The Proven Content Framework Behind 6-Figure Coaching Businesses

Create From Truth

In this episode, I’m walking you through The Hybrid Content Masterclass — the same system I use to turn one idea into a full week of high-converting content that attracts premium clients, builds authority, and fills your calendar with qualified calls... and that I teach all my clients.

You’ll learn how to:

🎯 Map your content around 1 Core Topic per week

🧩 Turn that topic into 4 post types using the EPDO Framework:

- Educate: Teach your audience something they didn’t know.

- Personalize: Share your story or client story to build connection.

- Demonstrate: Show proof, systems, or client wins.

- Offer: Drive them to your CTA (Value Video, Quiz, or Gameplan Call).

Repurpose your best content across long-form, social, and paid ads.

Use your analytics to decide which posts to boost for $10–$30/day.

Build a full monthly marketing ecosystem that naturally calls in clients.

This is the same hybrid structure we use inside the TOP 20 Coaching Program and Lifestyle Wealth Mastermind, helping health and fitness coaches create consistent leads, fill their programs, and build authority — without spending all day on content creation.

Watch the full breakdown to see how to:Build one weekly theme that drives all of your marketing.

Turn every post into a system that feeds your business.

Create “omnipresent” marketing that compounds over time.

Want my help building your Hybrid Content System?

Book a free Gameplan Call and I’ll help you outline your 2026 content ecosystem:

👉 https://calendly.com/willschillerconsulting/top-20-coaching-calls