Persisting Through a Taboo Launch with Nancy Jarecki

Female Founders Breaking Boundaries

Starting a business comes with its own set of obstacles but starting a taboo business is often met with pushback and disapproval. Today’s guest proves that despite these added challenges, perseverance and persistence can ultimately lead to success. This week’s episode 87 of Female Founders Breaking Boundaries is about persisting through a taboo launch!

Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”

I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!

In this episode of Female Founders Breaking Boundaries, my guest Nancy Jarecki shares how she started (& sold) her taboo business, despite the criticism of others and setting the example for what you can accomplish when you focus on your product and believe in yourself. Some of the things Nancy and I cover in this episode are:

• How Nancy saw the demand for a product and turned it into something safe and effective for its users.
• The extended challenges and obstacles that you might face when launching a taboo company.
• Protecting your brand against copycats.
• How Betty Beauty expanded their product line to their male audience after the success of their original products.
• Making your business attractive and saleable to potential buyers.

Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.

If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!

Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/

CONNECT WITH NANCY JARECKI:

Betty Beauty

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Betty Beauty on Jay Leno

CONNECT WITH CASEY GROMER:

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1. Persisting Through a Taboo Launch with Nancy Jarecki (00:00:00)

2. Nancy’s inspiration for starting her company. (00:03:07)

3. How to make it difficult for competitors to copy your product. (00:11:49)

4. Launching a business that was widely considered as taboo. (00:20:03)

5. Expanding into men's products to provide a solution for the men that are beginning to grey early. (00:23:58)

6. Focusing on your products and forging a path to get yourself on the market. (00:29:09)