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Ep. 63: How not to Sell with CISO Ron Sharon
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محتوای ارائه شده توسط Paul Di Liegro. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Paul Di Liegro یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
My guest on the Business, Brains & The Bottom Line Podcast is CISO Ron Sharon. In addition to discussing cybersecurity, we discuss the best ways to go about creating relationships and how to proactively interact with folks on LinkedIn. As a CISO, Ron is approached by a ton of salespeople, and with that, he shares what he feels are the best ways to add value without constantly trying to sell him something all the time. Playing the long game and building relationships is the way to go if you're looking to create a brand and sell in the long run.
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