Decoder is a show from The Verge about big ideas — and other problems. Verge editor-in-chief Nilay Patel talks to a diverse cast of innovators and policymakers at the frontiers of business and technology to reveal how they’re navigating an ever-changing landscape, what keeps them up at night, and what it all means for our shared future.
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محتوای ارائه شده توسط Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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Personalizing the Donor Experience by Creating Human Touchpoints
Manage episode 331574902 series 2388146
محتوای ارائه شده توسط Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
In our latest episode, we sat down with Bryan Kramer to discuss impactful methods of personalizing the donor experience in ways that resonate with your constituents. The big tech companies have developed strategies of personalizing their users' experiences that drive incredible loyalty. Learn how you can do the same for your donors by adapting ways of creating human touchpoints that can deliver the same level of personalization. Collecting data from constituents while simultaneously building trust will build your relationships over time - think onion layers. They will receive the value you offer them, and you will receive their data and trust. Creating these human touchpoints will result in relationships where the donor feels motivated to connect with your organization and support your mission. Connect with Bryan: https://www.linkedin.com/in/bryanjkramer/ Book mention: There is no B2B or B2C: It’s Human to Human: H2H https://bryankramer.com/books/#H2H Learn more about Pursuant and get free fundraising resources at pursuant.com/gobeyondpodcast.
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213 قسمت
Manage episode 331574902 series 2388146
محتوای ارائه شده توسط Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
In our latest episode, we sat down with Bryan Kramer to discuss impactful methods of personalizing the donor experience in ways that resonate with your constituents. The big tech companies have developed strategies of personalizing their users' experiences that drive incredible loyalty. Learn how you can do the same for your donors by adapting ways of creating human touchpoints that can deliver the same level of personalization. Collecting data from constituents while simultaneously building trust will build your relationships over time - think onion layers. They will receive the value you offer them, and you will receive their data and trust. Creating these human touchpoints will result in relationships where the donor feels motivated to connect with your organization and support your mission. Connect with Bryan: https://www.linkedin.com/in/bryanjkramer/ Book mention: There is no B2B or B2C: It’s Human to Human: H2H https://bryankramer.com/books/#H2H Learn more about Pursuant and get free fundraising resources at pursuant.com/gobeyondpodcast.
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213 قسمت
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