18: Flexibility + Partnership = Clever Campaigns

Brands & Campaigns

Adam Castar, a Podcast Producer for EKR and one of the producers of Brands and Campaigns, joins Camden on today’s episode to discuss KFC Canada’s campaign for the Edmonton Oilers. Adam and Camden talk about the campaign as a whole and speculate on what the finale of this campaign could have been if the Oilers had won The Stanley Cup. Adam and Camden also discuss agency-client partnerships and how a strong relationship can lead to successful marketing campaigns like this one.
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