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S4E29 - Product pages are the Grand Central Station of conversions with Rishi Rawat
Manage episode 442375008 series 3266320
محتوای ارائه شده توسط Rommil Santiago's Experiment Nation. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Rommil Santiago's Experiment Nation یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
We recently had the pleasure of chatting with Rishi, a Shopify product expert. Here are 5 key takeaways for optimizing your product pages: 1) Product pages are the Grand Central Station of conversions. They’re where buyers make the decision to buy or leave. 2) Pop-ups aren’t as effective as you think. Focus on valuable content, not annoying interruptions. 3) Content is king (but don’t be afraid to go long!). Detailed product descriptions are more effective than short ones. 4) Build trust above the fold. Establish your company’s credibility before highlighting product features. 5) Understand the filters buyers use. Address common concerns like “too good to be true” to build confidence. Want to learn more? Check out Rishi’s website, frictionlesscommerce.com! #ecommerce #productpages #conversionrateoptimization #marketing #experimentation
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