads Like A Boss

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How To Increase ROI On Google Ads - Boost Your Google Ads ROI With These 5 Expert Tips 2:30

38 weeks پیش2:30

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Learn how to increase your ROI and conversion rates with Google Ads. Discover top tips for setting goals, targeting the right audience, creating compelling ads, and optimising your campaigns for success.…

Google Ads Like A Boss

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How To Reduce Cost Per Click Google Ads - 6 Effective Tips To Lower Your Google Ads CPC 2:53

38 weeks پیش2:53

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Struggling with high CPC on your Google Ads? Discover 6 actionable tips to reduce your cost per click, improve ad performance, and maximise your ad budget. Learn how to enhance your Quality Score, use long-tail keywords, optimise bidding strategies, and more.…

Google Ads Like A Boss

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5 Tips For Higher Google Ads ROI: Boost Your Conversion Rates 2:20

40 weeks پیش2:20

2:20

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Discover 5 essential tips to increase your ROI and conversion rates with Google Ads. Learn how to set clear goals, target the right audience, create compelling ads, optimise landing pages, and monitor your campaigns for success.…

Google Ads Like A Boss

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How To Reduce CPC In Google Ads - 6 Tips To Reduce Your Google Ads CPC 2:43

40 weeks پیش2:43

2:43

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Are you struggling with high CPC on your Google Ads? Discover 6 effective tips to lower your cost per click and maximise your ad budget.

Google Ads Like A Boss

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Google Ads Podcast - 7 Essential Tips To Stop Wasting Your Google Ads Budget And Boost ROI 2:48

40 weeks پیش2:48

2:48

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Frustrated with your Google Ads budget going to waste? Learn how to set clear objectives, target the right audience, use relevant keywords, and more with these 7 essential tips. Boost your ad performance and ROI today!…

Google Ads Like A Boss

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Stop Wasting Your Google Ads Budget: Tips For Effective Ad Spend 2:58

40 weeks پیش2:58

2:58

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Frustrated with the wasted Google Ads budget? Learn essential tips to set clear objectives, target the right audience, use relevant keywords, optimise ad copy, improve landing pages, and monitor performance for better ROI.…

Google Ads Like A Boss

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Unlock International Markets With Our Free Digital Marketing Audit And Action Blueprint 2:31

41 weeks پیش2:31

2:31

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Expand your business globally with our free Digital Marketing Audit and Action Blueprint. Don't let size or budget hold you back. Whether you're a sole trader or a manufacturer, our initiative by the Bedfordshire Chamber of Commerce, funded by the government, makes it easy. Fill in the form to start your journey to international success today!…

Google Ads Like A Boss

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Free Digital Marketing Audit - Unlock International Markets With Bedfordshire Chamber Of Commerce 2:15

41 weeks پیش2:15

2:15

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Join Justin, the chief executive of the Bedfordshire Chamber of Commerce, as he introduces an incredible offer for members looking to expand their businesses internationally. In collaboration with SF Digital, the Beds Chamber is conducting marketing audits to help companies attract new clients from abroad. Hear from Russell Kaufman of Russell K Limited about how this initiative has transformed his business. If you're a small business in Central Bedfordshire, don't miss this chance to elevate your marketing strategy and reach new heights. Watch the video and learn how to take advantage of this exclusive opportunity. Fill out the form below to get started!…

Google Ads Like A Boss

1
How To Improve Google Ads Performance Using Keyword Research & Targeting 7:07

42 weeks پیش7:07

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Learn how to boost your Google Ads performance with effective keyword research and precise targeting. Discover strategies to enhance ad visibility, drive traffic, and maximise ROI.

Google Ads Like A Boss

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How To Decrease CPC In Google Ads, Lower Cost Per Click, And Reduce Google Ads CPC Effectively 2:03

42 weeks پیش2:03

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Learn how to effectively manage CPC in Google Ads beyond just adjusting keyword bids. Understand why simply lowering CPC can harm your campaign's performance by reducing ad rank, impressions, clicks, and conversions. Focus on boosting profitability by improving your Quality Score and landing page experience, leading to higher ad ranks and lower average CPC automatically. Discover strategies to enhance your campaign's competitiveness and drive better results.…

Google Ads Like A Boss

1
Unveiling The Google Ads Auction Insights Report: How It Works And The Secrets To Winning 4:26

43 weeks پیش4:26

4:26

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Discover how the Google Ads auction works and learn the secrets to winning. Understand the role of Quality Score, bidding strategies, and ad relevance to optimise your campaigns and achieve better results.…

Google Ads Like A Boss

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Level Up Your Google Ads: Top 5 Advanced Audit Tips (Part 2) 5:04

43 weeks پیش5:04

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Ready to take your Google Ads audit to the next level? Discover advanced tips for audience analysis, bid adjustments, ad extensions, auction insights, and automated rules. Optimise your campaigns and outperform competitors!…

Google Ads Like A Boss

1
Google Ads Account Audit Part - 1 - 5 Essential Google Ads Audit Tips You Need Right Now 4:53

43 weeks پیش4:53

4:53

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Maximise your Google Ads performance with these five essential audit tips. From conversion tracking to quality scores, learn how to optimise your campaigns and get the most out of your advertising budget.…

Google Ads Like A Boss

1
How To Increase Conversion Rate In Google Ads | How To Improve Conversion Rate In Google Ads 3:29

44 weeks پیش3:29

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Boost your Google Ads conversion rates with expert tips and strategies! Discover how to optimise your campaigns through A/B split testing, simplifying your landing pages, minimising form fields, and adding social proof. Learn the importance of clear call-to-actions and how live chat can enhance user experience. Increase your conversions without extra ad spend by implementing these proven techniques. Read more to elevate your Google Ads performance and drive better results.…

Google Ads Like A Boss

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Google Ads Device Targeting - How Do I Disable Ads On Mobile And Tablet Devices? 2:28

45 weeks پیش2:28

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Learn how to disable ads on mobile and tablet devices with ease. Follow our step-by-step guide to adjust your Google Ads settings, optimise your campaigns, and manage device-specific bids for better performance and cost efficiency. Whether you're targeting mobile, desktop, or tablet, we’ve got you covered!…

Google Ads Like A Boss

1
Best Tips For Google Ads - What Are The Best Google Ads Tips? 3:27

46 weeks پیش3:27

3:27

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Discover the best Google Ads tips to maximise your campaign's success! Learn how to use negative keywords to save money, structure campaigns simply for clarity, and ensure your landing pages match your ads. Optimise with ad extensions to improve ad rank and click-through rates. Finally, focus on phrase and exact match keywords for relevant traffic and budget efficiency. Follow these essential tips to boost conversions and lower costs in your Google Ads campaigns.…

Google Ads Like A Boss

1
How To Find Competitors' Google Ads | How To See Your Competitors' Google Ads 2:58

48 weeks پیش2:58

2:58

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Looking to discover your competitors' Google Ads strategies? Our guide covers various methods to uncover who’s advertising against your keywords. Learn how to utilise search campaigns, the auction insights report, and direct keyword searches on Google. Discover how to identify competitors through organic rankings and understand the importance of tracking remarketing ads. Plus, find out how to compile a swipe file for inspiration. Get ahead in your industry by seeing what top competitors are doing in Google Ads and learn valuable tips for your campaigns.…

Google Ads Like A Boss

1
What Is Google Ads Remarketing | What Is Retargeting In Google Ads 2:57

49 weeks پیش2:57

2:57

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Discover the power of Google Ads Remarketing and Retargeting. Learn how to reach potential customers who visit your site but don't convert, and engage them with targeted ads on various platforms like YouTube, Google Display Network, and Gmail. Find out how dynamic remarketing works for e-commerce and service-based businesses, and maximise your ad campaign's effectiveness with RLSA on search ads. Explore effective strategies to keep your brand top of mind and drive conversions.…

Google Ads Like A Boss

1
Can You Do Google Ads Without A Website? | How To Run Google Ads Without Website 2:07

50 weeks پیش2:07

2:07

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Wondering if you can run Google Ads without a website? Learn why having a website is crucial for most campaigns, except for Google Ads Call Ads, where a basic online presence is needed for verification. Discover the essentials for running successful Google Ads campaigns.…

Google Ads Like A Boss

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Google Ads Not Displaying | Google Ads Not Getting Impressions | Why Are Your Google Ads Not Showing 3:28

50 weeks پیش3:28

3:28

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Struggling with your Google Ads not showing? Discover the common reasons why your ads might not be getting impressions or displaying. Learn how to troubleshoot billing issues, ad disapprovals, low bids, and narrow targeting to get your campaigns back on track. Find solutions to ensure your ads reach your target audience effectively.…

Google Ads Like A Boss

1
Best Bidding Strategy - What Is The Best Bid Strategy For Google Ads, Display Ads, Shopping Ads 3:54

50 weeks پیش3:54

3:54

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Confused about which bid strategy to use for your Google Ads campaigns? Learn the differences between tROAS (Target Return on Ad Spend), tCPA (Target Cost per Acquisition), and Manual CPC, and discover which one is best for your business. If you're running an e-commerce store, tROAS is the way to go to maximise your return on ad spend. For lead generation and service-based businesses, tCPA is more effective in optimising your cost per lead. Starting with Manual CPC can help gather initial data, making it easier to transition to automated strategies like tROAS or tCPA for better results. Dive into our comprehensive guide to choose the right strategy for your specific needs and boost your Google Ads performance.…

Google Ads Like A Boss

1
Google Ads YouTube Video Ads Specifications: Formats, Sizes, and Best Practices 4:21

50 weeks پیش4:21

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Learn about Google Ads YouTube Video Ads Specifications, Formats, Sizes, and Best Practices. Understand in-feed video ads for YouTube with recommended ratios (16:9, 9:16, 1:1), HD resolution (1920x1080), and the suggested 15-second ad length. Explore the details for YouTube Masthead ads, enterprise campaigns, and video action campaigns across the Google Display Network. Get insights into headlines, descriptions, call-to-actions, and file formats for effective video ads. Discover guidelines for companion banners, thumbnails, and essential best practices to maximise your ad performance.…

Google Ads Like A Boss

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How To Stop Fake Clicks / Invalid Clicks In Google Ads - How Does Google Ads Deal With Fake Clicks? 2:29

51 weeks پیش2:29

2:29

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Discover how Google Ads tackles the challenge of fake clicks in their advertising network. Learn about sophisticated click fraud detection technologies, how to identify signs of click fraud, and practical steps to minimise its impact on your ad campaigns. Understand the importance of monitoring conversion rates, blocking suspicious IP addresses, and using third-party click fraud prevention tools to protect your ad spend and ensure genuine engagement.…

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Google Ads Like A Boss « » Learn Google Ads For Free - When Should You Use Responsive Display Ads?

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Learn Google Ads For Free - When Should You Use Responsive Display Ads?