Culture and the creative economy: Riding the Korean wave

Asia Perspectives by Economist Impact

In the first episode of the "Culture and the creative economy" series, supported by Netflix. We will explore the economic, social and cultural impact the recent growth of Korean culture encompassing everything from music, movies, drama to online games and cuisine has had on the Korean economy. The phenomenon known as Hallyu (Korean Wave) has purported to impact multiple facets of the economy and society ranging from education and foreign investment policy to creative education, to name a few. Policymakers who effectively support the cultural wave may help their countries reap significant economic and societal benefits.

Speakers include:

• Kyung-joo Kim, director, tourism exhibition hall management, team, Korea Tourism Organisation
• Zoritsa Urosevic, executive director at UNWTO
• Moderated by Michael Frank, manager, policy and insights, Economist Impact

"Culture and the creative economy" is a three-episode series, supported by Netflix.

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