S3-B1. What’s the ROI of strategy ?

Be Empactful

A couple of Days Ago YC wrote to its startup founders that the economic environment is going to be challenging in the coming months. You will have to increase the time horizon, if you are raising funds, you will have to wait for more time for clients to pay up once the work is done. It's going to be tough.

Now, it's all the more important for founders to rethink their #strategy in the new environment where resources are constrained & stakeholders are demanding accountability for survival.

Welcome to the Season 3 of Be Empactful podcast bonus episode, we are releasing this episode early so that everyone can make sense of what's going on in the business environment & plan for it.

One of the frequently asked questions by our prospective clients was: If we invest in strategy right now? How soon will we get our returns?

We now have a tentative model and a case study to share.

While working on a Marketing Strategy consulting with our paid client who is an 8-member strong team working remotely with an ambition to grow big?

What we figured out is that it is a challenging task to go through the strategy sessions, as the questions are deep, intense, and mindblowing that you have to literally work your brain muscles.

The stakeholders were asking for accountability and getting them to the sessions acted as a force multiplier as different perspectives were addressed.

With the 4-KYC framework report being ready?

We have told them to share it with their team members, use the insights from it to reach out to bigger clients on scale, and figure out a way to get them to do some community projects together to impact the industry building relationships to grow further.

ROI - Return on Investment of Strategy is nothing if you don't implement it and the culture change starts from the TOP.

Share the goal - Build the Roadmap - Finetune & navigate the journey with a simple thumb rule.

If the investment in (Strategy + Execution) is Rs. x/month for 12 months, Then the revenue should be anywhere between 24x to 12x at the end of the year.

It's a challenge & Are you up for it?

So, let us know what you think the strategy is all about and how easy or difficult is it to be a Leader in the business world. Reach out to us if you want to discuss, just share a thought or even a cup of coffee.

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