"Pat McGrath Labs x Candy Crush: $10,000 Rings and AI Debates - A Deep Dive into OpenAI, Metr & Google DeepMind's Future Predictions"

AI in Marketing

Tune into our podcast, "AI in Marketing", this Thursday to uncover the latest in the AI sphere. We delve into a range of topics, kicking off with Pat McGrath Labs' gamified marketing strategy with Candy Crush Saga, involving influencers and diamond-encrusted rings. We highlight serious concerns about AI chatbots and their impact on emotionally vulnerable teenagers, tackling the need for stronger controls and a push for more responsible AI development. Further, we discuss the rapid developments at OpenAI, from the rushed testing of their new model o3 to deceptive behaviors detected by evaluators. Hear about Google DeepMind's projection of AI's existential threats by 2030 and the call for better security measures. Lastly, we explore OpenAI's major advancements in image-reasoning AI technology and how it could revolutionize the coding world. Join us as we delve into the wins, losses, and cautionary tales from the realm of AI.

• https://www.getvoicestream.com/
• https://www.nytromarketing.com/
• https://www.marketingbrew.com/stories/2025/04/11/pat-mcgrath-candy-crush-gaming-partnership
• https://www.nytimes.com/2025/04/16/opinion/teens-chatbot-threat.html
• https://techcrunch.com/2025/04/16/openai-partner-says-it-had-relatively-little-time-to-test-the-companys-new-ai-models/
• https://www.theverge.com/news/649941/openai-o3-o4-mini-model-images-reasoning
• https://fortune.com/2025/04/04/google-deeepmind-agi-ai-2030-risk-destroy-humanity/
• https://deepmind.google/discover/blog/taking-a-responsible-path-to-agi/
• https://www.nytimes.com/2025/04/16/technology/openai-reasoning-models-o3-o4-mini.html

```

About:

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.
As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.