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How to Scale Your Ecommerce Brand Through the Increasingly Competitive Paid Advertising Landscape with Brandon Doyle
Manage episode 312531810 series 3237474
محتوای ارائه شده توسط Blake Puryear and Engine Ecommerce. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Blake Puryear and Engine Ecommerce یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Content Plus Commerce Episode 7
Host: Blake Puryear Guest: Brandon Doyle
On this episode Blake is joined by Brandon Doyle of Wallaroo Media
[00:01:04] - Background of Wallaroo Media, full service digital agency
[00:03:25] - SEO/SEM in regards to eComm, go to tools
[00:05:17] - Hardest part of agency model and workarounds/solutions
[00:07:37] - How to Scale Your eCommerce Brand Through the Increasingly Competitive Paid Advertising Landscape
[00:12:24] - “Our agency got to be a Hero” story [00:13:58] - Trends in the next year
[00:14:12] - Celebrity Brands, Kylie Jenner, etc. and Influencer Founded Brands is what's next
Quotes from the Episode:
"We try to become true partners with then and invest in their success and helping them scale.” [00:05:22]
“To be the most effective at marketing and advertising you need to be doing a full funnel, comprehensive approach.” [00:08:33]
Links:
Wallaroo Media Moz
Ahrefs
SEM Rush
https://wallaroomedia.com https://moz.com
https://ahrefs.com https://www.semrush.com
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