Stronger Through Adversity | Choose Words Wisely

Customer Experience University - Winning Loyalty & Engagement One Customer at a Time

Thank you for joining me for this series titled Stronger Through Adversity. The book by the same name is based on conversations I've had with more than 140 global leaders as they navigate through COVID-19.

In conversations with leaders like Hans Vestberg, CEO of Verizon, Brian Cornell, CEO of Target, Matt Renner, President of Microsoft, and Barbara Humpton, CEO of Siemens USA, there were several consistent themes about thoughtful communication. Here is a cliff notes version of some of them:

1) The most common mistake when it comes to messaging is to under-communicate especially during a crisis.

2) Frequent communication doesn't mean haphazard messaging, and it's possible to over communicate.

3) Words can inspire resilience or worsen the crisis.

If you would like to learn more about Stronger Through Adversity and get your special signed 40% off pre-order offer, head to strongerthroughadversity.com.