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محتوای ارائه شده توسط MC Lars. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط MC Lars یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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The Agile Brand with Greg Kihlström®
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
The MC Lars Podcast
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محتوای ارائه شده توسط MC Lars. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط MC Lars یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Join MC Lars as he talks to friends and colleagues about their creative processes and influences. Featuring conversations with rappers, musicians, writers, educators and DIY mavericks, the MC Lars Podcast is sure to leave you thinking and smiling.
…
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121 قسمت
علامت گذاری همه پخش شده(نشده) ...
Manage series 2537253
محتوای ارائه شده توسط MC Lars. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط MC Lars یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Join MC Lars as he talks to friends and colleagues about their creative processes and influences. Featuring conversations with rappers, musicians, writers, educators and DIY mavericks, the MC Lars Podcast is sure to leave you thinking and smiling.
…
continue reading
121 قسمت
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×This week, MC Lars delves into the vibrant world of video game music, with a particular focus on the groundbreaking Commodore 64 computer system from the 1980s. Joining him is Cowboy Coder, a contemporary musician profoundly influenced by the chiptune sounds of the era. Throughout their conversation, they explore the innovative and iconic characteristics of the Commodore 64, especially its revolutionary sound chip, the SID, which allowed for intricate music and sound effects. Cowboy Coder elaborates on the significant resurgence of the chiptune genre in modern times, especially within the indie gaming scene and electronic music, and the influence this has had on his new EP "Stardust." This collection serves as both an homage to the C64 era and a testament to the enduring legacy of its music, bridging the gap between the nostalgic past and the innovative present. Special Guest: Cowboy Coder.…
In this episode of the MC Lars Podcast, Lars and Snax sit down with the legendary Esham to delve into his latest album, "Purgatory". With a career spanning over three decades, Esham, the pioneer of Acid Rap, remains a dynamic force in hip-hop. The hosts explore the connections between his new album and Dante's "Divine Comedy", discuss the evolution of Hip-Hop culture through Esham's lens, and touch on his collaborations with Psychopathic Records. They also get a sneak peek into his upcoming projects. Don't miss this insightful conversation with one of hip-hop's most influential and enigmatic artists! Special Guests: Esham and MC Snax.…
For today's episode, I catch up with my old friend Brandon Patton to talk about the early years of nerdcore, his solo career, and how fatherhood has altered his perspective. We also talk about Seattle, the pandemic, his time opening for MC Frontalot, and how being in a headlining artist's band can be both easier and harder than touring as a solo artist. We talk about his game design and how he balances obligations with hobbies. An awesome talk - thanks Brandon! As I finish up my new album, the podcast will be in hiatus but we will resume soon. Thank you everyone for your continued support! Special Guest: Brandon Patton.…
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1 Episode 118: Trevor Parham 1:06:14
1:06:14
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An interview with my former kindergarten classmate Trevor Parham, who I also attended high school with for one year. We talk about his time at Penn, and his work with Oakstop and the Oakland Black Business Fund. We reminisce about the time he let me borrow his breakbeat record and how our careers have had a few surprisingly similarities. An awesome interview with an inspiring man, thanks Trevor! http://oakstop.com https://oaklandblackbusinessfund.org Special Guest: Trevor Parham.…
I met Ceschi Ramos briefly when he played a show after mc chris, Mega Ran, Adam WarRock and me in Brooklyn in 2011. Since then we have crossed paths at SXSW and most recently at a benefit for the late rapper Alias and his family. This week on the podcast, we realize we both have shared memories of growing up in the Bay Area, the Oakland A's and the Simpsons. An awesome interview with a fantastic musician, thanks Ceschi! Special Guest: Ceschi.…
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1 Episode 116: Devo Spice 1:12:45
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This week on the podcast, I catch up with Devo Spice (Tom Rockwell) to talk about his work with Dr. Demento, his love of the Fat Boys, and the FuMP. We also talk about fatherhood, YouTube, and what drives to keep being so prolific. He talks about the early days of the internet, and what may have been one of the first ever compilations by internet artists, the "alt.rap.unsigned.tape". An awesome interview with a legend in both the comedy and rap scenes, thanks Devo! Special Guest: Devo Spice.…
An interview with litigation attorney Scott Sholder, of Cowan, DeBaets, Abrahams & Sheppard. We talk about misconceptions about fair use, memes, and the future of copyrights in a post-COVID world. We also talk about his love for black metal, and I ask him some novel questions about what happens to a band's trademark when its members murder each other. An intriguing conversation with a brilliant young lawyer, thanks Scott! Special Guest: Scott Sholder.…
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1 Episode 114: ChildsPlayNinja 1:16:57
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Juggalo YouTuber ChildsPlayNinja is no stranger to controversy. This week on the podcast, we talk about how he built his popular YouTube channel, the origins of his Insane Clown Posse fandom, and his thoughts on a possible Dark Lotus reunion. We also talk about the time he visited the office building of ICP’s protégés Twiztid, and what happened when he live-streamed the event. He shares his knowledge of how to navigate YouTube’s new algorithm and his future plans for his channel. Thanks CPN! Special Guest: ChildsPlayNinja.…
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1 Episode 113: George Vlahakis 1:00:49
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Following a disagreement with their mentors Insane Clown Posse, Twiztid started Majik Ninja Entertainment, a move that led to an acrimonious split and years of public feuding. George Vlahakis got his start working with ICP and booking the Gathering of the Juggalo, later helping Twiztid start their own label and launch Astronomicon, their annual pop culture convention in Michigan. This week on the podcast, Vlahakis talks about his philosophies on branding. business and what it takes to grow an underground horrrocore label in the shadow of a pop culture institution like Insane Clown Posse. Thanks George! An awesome interview. Special Guest: George Vlahakis.…
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1 Episode 112: DJ Clay 1:00:41
1:00:41
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An interview with DJ Clay, known to the Juggalos as Insane Clown Posse’s DJ. He talks about his early memories of falling in love with music, what he learned working with ICP, and his new hot sauce. He also talks about getting and recovering from COVID-19 and AR Entertainment’s upcoming projects. We talk about what it’s like recording in the studio during quarantine, and how he works to make sure he gets the best songs and performances he can from his artists. An awesome interview! Special Guest: DJ Clay.…
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1 Episode 111: Theosyn 1:03:21
1:03:21
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I met Theosyn through Hand Job Academy's Clara Bizna$$, when we met at one of her shows after she started playing solo gigs. Brad and I would later collaborate on many projects, including our parodies and "The Dewey Decibel System" with Mega Ran. This week on the podcast, we talk about the early years of mp3.com, his time at RIT and how he linked with underground rap legends Cannibal Ox. We also talk about how he balances his production work for others with his solo material, as well as how he compartmentalizes his side hustles. Thanks Brad! Special Guest: Theosyn.…
I discovered Baltimore's Height Keech in 2006 through Grand Buffet, a Pittsburgh rap duo known for their over-the-top live shows and tours with Wesley Willis and Grand Buffet, This week on the podcast, Height and I discuss sample clearing, how COVID may change the industry, and how his group Shark Tank scored a gold single in Canada. We also talk about the history of the Baltimore "think break" and how this helped to define the sound of electronic Maryland music. I also learn he had some guest verses on one of my favorite records from the early 00s, Cex's "Tall, Dark & Handcuffed". Be sure to check out Height's new record "Wild Height Keech". Thanks Height! Special Guest: Height Keech.…
This week, I catch up with Minnesota’s MC EVOL, who was the first student in the MC Lars Lit-Hop Academy. We talk about how we linked, how writing has been therapeutic, and how her literary and engineering background helped her become a rapper and producer. We also talk about how she discovered nerdcore, and what it has been like being enrolled in the MC Lars Lit-Hop Academy for over a year. We debut our new song, “COVID Express”, featuring Mike Russo and Ash Tell Em and talk about how we came up with our first collaboration. Be sure to follow MC EVOL’s work here: https://mcevolnation.com Special Guest: MC EVOL.…
Matt Furie and I linked after I wrote a song about his Boy's Club comic, which he posted on his Tumblr a few years ago. We caught up to talk about his new book "Mindviscosity", as well as fatherhood and other upcoming creative projects. I learned about his love for the Cure, how Venice Beach inspired him to create his early famous characters, and about his collaborative relationship with his wife. We also discuss his wide range influences, from Hieronymus Bosch to Martin Hanford, and how he is able to stay positive during the pandemic. Thanks Matt! Special Guest: Matt Furie.…
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1 Episode 107: Richie Branson 1:32:38
1:32:38
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This week on the podcast, I talk to Renaissance man Richie Branson about his career in both music and marketing. When it comes to the intersection of late capitalism and new media econimics, Branson talks about how being "extreme" content is the only way to gain traction. He also talks about the time mc chris kicked out a fan for making fun of Richie on Twitter, and the repercussions of this for both Branson and chris. We talk about the origin of his name, his new album, and fatherhood. A wonderful interview with a brillaint dude, thanks Richie! Special Guest: Richie Branson.…
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