How to navigate the challenges of building a SaaS company from the bottom up, and what it takes to attract a massive user base w/ Girish Redekar

Digital Transformation & Leadership with Danny Levy

In this episode of Digital Transformation & Leadership Danny Levy talks to Girish Redekar, CEO & Co-Founder of Sprinto.com. A company helping SaaS brands become SOC-2 compliant, close enterprise deals faster, and pass vendor security assessments easily.

Previously, he built and bootstrapped RecruiterBox to 2500+ customers and 50+ employees in the US and India. The company was acquired by San Francisco based private equity firm Turn/River Capital in an undisclosed all cash deal (no stock or earn-outs). RecruiterBox was profitable throughout its journey.

In this episode Girish shares the ups and downs of his whole journey, why SEO is such an important growth channel, why information security today is not just a way to defend against attacks, but a way to accelerate your company’s sales/revenue, and if he was starting again from zero today how he would go about building a SaaS company from nothing to attracting thousands of customers and ultimately selling the business.

To get in touch with Girish contact him on LinkedIn - https://www.linkedin.com/in/girishredekar/?originalSubdomain=in

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