#155 - The Perfect B2B MarTech Stack With Philippe Ruttens, CMO At Tyk FINITE: B2B Marketing Podcast For Tech, Software & SaaS podcast

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#155 - The Perfect B2B MarTech Stack with Philippe Ruttens, CMO at Tyk

3d ago 31:43

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MP3•خانه قسمت

In need of a new tool? How do you know if your current ones are working? Do you have too many tools and need to get rid of some?

This episode with Philippe Ruttens, CMO at Tyk, gives a full rundown on MarTech.

You’ll learn:

A bare bones MarTech stack every marketer needs
How MarTech stacks change as you scale
How to decide whether certain tools are worth it
How many tools you need at any one point

For more details on the best MarTech tools according to Philippe and Tyk’s MarOps expert, see here.

For the LinkedIn post Philippe mentioned, see here.

FINITE nor Philippe have any partnerships or affiliations with the vendors mentioned in this episode and its supporting articles.

155 قسمت

#Business #Marketing #Tech #Alex Price #Technology #Digital #Digital Marketing #Inbound Marketing #Fintech #Software #MBA #B2B #SaaS #B2B Marketing