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Mastering Mobile Ad Campaign Scaling: Common Pitfalls and Useful Tips
Manage episode 388694970 series 3474378
This story was originally published on HackerNoon at: https://hackernoon.com/mastering-mobile-ad-campaign-scaling-common-pitfalls-and-useful-tips.
Discover key strategies for scaling paid ads in mobile advertising. Learn about vertical and horizontal scaling, managing ad budgets, and overcoming challenges.
Check more stories related to business at: https://hackernoon.com/c/business. You can also check exclusive content about #marketing, #digital-marketing, #mobile-app-marketing, #ad-network, #facebook, #performance-marketing, #mobile-ad-campaigns, #hackernoon-top-story, #hackernoon-es, #hackernoon-hi, #hackernoon-zh, #hackernoon-fr, #hackernoon-bn, #hackernoon-ru, #hackernoon-vi, #hackernoon-pt, #hackernoon-ja, #hackernoon-de, #hackernoon-ko, #hackernoon-tr, and more.
This story was written by: @nikitaskryabin. Learn more about this writer by checking @nikitaskryabin's about page, and for more stories, please visit hackernoon.com.
The article offers insights into making informed scaling decisions for optimized ad campaign performance. It includes choosing between vertical (budget increase) and horizontal (campaign setting changes) scaling methods, considering product readiness, and avoiding issues like audience limitations, cannibalization, abrupt budget increases, and creative fatigue. Effective scaling requires a balance of gradual budget adjustments, creative testing, and market understanding.
114 قسمت
Manage episode 388694970 series 3474378
This story was originally published on HackerNoon at: https://hackernoon.com/mastering-mobile-ad-campaign-scaling-common-pitfalls-and-useful-tips.
Discover key strategies for scaling paid ads in mobile advertising. Learn about vertical and horizontal scaling, managing ad budgets, and overcoming challenges.
Check more stories related to business at: https://hackernoon.com/c/business. You can also check exclusive content about #marketing, #digital-marketing, #mobile-app-marketing, #ad-network, #facebook, #performance-marketing, #mobile-ad-campaigns, #hackernoon-top-story, #hackernoon-es, #hackernoon-hi, #hackernoon-zh, #hackernoon-fr, #hackernoon-bn, #hackernoon-ru, #hackernoon-vi, #hackernoon-pt, #hackernoon-ja, #hackernoon-de, #hackernoon-ko, #hackernoon-tr, and more.
This story was written by: @nikitaskryabin. Learn more about this writer by checking @nikitaskryabin's about page, and for more stories, please visit hackernoon.com.
The article offers insights into making informed scaling decisions for optimized ad campaign performance. It includes choosing between vertical (budget increase) and horizontal (campaign setting changes) scaling methods, considering product readiness, and avoiding issues like audience limitations, cannibalization, abrupt budget increases, and creative fatigue. Effective scaling requires a balance of gradual budget adjustments, creative testing, and market understanding.
114 قسمت
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