510: How to Create Pain Killer Products | Guy Kawasaki

The Foundr Podcast with Nathan Chan

At 67, Guy Kawasaki is still evangelizing about products. After building a tech career at Apple under Steve Jobs, Kawasaki set out on a winding career path, including founding startups, giving viral Ted Talks, investing in unicorns like Canva, and writing 16 books. Eight years after his last podcast appearance, Nathan Chan catches up with Kawasaki to distill his decades of wisdom down to the essential functions of creating a painkiller product that people love.

In this interview you’ll learn:

• The two key functions of entrepreneurs
• Why remarkable people have a growth mindset
• When Steve Jobs tricked Guy while working at Apple
• Getting mistaken for Jackie Chan
• What makes a mission-led a**hole worth working for
• How to create painkiller products for customers
• To build confidence in small successes
• Why failure is okay, but you should try and prevent it
• What is evangelism marketing and how to use it for business
• And much more founder advice and stories…

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