با برنامه Player FM !
Building a Household Brand Name From Scratch Featuring Jeremy Gregory of Montucky Cold Snacks
Manage episode 269498657 series 1318952
On the show today, we’re chatting with Jeremy Gregory, co-founder and marketing director of Montucky Cold Snacks. If you haven’t already seen Montucky’s distinctive beer cans on shelves, you probably will soon. As of February of this year, Montucky became one of the fastest-growing brands in the category, second to only White Claw.
As a light lager, Montucky is up against stiff competition, and yet, their product continues to fly off the shelves.
In today’s episode, you’ll hear:
- How the right apparel strategy can transform your brand
- Why it pays to not take yourself too seriously
- What goes into building a brand people young consumers can identify with
- And plenty more…
Montucky’s marketing vibe and brand voice are one of, if not the company’s, biggest strengths and we’re thrilled to introduce you to the guy behind it all.
Recommended Resources:
66 قسمت
Manage episode 269498657 series 1318952
On the show today, we’re chatting with Jeremy Gregory, co-founder and marketing director of Montucky Cold Snacks. If you haven’t already seen Montucky’s distinctive beer cans on shelves, you probably will soon. As of February of this year, Montucky became one of the fastest-growing brands in the category, second to only White Claw.
As a light lager, Montucky is up against stiff competition, and yet, their product continues to fly off the shelves.
In today’s episode, you’ll hear:
- How the right apparel strategy can transform your brand
- Why it pays to not take yourself too seriously
- What goes into building a brand people young consumers can identify with
- And plenty more…
Montucky’s marketing vibe and brand voice are one of, if not the company’s, biggest strengths and we’re thrilled to introduce you to the guy behind it all.
Recommended Resources:
66 قسمت
همه قسمت ها
×به Player FM خوش آمدید!
Player FM در سراسر وب را برای یافتن پادکست های با کیفیت اسکن می کند تا همین الان لذت ببرید. این بهترین برنامه ی پادکست است که در اندروید، آیفون و وب کار می کند. ثبت نام کنید تا اشتراک های شما در بین دستگاه های مختلف همگام سازی شود.