Ep 92: Optimising advice firms for business efficiency - Sue Viskovic

Between Meetings with Matt Heine

Hear Sue Viskovic, General Manager, Consulting at VBP, trace her career in financial services, and discuss how she started Elixir Consulting (now part of VBP) to provide business coaching to advice firms.

Sue recounts the challenges when advice businesses moved from commissions to fee-based models. She emphasizes the need for advisers to understand the intricacies of running a business, thorough business planning and being well-capitalized. Sue predicts that scalability will be crucial for advice businesses and outlines how practice management roles, technology (especially AI, data and CRM systems), and outsourcing to countries like the Philippines, can significantly reduce costs and improve efficiency. Lastly, Sue mentions how VBP helps firms looking to improve their operations through consulting, coaching, and outsourcing services.