Why business growth needs both strategy and culture

Flying Solo

Are you desperate for some ‘clean air’ and room to focus on management, innovation and entering new markets for your small business?

On this episode of Flying Solo, business mentor and author of the new book, Business by Design, Chris Green delves into the importance of prioritising where business owners and leaders spend their time in order to create effective business systems and build capacity for growth.

Tune in to learn about delegating tasks to free up leaders to focus on company growth, and his best tips to take your business from overwhelming and chaotic to scalable and rewarding.

Topics covered in this podcast episode

In this episode, Chris unpacks:

1. Building a transition mindset to play a long-term game

• Leadership pitfalls - ways to focus on improvement
• Prioritising business owners' time to focus on growth and building capacity
• Rewriting your job description
• What should CEOs and business owners be focusing on?

2. Creating systems to build your business

• How to enhance team alignment and success
• Capturing knowledge to empower your team
• Structure, skills, retention + career paths in small business

3. Leveraging teams' expertise

• The importance of establishing the right culture and strategy in a business
• Building the capacity of your people
• How a clear vision and direction for the business attracts the right skills

Episode timestamps

• [01:08] Chris’ journey from law courts to pubs to consultant and author
• [03:42] Formulating a winning business strategy - a mindset shift for business owners
• [08:20] Common organisational mistakes for small business owners
• [10:21] The importance of a modernised operations manual
• [13:06] Stepping into a leadership role as a business owner
• [16:03] Why culture and strategy go hand in hand
• [19:46] Expanding your team as a sole trader
• [22:52] Goal-setting tips: Inspiration vs strategy
• [25:19] Business systems to help meet goals
• [27:05] The problem with ‘media’ statistics about small business

Click here for full episode transcript.

Host: Cec Busby

Producer: Mikey Marren

Guest: Chris Green – visit Chris' website or buy his book

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