76. How to Find the Right Investors When You Have a Brand New Fund | Story Snacks Series
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Not sure how to find investors that are willing to bet on your brand new fund?
Stacy’s got you covered. Listen in as she breaks down:
- How the Rogers Adoption Curve applies to finding the right investors
- The difference between early adopters (like RIAs & family offices) and late-stage allocators
- Why targeting late-stage firms leads to dead ends
- Why smaller investment committees with fewer decision-makers = less red tape
- A smarter way to screen prospects, so you only spend time pitching investors who are willing to bet on a new fund
This is Story Snacks! A bite-sized, jam-packed series for fund managers who are ready to master strategic storytelling in less than 20 minutes per week!
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