Identity Fraud is a Customer Experience Opportunity

Banking Transformed with Jim Marous

Identity fraud is an increasing challenge for financial institutions, impacting consumer trust and costing billions of dollars a year in losses. To combat this threat, financial institutions must streamline the authentication process while improving the overall client experience.

When fraud or identity theft does occur, customers want fair, equitable and fast resolution, with pain-free, frictionless access to their impacted accounts.

We are happy to have Chad Gluff Sr. Director, Global Identity and Fraud for TransUnion on the Banking Transformed podcast. Chad shares the impact that fraud and identity theft has on banking and the ways to turn your identity fraud solution into a customer experience opportunity.

This episode of Banking Transformed is sponsored by Neustar

Neustar sorts users intelligently and reliably into high- and low-risk buckets, allowing you to quickly identify and let through low-risk consumers. Reduce digital identity fraud by 20 percent and better focus valuable fraud-fighting resources. Put additional verification steps in place only for high-risk, potentially fraudulent transactions.

Visit www.home.neustar/risk-solutions for more information