Episode 236 - Building Winning Landing Pages with OMG Commerce Experts

eCommerce Evolution

Good ads are just the beginning when it comes to growing your business. The real game-changer lies in your landing pages. They hold the key to turning visitors into loyal customers.

That's why you can't afford to miss our latest podcast episode. We've brought together two absolute legends from OMG Commerce - Matt Slaymaker and Bill Cover - to discuss their favorite landing page tips and share real-life examples.

With over $100 million managed annually in online advertising, we've witnessed firsthand the critical role landing pages play in conversion rates and return on ad spend. They hold the power to either make or break your ad performance, while also impacting your word-of-mouth and organic growth.

Here's a look at what we cover:

• How landing page improvements turned a skincare brand's ad campaign from a dud to a success.
• What good landing pages and amazing in-store experiences have in common.
• The 4 C's of a good lander.
• 5 tips for dedicated landing pages.
• Where to start - homepage, landing, or dedicated lander.
• How landing pages and ads work together to create winning (or disappointing) results.
• Our favorite landing page examples and a FREE swipe file of our favorites!