The DNA That Drives our Behaviors on Money - Hugh Massie

American Dreams Radio

Hugh Massie, founder and chairman of DNA Behavior International, shares how his passion to help people with their stress and relationship to money led him to create a system that uncovers people's hardwired behaviors and helps bring alignment to their lives. He shares the importance of having a deep passion and purpose when embarking on a big journey and explains how he helps people get into personal alignment through the DNA natural behavior discovery process. He also discusses the creation of the system, which involves a unique scoring model and validation of core behavior and money insights, and how it has evolved over the years through working with clients and measuring new behaviors.