We made it— 300 episodes of This Is Woman’s Work ! And we’re marking this milestone by giving you something that could seriously change the game in your business or career: the skill of pitching yourself effectively. Whether you’re dreaming of being a podcast guest, landing a speaking gig, signing a client, or just asking for what you want with confidence—you’re already pitching yourself, every day. But are you doing it well? In this milestone episode, Nicole breaks down exactly how to pitch yourself to be a podcast guest … and actually hear “yes.” With hundreds of pitches landing in her inbox each month, she shares what makes a guest stand out (or get deleted), the biggest mistakes people make, and why podcast guesting is still one of the most powerful ways to grow your reach, authority, and influence. In This Episode, We Cover: ✅ Why we all need to pitch ourselves—and how to do it without feeling gross ✅ The step-by-step process for landing guest spots on podcasts (and more) ✅ A breakdown of the 3 podcast levels: Practice, Peer, and A-List—and how to approach each ✅ The must-haves of a successful podcast pitch (including real examples) ✅ How to craft a pitch that gets read, gets remembered, and gets results Whether you’re new to pitching or want to level up your game, this episode gives you the exact strategy Nicole and her team use to land guest spots on dozens of podcasts every year. Because your voice deserves to be heard. And the world needs what only you can bring. 🎁 Get the FREE Podcast Pitch Checklist + Additional Information on your Practice Group, Peer Group, and A-List Group Strategies: https://nicolekalil.com/podcast 📥 Download The Podcast Pitch Checklist Here Related Podcast Episodes: Shameless and Strategic: How to Brag About Yourself with Tiffany Houser | 298 How To Write & Publish A Book with Michelle Savage | 279 How To Land Your TED Talk and Skyrocket Your Personal Brand with Ashley Stahl | 250 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…
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محتوای ارائه شده توسط Dylan Lam. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Dylan Lam یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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EP 05: Google Ads & SEO Insights from Matthew Slaymaker – Optimize Campaigns & Boost ROI
Manage episode 451384718 series 3600965
محتوای ارائه شده توسط Dylan Lam. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Dylan Lam یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Welcome to EP 05 of the Digital E-commerce Podcast!
In this power-packed episode, Matthew Slaymaker, a seasoned Google Ads expert and founder of Slaymaker Marketing, shares his insider tips and proven strategies to dominate Google Ads and improve your SEO rankings.
What you’ll learn:
Campaign setup secrets to drive traffic and conversions
How to optimize your quality score and pay less per click
The best ways to use Performance Max, YouTube Ads, and Search Campaigns
Why SEO and Google Ads work better together for holistic growth
Tips to create compelling landing pages and ad creatives
Whether you’re new to Google Ads or looking to refine your skills, Matthew’s practical advice will help you unlock better results without blowing your budget.
Key Takeaways:
⏵Google Ads vs. Facebook Ads: What works better for your goals
⏵Using keyword match types and creative testing for maximum ROI
⏵SEO integration to rank higher and attract the right audience
⏵How to navigate common challenges with Google Ads
Guest Links:
https://www.linkedin.com/in/matthew-slayma...
Subscribe for more insights from top marketing experts!
Like this video and share your favorite takeaway in the comments.
#GoogleAds #GoogleAdsTips #CampaignOptimization #SEOTutorial #SEOForBeginners #RankInGoogle #KeywordResearch #QualityScore #ConversionTracking #MarketingSuccess #SearchEngineOptimization #OnPageSEO #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #MatthewSlaymake
18 قسمت
اشتراک گذاریManage episode 451384718 series 3600965
محتوای ارائه شده توسط Dylan Lam. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Dylan Lam یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Welcome to EP 05 of the Digital E-commerce Podcast!
In this power-packed episode, Matthew Slaymaker, a seasoned Google Ads expert and founder of Slaymaker Marketing, shares his insider tips and proven strategies to dominate Google Ads and improve your SEO rankings.
What you’ll learn:
Campaign setup secrets to drive traffic and conversions
How to optimize your quality score and pay less per click
The best ways to use Performance Max, YouTube Ads, and Search Campaigns
Why SEO and Google Ads work better together for holistic growth
Tips to create compelling landing pages and ad creatives
Whether you’re new to Google Ads or looking to refine your skills, Matthew’s practical advice will help you unlock better results without blowing your budget.
Key Takeaways:
⏵Google Ads vs. Facebook Ads: What works better for your goals
⏵Using keyword match types and creative testing for maximum ROI
⏵SEO integration to rank higher and attract the right audience
⏵How to navigate common challenges with Google Ads
Guest Links:
https://www.linkedin.com/in/matthew-slayma...
Subscribe for more insights from top marketing experts!
Like this video and share your favorite takeaway in the comments.
#GoogleAds #GoogleAdsTips #CampaignOptimization #SEOTutorial #SEOForBeginners #RankInGoogle #KeywordResearch #QualityScore #ConversionTracking #MarketingSuccess #SearchEngineOptimization #OnPageSEO #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #MatthewSlaymake
18 قسمت
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Digital Ecommerce Podcast
How to Eliminate Amazon Seller Support Headaches | EP 19 – Digital E-Commerce Podcast In this episode of the Digital E-Commerce Podcast, host Dylan sits down with John Cavendish, founder of Seller Candy and ecomDNA, to explore how Amazon sellers can offload operational headaches and focus on growing their business. John shares the story behind Seller Candy, a unique service that acts as your Amazon support team-as-a-service, empowering sellers to stop working in their business and start working on their business. Key Takeaways from This Episode: What Seller Candy actually does – bite-sized operational tasks done by ex-Amazon agents How to fix listing issues, flat file errors, and account suspensions Why Amazon Seller Central is broken (and how to bypass the frustration) How Seller Candy differs from hiring a virtual assistant The #1 operational mistake Amazon sellers make What tools and processes help sellers manage inventory, tickets, and more A sneak peek at Seller Candy’s upcoming services, including creative support and coaching If you're an Amazon seller tired of tickets, errors, and constant back-and-forth with Seller Central, this episode is packed with relief strategies and operational gold. Listen on Spotify: https://open.spotify.com/show/4XSD6NC... Connect with Dylan on LinkedIn: / digitaldylanofficial Connect with John Cavendish & Seller Candy: Website: https://sellercandy.com LinkedIn: / thejohncavendish Subscribe for more e-commerce insights, seller success tips, and operational hacks! Drop a comment with your favorite takeaway below! #DigitalEcommercePodcast #DigitalEcom #DEP #DEPTalks #podcast #AmazonSellers #SellerCentral #AmazonSupport #FlatFileFix #ListingOptimization…
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Digital Ecommerce Podcast
How to Automate & Scale Your E-Commerce Business | EP 17 – Digital E-Commerce Podcast In this episode of the Digital E-Commerce Podcast, host Dylan sits down with Norbert Strappler, CEO of SyncSpider and Monobunt, and host of the E-Com Ops Podcast. Norbert is a tech entrepreneur specializing in e-commerce automation, AI-driven solutions, and marketplace integration. Key Takeaways from This Episode: The Role of Automation in E-Commerce – Why businesses need to automate to scale How to Sync Inventory Across Multiple Marketplaces – Shopify, WooCommerce, Amazon, Walmart ERP & E-Commerce Integration – How to streamline order management and fulfillment AI’s Impact on Product Listings & Descriptions – Using AI to enhance customer experience Reducing Manual Work in E-Commerce – How automation saves time and money How to Optimize Your Omni-Channel Strategy – Selling seamlessly across different platforms If you run an e-commerce store, marketplace, or multi-channel business, this episode will help you optimize, automate, and scale your business! Listen on Spotify: https://open.spotify.com/show/4XSD6NC... Connect with Dylan on LinkedIn: / digitaldylanofficial Connect with Norbert Strappler & SyncSpider: Website: https://syncspider.com/ LinkedIn: / norbertstrappler Subscribe for more expert insights on e-commerce, digital marketing, and business growth! Drop a comment below with your biggest takeaway from this episode! #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #podcast #ecommerce #automation #AIinEcommerce #marketplaceintegration #scaleyourbusiness #Shopify #WooCommerce #ERP #orderfulfillment #ecommercetech #businessgrowth #sellonline #productivity…
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Digital Ecommerce Podcast
How Amazon Sellers Can Boost Sales with Affiliate Marketing | EP 18 – Digital E-Commerce Podcast In this episode of the Digital E-Commerce Podcast, host Dylan sits down with David Katz, Founder & CEO of Archer Affiliates, the first Amazon-focused affiliate marketing network. David shares insider strategies on how Amazon sellers can leverage influencer marketing, publisher networks, and Amazon attribution to drive more external traffic and increase sales. Key Takeaways from This Episode: How Archer Affiliates Connects Amazon Sellers with Influencers & Publishers What is Amazon Attribution? – How it helps track external traffic & sales Understanding the Amazon Brand Referral Bonus – How sellers can earn commission back The Role of Influencers in Driving Amazon Sales – Best strategies for brand exposure Common Mistakes Amazon Sellers Make with Affiliate Marketing – How to avoid pitfalls How External Traffic Impacts Amazon Product Rankings – The power of off-Amazon promotions If you're an Amazon seller looking to increase sales, drive external traffic, and maximize the Amazon Brand Referral Bonus, this episode is packed with actionable insights! Listen on Spotify: https://open.spotify.com/show/4XSD6NC... Connect with Dylan on LinkedIn: / digitaldylanofficial Connect with David Katz & Archer Affiliates: Website: https://archeraffiliates.com/ LinkedIn: / david-katz-2641b8192 Subscribe for more expert insights on e-commerce, Amazon growth strategies, and digital marketing! Drop a comment below with your biggest takeaway from this episode! #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #podcast #AmazonFBA #affiliateMarketing #AmazonSellers #externalTraffic #AmazonAffiliates #AmazonBrandReferralBonus #AmazonGrowth #InfluencerMarketing #ecommercegrowth #AmazonMarketing #scaleyourbusiness…
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Digital Ecommerce Podcast
How to Build & Scale a Mission-Driven Brand in E-Commerce | EP 14 – Digital E-Commerce Podcast In this episode of the Digital E-Commerce Podcast, host Dylan sits down with Leila Cairns, co-founder and co-CEO of TheHealTea, to uncover the secrets behind building a thriving wellness brand in the competitive natural beverage industry. Leila shares: How to start & scale a beverage brand with organic, functional ingredients The importance of e-commerce and retail strategy for product-based businesses Secrets to branding & marketing a premium product How she leveraged grants and funding to bootstrap TheHealTea The role of business coaching in entrepreneurial success Whether you're launching your own product, looking for funding, or trying to stand out in a crowded market—this episode is packed with golden nuggets to help you succeed in e-commerce! Listen on Spotify: https://open.spotify.com/show/4XSD6NC... Connect with Dylan on LinkedIn: / digitaldylanofficial Connect with Leila Cairns & TheHealTea: Website: https://thehealtea.com/ LinkedIn: / leila-kairns Instagram: @drinkhealtea Subscribe for more expert insights on e-commerce, digital marketing, and entrepreneurship! Drop a comment below with your favorite takeaway! #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #podcast #ecommerce #businessgrowth #branding #entrepreneurship #startups #wellnessindustry #naturalproducts #healthyliving #ecommercetips #businesscoaching #funding #scalingstartups #marketingstrategy #herbaltea #caffeinefree #functionaldrinks #TheHealTea…
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Digital Ecommerce Podcast
In this episode of the Digital E-Commerce Podcast, host Dylan welcomes Talia Wolf, a conversion optimization expert and founder of GetUplift. Talia shares powerful strategies on A/B testing, emotional targeting, and website optimization to help businesses maximize their conversion rates and revenue growth. Key Takeaways from This Episode: What is Conversion Rate Optimization (CRO)? – How it impacts e-commerce & B2B brands A/B Testing Best Practices – How to test and optimize landing pages & website funnels The Power of Emotional Targeting – How psychology influences buying decisions Mistakes to Avoid in CRO – Common errors that hurt your website conversions Customer Research & Personalization – How to leverage surveys & data for better marketing How AI is Changing CRO – The role of automation & AI-driven insights in optimization If you run an e-commerce store, SaaS business, or digital brand, this episode is packed with insights to help you optimize your marketing strategy and increase sales! Listen on Spotify: https://open.spotify.com/show/4XSD6NC... Connect with Dylan on LinkedIn: / digitaldylanofficial Connect with Talia Wolf & GetUplift: Website: https://getuplift.co/ LinkedIn: / taliagw Subscribe for more expert insights on e-commerce, digital marketing, and business growth! Drop a comment below with your biggest takeaway from this episode! #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #podcast #ecommerce #conversionoptimization #CRO #digitalmarketing #growthhacking #A /Btesting #customerexperience #websiteoptimization #marketingstrategy #psychologyinmarketing #AIinEcommerce #personalization…
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Digital Ecommerce Podcast
How to Build & Scale a Mission-Driven Brand in E-Commerce | EP 14 – Digital E-Commerce Podcast In this episode of the Digital E-Commerce Podcast, host Dylan sits down with Leila Cairns, co-founder and co-CEO of TheHealTea, to uncover the secrets behind building a thriving wellness brand in the competitive natural beverage industry. Leila shares: How to start & scale a beverage brand with organic, functional ingredients The importance of e-commerce and retail strategy for product-based businesses Secrets to branding & marketing a premium product How she leveraged grants and funding to bootstrap TheHealTea The role of business coaching in entrepreneurial success Whether you're launching your own product, looking for funding, or trying to stand out in a crowded market—this episode is packed with golden nuggets to help you succeed in e-commerce! Listen on Spotify: https://open.spotify.com/show/4XSD6NC... Connect with Dylan on LinkedIn: / digitaldylanofficial Connect with Leila Cairns & TheHealTea: Website: https://thehealtea.com/ LinkedIn: / leila-kairns Instagram: @drinkhealtea Subscribe for more expert insights on e-commerce, digital marketing, and entrepreneurship! Drop a comment below with your favorite takeaway! #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #podcast #ecommerce #businessgrowth #branding #entrepreneurship #startups #wellnessindustry #naturalproducts #healthyliving #ecommercetips #businesscoaching #funding #scalingstartups #marketingstrategy #herbaltea #caffeinefree #functionaldrinks #TheHealTea…
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Digital Ecommerce Podcast
Welcome to the Digital Ecommerce Podcast! In this episode, Kenneth sits down with Deacon Bradley, an expert in e-commerce operations and business growth. From optimizing remote teams to mastering KPIs, Deacon shares his tried-and-true strategies for scaling e-commerce businesses with less stress and more success. Deacon’s unique insights are drawn from years of experience, including growing a digital agency to over 50 members across 14 countries and helping founders overcome operational hurdles to unlock growth. In this episode, we cover: ▪ Scaling e-commerce businesses: Proven strategies for sustainable growth ▪ E-commerce operations optimization: Simplify your systems for efficiency ️ ▪ Key performance indicators (KPIs): Leading vs lagging indicators explained ▪ SOPs for remote teams: How to create seamless processes ▪ Amazon PPC management tips: Boost your ad performance on the world’s largest marketplace ▪ Hiring for e-commerce startups: Build a high-performing team Deacon Bradley helps founders and small business leaders escape daily operational struggles and focus on growth. He’s grown teams, scaled businesses, and even partnered to acquire and develop direct-to-consumer brands, documenting the journey at We Bought A Brand. Connect with Deacon: ️ Website: DeaconBradley.com LinkedIn: linkedin.com/in/deaconbradley Email: hello@deaconbradley.com About the Digital Ecommerce Podcast Welcome to the Digital Ecommerce Podcast! Tune in for insightful conversations with industry leaders and successful entrepreneurs who share their strategies, stories, and tips for thriving in the digital marketplace. Whether you're an aspiring entrepreneur or an e-commerce enthusiast, our expert guests provide the tools and inspiration you need to succeed. Join us as we empower and connect a global community of e-commerce enthusiasts and business owners to thrive. Follow Us: LinkedIn: / digitaldylanofficial Spotify: https://open.spotify.com/show/4XSD6NC... Watch the full episode now, leave your comments below, and don’t forget to subscribe for more expert insights and strategies! #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #Podcast #EcommerceInsights #DeaconBradley #EcommerceOptimization #ScalingEcommerce #HiringForEcommerce #AmazonPPCTips #RemoteTeamSOPs #EcommerceKPIs #EcommerceGrowth…
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Digital Ecommerce Podcast
Discover the future of e-commerce with Yaron Been! Yaron Been, an accomplished e-commerce entrepreneur, growth coach, and industrial engineer, joins the Digital Ecommerce Podcast to share his cutting-edge insights on automation and AI tools in the e-commerce world. With a passion for operational efficiency and a wealth of experience scaling 7-figure stores, Yaron delivers practical strategies that will transform your approach to digital commerce. What you’ll learn in this episode: ▪ The role of AI-driven tools in e-commerce automation ▪ How to optimize your business with Python scripts and automation tools ▪ Strategies for competitor analysis using AI ️ ▪ Exploring the future of e-commerce with AI-powered creative generation ▪ Tips for improving operational efficiency in e-commerce ▪ Harnessing data-driven decision-making for better results Yaron also delves into his personal journey, discussing his passion for Stoic philosophy, personal development, and bodybuilding, and how these disciplines contribute to his success. Yaron is an entrepreneur with a proven track record of bootstrapping and scaling multiple 7-figure e-commerce stores while traveling the world. He combines his expertise in industrial engineering and growth strategies with a commitment to helping others achieve e-commerce success. Guest Links: ► LinkedIn: / yaronbeen ► Email: yaron@ecomxf.com The Digital Ecommerce Podcast brings you insightful conversations with industry leaders and successful entrepreneurs. Each episode features their strategies, stories, and tips for thriving in the digital marketplace. Whether you're an aspiring entrepreneur or an e-commerce enthusiast, our expert guests provide the tools and inspiration you need to succeed. Join us as we empower and connect a global community of e-commerce enthusiasts and business owners to thrive. Follow Us: ► LinkedIn: / digitaldylanofficial ► Spotify: https://open.spotify.com/show/4XSD6NC... Join the Conversation! Share your favorite takeaway from this episode and tell us how you plan to implement Yaron’s strategies in your e-commerce journey. Don’t forget to like, subscribe, and tap the bell icon to stay updated on future episodes! #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #YaronBeen #EcommerceAutomation #EcommerceGrowth #AITools #Automation #CompetitorAnalysis #EcommerceEfficiency #DataDrivenMarketing #MarketingAutomation #ROIOptimization…
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Digital Ecommerce Podcast
1 EP 11: Entrepreneurship Tips from Nevena Bazalac: Building Trust and Acquiring Clients | DEP 30:16
Welcome to the Digital Ecommerce Podcast! In this episode, host Kenneth chats with the incredible Nevena Bazalac, Managing Director of L.A.K.E Consulting. Nevena is a renowned Business and Sales Strategist, Consultant, and Coach with over a decade of experience in sales and entrepreneurship. With her expertise in psychology and human behavior, she’s revolutionizing how businesses approach sales and growth. Topics Discussed: ▪ Proven sales strategies in e-commerce ▪ The psychology of selling and overcoming limiting beliefs ▪ Gamification and AI’s role in e-commerce sales ▪ Building trust and customer acquisition strategies ▪ Data-driven marketing and scaling your business ▪ Insights into Nevena Bazalac’s book and her unique coaching approach Nevena Bazalac is a published author, speaker, and Managing Director of L.A.K.E Consulting. With her Master’s degree in Psychology and over 10 years of experience, she’s helped countless businesses and entrepreneurs elevate their success through tailored coaching and training programs. Guest Links: ► WEBSITE: www.lakeconsulting.org ► EMAIL: nevenabazalac@lakeconsulting.org Follow Us: ► LinkedIn: / digitaldylanofficial ► Spotify: https://open.spotify.com/show/4XSD6NC... Join the conversation! Drop your thoughts in the comments and let us know which topic resonated with you the most. Don’t forget to hit the subscribe button and turn on notifications for more episodes filled with valuable insights and strategies!…
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Digital Ecommerce Podcast
Welcome to the Digital Ecommerce Podcast! In this episode, Kenneth chats with Akhilesh Srivastava, founder and CEO of FenixCommerce, a leader in AI-powered last-mile logistics solutions. Akhilesh has over 26 years of experience in supply chain transformation, previously managing Shipping and Global Returns for eBay marketplaces. Akhilesh shares how FenixCommerce helps e-commerce businesses increase conversion rates, reduce shipping costs, and enhance customer satisfaction through cutting-edge technology. In this episode, we cover: ▪ AI logistics for e-commerce: Transforming shipping processes with AI ▪ Last-mile delivery optimization: How to streamline delivery ▪ Holiday season logistics tips: Preparing for peak shopping times ▪ Dynamic delivery predictions: The power of real-time data ▪ Reducing shipping costs with AI: Smart strategies for profitability ▪ Customer experience in e-commerce logistics: Building trust with transparency ️ ▪ E-commerce returns optimization: Simplifying the process for customers Akhilesh is the founder of FenixCommerce, a modular SaaS platform delivering AI-powered solutions for end-to-end logistics. Before starting FenixCommerce, he led Shipping and Global Returns for eBay, driving innovation in global supply chains. With a focus on improving the customer experience and enhancing operational efficiency, Akhilesh is shaping the future of logistics in the e-commerce industry. Connect with Akhilesh: LinkedIn: linkedin.com/in/akhilesh-srivastava Website: fenixcommerce.com About the Digital Ecommerce Podcast Welcome to the Digital Ecommerce Podcast! Tune in for insightful conversations with industry leaders and successful entrepreneurs who share their strategies, stories, and tips for thriving in the digital marketplace. Whether you're an aspiring entrepreneur or an e-commerce enthusiast, our expert guests provide the tools and inspiration you need to succeed. Join us as we empower and connect a global community of e-commerce enthusiasts and business owners to thrive. Follow Us: LinkedIn: linkedin.com/in/digitaldylanofficial Spotify: https://open.spotify.com/show/4XSD6NC... Watch the full episode now, leave a comment on your favorite logistics tip, and don’t forget to subscribe for more insights from top e-commerce experts! #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #Podcast #AkhileshSrivastava #FenixCommerce #EcommerceLogistics #ShippingAI #HolidayLogistics #LastMileDelivery #CustomerExperience #SupplyChainOptimization…
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Digital Ecommerce Podcast
Welcome to the Digital Ecommerce Podcast! In this episode, Kenneth sits down with Joseph Wilkins, founder of FunnySalesVideos.com, to uncover the secrets behind creating viral video campaigns that drive massive e-commerce sales. With over a billion views and $250 million in tracked sales, Joseph is a leading expert in humor-driven advertising. Joseph shares his journey from producing traditional TV ads to pioneering viral video marketing with his 8-step formula for creating ads that connect emotionally and deliver exceptional ROI. In this episode, we cover: ▪ Funny sales videos: How humor drives engagement and sales ▪ Joseph Wilkins advertising insights: Key takeaways from top campaigns ▪ Viral video marketing tips: Creating content that gets noticed and shared ▪ Emotional connection in marketing: Why storytelling matters ️ ▪ Long-form vs short-form video content: Choosing the right format for your goals ▪ Case study: True Earth campaign: Breaking down a $50M+ viral ad success ▪ Effective comedy in advertising: Using humor to boost ROI Joseph Wilkins launched FunnySalesVideos.com in 2018 after years of producing TV spots for top brands like Google, LinkedIn, McDonald’s, and more. His 8-step viral video formula has revolutionized digital marketing, helping e-commerce brands achieve unmatched returns on ad spend. Joseph is also the host of the How to Make a Video Go Viral Podcast, where he shares actionable insights to create sales-driving content. Connect with Joseph: LinkedIn: linkedin.com/in/wilkinsjoseph Website: FunnySalesVideos.com About the Digital Ecommerce Podcast Welcome to the Digital Ecommerce Podcast! Tune in for insightful conversations with industry leaders and successful entrepreneurs who share their strategies, stories, and tips for thriving in the digital marketplace. Whether you're an aspiring entrepreneur or an e-commerce enthusiast, our expert guests provide the tools and inspiration you need to succeed. Join us as we empower and connect a global community of e-commerce enthusiasts and business owners to thrive. Follow Us: LinkedIn: linkedin.com/in/digitaldylanofficial Spotify: https://open.spotify.com/show/4XSD6NC... Watch the full episode now, leave your comments below, and don’t forget to subscribe for more expert insights and strategies! #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #Podcast #FunnySalesVideos #ViralMarketing #JosephWilkins #EcommerceGrowth #VideoAdStrategies #TrueEarthCaseStudy #HumorInAdvertising #DigitalMarketing…
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Digital Ecommerce Podcast
Discover how to transform your Amazon selling strategies with expert insights from Selman Akinci, Co-Founder at Profit Cyclops! In this episode of the Digital E-commerce Podcast, Selman dives deep into tools and tactics for managing cash flow, uncovering hidden fees, and boosting profit margins. This is a must-watch for sellers aiming to thrive in the competitive world of Amazon and multi-channel e-commerce. Key Takeaways: Decoding Amazon’s Hidden Fees: Understand the true cost of selling on Amazon and learn how to identify unnecessary expenses. Inventory Optimization: Discover how to avoid overstocking, reduce storage fees, and manage inventory efficiently during peak seasons. Leveraging Technology: How Profit Cyclops provides real-time insights to maximize profitability. Expanding to Multi-Channels: Why diversifying to platforms like Walmart, Shopify, and TikTok can boost your bottom line. Don’t miss these insights that could transform your e-commerce business! Call-to-Action: Subscribe for more episodes featuring top e-commerce experts. Share your favorite tip or ask Selman your questions in the comments. Like and turn on notifications to stay updated with our latest releases. Spotify: https://open.spotify.com/show/4XSD6NCdhuq7... Connect with Selman Akinci: LinkedIn: https://www.linkedin.com/in/selman-akinci/ #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #SelmanAkinci #ProfitCyclops #AmazonFBA #EcommerceTools #OnlineBusiness #AmazonSellingTips #InventoryManagement #HiddenFees #EcommerceGrowth #FBAOptimization #podcast #Amazon…
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Digital Ecommerce Podcast
Welcome to EP 05 of the Digital E-commerce Podcast! In this power-packed episode, Matthew Slaymaker, a seasoned Google Ads expert and founder of Slaymaker Marketing, shares his insider tips and proven strategies to dominate Google Ads and improve your SEO rankings. What you’ll learn: Campaign setup secrets to drive traffic and conversions How to optimize your quality score and pay less per click The best ways to use Performance Max, YouTube Ads, and Search Campaigns Why SEO and Google Ads work better together for holistic growth Tips to create compelling landing pages and ad creatives Whether you’re new to Google Ads or looking to refine your skills, Matthew’s practical advice will help you unlock better results without blowing your budget. Key Takeaways: ⏵Google Ads vs. Facebook Ads: What works better for your goals ⏵Using keyword match types and creative testing for maximum ROI ⏵SEO integration to rank higher and attract the right audience ⏵How to navigate common challenges with Google Ads Guest Links: https://www.linkedin.com/in/matthew-slayma... Subscribe for more insights from top marketing experts! Like this video and share your favorite takeaway in the comments. #GoogleAds #GoogleAdsTips #CampaignOptimization #SEOTutorial #SEOForBeginners #RankInGoogle #KeywordResearch #QualityScore #ConversionTracking #MarketingSuccess #SearchEngineOptimization #OnPageSEO #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #MatthewSlaymake…
Unlock the potential of TikTok Shop for your e-commerce business in this episode of the Digital E-commerce Podcast! ️ Our special guest, Michelle Barnum, a seasoned Amazon marketing expert, shares her 5-step strategy to optimize TikTok Shop for maximum sales. Key Takeaways: Learn how TikTok Shop simplifies the journey from discovery to checkout in just seconds. Michelle's collaboration tips for working with TikTok creators and affiliates. Discover why TikTok Shop is a must-have for small businesses looking to diversify beyond Amazon. Avoid common pitfalls when onboarding, optimizing listings, and adhering to TikTok's unique rules. If you're an Amazon seller or a small business owner looking to elevate your social commerce game, this episode is packed with actionable insights you can't miss. Subscribe to the Digital E-Commerce Podcast for more strategies and tips to grow your online business. Don’t forget to like, comment, and share your thoughts below! Connect with Michelle Barnum: LinkedIn: https://www.linkedin.com/in/michellebarnum... #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #TikTokShop #ViralTikToks #Shopping #AmazonPrime #SmallBusinessGrowth #EcommerceTips #SocialCommerce #TikTokMarketing #AmazonSellers #OnlineStoreTips #ViralProducts #MichelleBarnum…
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Digital Ecommerce Podcast
1 EP 04: AI Empowerment in E-commerce with Peter Banigo - Boosting Sales & Customer Engagement 29:33
Ready to take your e-commerce game to the next level? In this Episode 4 of the Digital Ecommerce Podcast, host Digital Dylan brings you a deep dive with Peter Banigo, founder of Target ICT. Peter reveals how his game-changing product, Instant Setters, is transforming how businesses handle customer calls—saving time, closing more deals, and making sales teams smarter. Imagine AI-powered appointment setters that don’t just answer questions but understand your customers’ needs and book meetings for your sales team while you sleep! Perfect for digital marketers, small business owners, and e-commerce enthusiasts, this episode uncovers the secrets to unlocking customer engagement, cutting costs, and boosting profits using cutting-edge AI technology. Get ready to see how AI can empower your business to thrive in the online marketplace! Tune in, and be prepared to rethink what's possible in e-commerce. Don't forget to like, share, and subscribe for more episodes packed with expert insights and tips! If you enjoyed this episode, be sure to Like, Comment, Subscribe, and Share! Connect with Peter Banigo: LinkedIn: https://www.linkedin.com/in/peterbanigo/ #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #AIForBusiness #EcommerceSEO #BusinessProductivity #EcommerceBenefits #DigitalMarketingTips #OnlineMarketplaces #CustomerEngagement #TargetICT #PeterBanigo…
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Digital Ecommerce Podcast
Welcome back to the Digital Ecommerce Podcast with your host, Dylan! In this insightful episode, we sit down with Nathan Hirsch, a leading figure in the e-commerce world, founder of FreeUp, a freelance marketplace that scaled to millions in revenue before being sold. Nathan shares his remarkable journey from selling textbooks on Amazon during his college years to becoming a successful entrepreneur who has built and sold multiple businesses. Now the founder of EcomBalance, a specialized bookkeeping service for e-commerce sellers, Nathan dives deep into the challenges and opportunities in the e-commerce space. He offers invaluable advice on scaling businesses, building a strong team culture, and the importance of transparency and community in business success. Whether you're a seasoned entrepreneur or just starting out, Nathan’s story and insights will provide you with the tools and inspiration needed to take your business to the next level. Don’t miss this opportunity to learn from one of the best in the industry! Key Moments: 00:00:00 - Introduction to Nathan Hirsch 00:03:31 - Journey into E-Commerce 00:07:51 - Building FreeUp 00:15:21 - Scaling and Selling FreeUp 00:22:46 - Current Ventures: EcomBalance 00:29:51 - Entrepreneurship Insights 00:35:31 - Advice for Entrepreneurs Enjoyed this episode? Don’t forget to Like, Comment, Subscribe, and Share for more insightful interviews with industry leaders! If you’re an entrepreneur looking to scale your business, check out Nathan Hirsch’s latest venture, EcomBalance-your one-stop solution for hassle-free e-commerce bookkeeping.…
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Digital Ecommerce Podcast
Welcome back to the Digital Ecommerce Podcast with your host, Dylan. In this episode, we dive into practical strategies to transform your e-commerce site, reduce customer anxiety, and drive more sales. with Will Laurenson, CEO of Customer Who Click. Discover how you can transform your website’s performance using the unique UAM Method—Usability, Anxiety, Motivation—breaking down how you can apply these principles to boost your business performance. Whether you're an experienced entrepreneur or just starting out, this episode is packed with actionable insights to help you succeed in the competitive world of e-commerce. CHAPTERS: 00:00:33 Introduction and Background 00:01:43 Will's CRO journey begins 00:02:51 The Importance of CRO for E-commerce Businesses 00:04:13 E-commerce competition insights 00:05:49 Introducing UAM method 00:09:03 Success story: True Classic 00:10:51 The CRO Process and Metrics 00:22:40 The Future of CRO and AI Don't miss out on these insights that could maximize your revenue!…
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Digital Ecommerce Podcast
Welcome to the Latest Episode of Digital E-commerce Podcast! In this engaging episode, hosted by Dylan, we sit down with the one and only Phil Better Lemieux—a podcast mogul and successful entrepreneur—to explore key topics crucial to thriving in today's competitive business environment. Phil shares his expertise on the Mindset, Marketing Strategies, and Community Building that every entrepreneur needs to master. Whether you're a seasoned business owner or just starting out, this episode is packed with practical advice and strategies that can propel your business to new heights! 00:00:00 - Introduction 00:00:54 - E-commerce meets podcasting 00:02:14 - Monetization in podcasting 00:03:32 - Sponsorship versatility 00:06:42 - Targeting the right audience 00:10:00 - Marketing Strategies for Small Businesses 00:17:52 - Crafting your podcast format 00:18:00 - Building and Engaging a Community 00:22:31 - AI innovations in podcasting 00:25:00 - Conclusion and Final Thoughts…
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