Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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محتوای ارائه شده توسط Danielle's Reading Nook. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Danielle's Reading Nook یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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Manage episode 425182105 series 3264646
محتوای ارائه شده توسط Danielle's Reading Nook. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Danielle's Reading Nook یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
My opinion on the audio apps Audible and Scribd.
195 قسمت
اشتراک گذاریManage episode 425182105 series 3264646
محتوای ارائه شده توسط Danielle's Reading Nook. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Danielle's Reading Nook یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
My opinion on the audio apps Audible and Scribd.
195 قسمت
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If you had the power to dish out karma, would you do it and who would you give karma to?
This is a standalone following the Trials of Apollo series by Rick Riordan.
Here I go rambling again. Today I talk about some villains from Marvel and DC comics that I believe deserve a redemption.
The second book in the DC Icons Harley Quinn trilogy. Harley loses her memory and has to find out how she lost it and figure out who planned a jail break at Arkham Asylum. Harley also tries to figure out who is torturing Arkham Asylum's prisoners during the night. Will Harley regain her memory and find out if she played a part?…
Just my rambling thoughts on how many books I take with me on vacation
Books are: 1. Miss Peregrine's Home for Peculiar Children 2. Hollow City 3. Library of Souls 4. A Map of Days 5. The Conference of the Birds 6. The Desolations of Devil's Acre
My opinion on the audio apps Audible and Scribd.
Tag line "What if the Blue Fairy wasn't supposed to help Pinocchio?" Who wants to read how the Blue Fairy became the Blue Fairy and how it impacted the life of Pinocchio?
Tag line: "What if Tiana made a deal that changed everything?" I loved this retelling of the Disney movie "The Princess and the Frog."
The tag line is: "What if Rapunzel's mother drank a potion from the wrong flower?" "Rapunzel, Rapunzel, let down your hair!" Who loves the story of Rapunzel? The girl locked in a tower with hair so long that it goes on for miles? Well, today I share my thoughts on the Disney twisted tale of Rapunzel.…
Here I am talking about another book in the Disney Twisted Tale series, "Go The Distance." The tag line is "What if Meg had to become a Greek god?" Hope you enjoy!!
Do secret societies intrigue you? Does the occult intrigue you? Do you like magic? All three of the questions are somewhat about Leigh Bardugo's books: "Ninth House" and "Hell Bent." I highly suggest you check them out!!
Here I talk about another book I had to read when I was a senior in high school.
I had to read "There Eyes Were Watching God" for an English class assignment when I was a senior in high school. I learned a lot from this book. If you want, check it out where ever books are sold.
Who has done the yearly Goodreads reading challenge? I set my challenge at 30 books. Let's see if I beat it or not.
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Player FM - برنامه پادکست
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