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محتوای ارائه شده توسط Video Archive – The Conference by Media Evolution. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Video Archive – The Conference by Media Evolution یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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Media Evolution
علامت گذاری همه پخش شده(نشده) ...
Manage series 1191096
محتوای ارائه شده توسط Video Archive – The Conference by Media Evolution. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Video Archive – The Conference by Media Evolution یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Media Evolution is a membership organization that help media industries to innovate and grow. The videos in this podcast are generated at our annual conference The Conference and lectures we arrange throughout the year. http://www.mediaevolution.se
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500 قسمت
علامت گذاری همه پخش شده(نشده) ...
Manage series 1191096
محتوای ارائه شده توسط Video Archive – The Conference by Media Evolution. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Video Archive – The Conference by Media Evolution یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Media Evolution is a membership organization that help media industries to innovate and grow. The videos in this podcast are generated at our annual conference The Conference and lectures we arrange throughout the year. http://www.mediaevolution.se
…
continue reading
500 قسمت
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×”We don’t have an energy problem, we have a matter problem.” Matt Jones (he/him) has been designing digital products and services since 1995. Most recently he was Head of Design at Lunar Energy, a company building the world’s best clean energy products to deliver home electrification at scale. From 2013-2021 he worked at Google as a Principal Designer, primarily in Google Research working on advanced AI concepts for hardware and software. Now he is focusing on helping the solar energy sector harness more of the power already available to us. Have you heard of Nikolai Kardashev? Matt introduces the Kardashev Scale, measuring a civilisation’s technological advancement based on the amount of energy it is capable of harnessing. From the planetary to the stellar, even to the galactic scale – this might sound like the stuff of Star Trek, but it’s quite simple. Matt believes that with the existing wind, water and solar power available to us (plus storage capabilities) we can reach Type 1 living on the Kardashev scale – we’re currently only at 0.7. By working with the 3Ds of energy: decarbonisation, digitisation and decentralisation – products like the solar batteries produced by Lunar can help us get all the electricity we need, while still leaving fossil fuels behind.…
“Software is an interesting medium. At least in theory, once you make something and it doesn’t become successful, it doesn’t cost anything to change your mind. You can just stop running it.” Software is built upon software, forming a complex and often invisible dependency tree. This is the world Andie Nordgren (she/her) navigates, where large and aging codebases are like dynamic landscapes—constantly evolving, with each shift potentially introducing unexpected obstacles. Andie shares her reflections and learnings from working in organizations that live or die by their ability to navigate and operate with really large code bases. Tools like Wardley mapping can help uncover hidden dependencies and elevate maintenance from a mere afterthought to an organizational priority. Andie highlights the crucial yet often overlooked role of maintenance, challenging us to ask: Are we truly maintaining agency over our code? In the rush to deliver new features and products, the long-term sustainability of our codebases often falls by the wayside. She argues that organizations, in their quest for rapid delivery, neglect the importance of maintaining agency within these vast code landscapes.…
Kickstarter helps bring projects to life and as the first crowdfunding platform with $7 billion pledged and 239,000 projects funded, so what new concepts have emerge with this aid? In the session Laura Feinstein, Senior Design and Tech Editor at Kickstarter, dives into how fashion and textile creators are breaking out of labs and turning cutting-edge materials research and circular products into must-see showstoppers—both online and in real-world showrooms. Imagine walking in shoes made from coffee grounds, or accessorizing cactus leather bags, or your home lit by lamps manufactured from orange peels. What if I tell you that it’s for real? Kickstarter helped turn these ideas into products. Laura talks of Kickstarter as a way to provide a platform for creators to redefine innovation. The financial support allows them to produce small runs, fund product development, and real-world R&D, demonstrate market needs, and tell their stories in their own words. From transforming sustainability research into the thriving Nutshell Coolers to transforming a family-run Paris fashion house into the digital era with vegan materials, Kickstarter shows a system where creativity meets opportunity.…
“It’s very fun to make AI tools magical. [...] But when you make AI feel airy, you remove the possibility for people to ask questions. So it’s better to make it approachable.” Trudy is an active technology enthusiast who is convinced that AI tools can be as useful as electricity. By providing real-life examples and related metaphors of ceramic mugs and paper cups, the recent MIT graduate firmly believes that everyone can - and perhaps should - be able to understand AI tools and how the algorithm works “under the hood” in order to be better informed when making decisions around its usage and implementation in organisations. Trudy conveys a clear and easy-to-follow explanation of how AI generation differs from the everyday search on our internet browsers. While search engines retrieve information from existing websites that the algorithm judges relevant, AI generation patches up an artifact which replicates human speech and predicts “the most likely next word” based on patterns observed in human interaction. AI literacy is hence of utmost relevance now that AI tools have reached their most capable and accessible stage yet.…
“Could AI ever be a common pool of resources?” Researcher Somya Joshi makes a compelling observation: the same extractive narratives of 19th century industrialisation are being reproduced today in our venture to conquer the AI ecosystem. Somya highlights how major technological shifts such as the Green Revolution relied on the premise that automation would always lead to progress, and the myth around this pattern persists in the case of AI. Somya reminds us that following the major revolutions seen in history, power eventually remained in the hands of the elites. In parallel, other authors have discussed the “unequal geographies and distributive effects” in the extraction and manufacturing stages involved with progress and technology. The footprint of labour has traditionally been made invisible in the process, and the same now applies to the footprint of materials such as water, copper and silicon, mainly sourced in the Global South. Somya calls for the normative act of imagining equity to ensure a sustainable and more just future by seeing AI as a common resource for global use.…
The Conference's main partner IBM hosted a talk during Wednesday’s Getting Grounded session focusing on approaches on AI, its uses and adaptations and our relation with it. Artificial intelligence provides us with new ways to communicate through products. In her talk, Mary Wallace portrays how AI can be used to improve consumers’ retail experiences within various industries, such as the beverage and fashion industry. For example AI can be implemented to bring life to inanimate objects like clothes, drinks and beds. For brands, integrating AI into products serves as a gateway to other services. By collecting and analysing consumer data, brands can get to know their consumers on a deeper level. This allows brands to further personalise the consumer experience through their products. Thereby adding value to consumers as well as allowing brands to stay in the forefront of AI development, and differentiate themselves on the market. Consequently, Wallace states that “the product is no longer a product”.…
The Conference's partner IKEA hosted a talk during Wednesday’s Getting Grounded session focusing on IKEA most recent findings on play, design and why it all matters more than we think. Why is play important? And why is IKEA so obsessed with playfulness? Anna Granath and Maria Törn are ready to answer those questions, freshly armed with insight from IKEA’s recent children’s play report. Simplicity, Inclusivity, and Playfulness. Those three words guide IKEA’s design philosophy. Play is seen as the ticket to learn better, to improve psychological safety, and subconsciously acquire maths, physics, and social skills. But the clearest answer is the one we hear from children. It’s fun to play. We get to imagine. It makes us happy. Adult concerns affect children’s play. Global worries about the pandemic, war, climate, and economy have created stress for children. And play is not fun anymore. Struggles with money, space, and even playful capacity, mean that not all children have the same kind of play. Reassuringly, the best cure is play itself. IKEA’s report reveals that families are prioritising play and spending more time playing together. “There’s a little bit of a play revolution out there” What can we do? Embrace the diversity of play, from imagination to exploring outside, playing sport and being creative. Adopt play as a mindset. Imbue everyday situations with the possibility of playfulness. So, maybe we should all be obsessed with playfulness and for good reason.…
The Q&A from the session Late-Stage Digitalization with Somya Joshi and Trudy Painter
The Conference's main partner IBM hosted a talk during Wednesday’s Getting Grounded session focusing on approaches on AI, its uses and adaptations and our relation with it. Matt Candy presents the numerous opportunities that generative artificial intelligence (Gen AI) offers, and provides insight into IBM’s human-centred approach to leveraging new technologies in their business. Gen AI has an immense potential to grow GDP when used in smart and efficient ways. By learning how to integrate AI in all sorts of daily tasks, organisations can improve their business and, among other things, provide better customer experiences. How enterprises adopt and execute will define whether they unlock the larger scale of AI, according to Candy. He emphasises the need for a human-centred approach, which is the fundament of IBM’s model for integrating Gen AI in their own organisation. This means using people’s actual tasks as the starting point for where to add value with Gen AI, as well as letting technology shape how we recruit in terms of desired skill sets. According to Candy, people are only able to use Gen AI successfully when becoming an AI creator rather than a user. He provides us with what he considers to be the equation for Gen AI success in his talk.…
“How do we protect something we do not love and do not understand?” Seán Ronayne is the ornithologist who came up with the idea to sound-record every bird in Ireland, to show the world what beautiful and unique creatures they are. He is also the main character in the documentary Birdsong. With his extraordinary projects capturing soundscapes and imagery from nature’s most precious wildlife, he urges people to come together and protect the nation’s birds, as 63% of them are at risk of extinction. His collections are representations of the physical loss that are a consequence of the exploitation of Irish nature. He uses music and sound as a way of connecting with people and making them feel and understand the importance of preserving biodiversity. Birds’ mimicry of each other and other species is a symbol of the worlds’ interconnectedness. As Seán points out, extinction is not just happening in the Amazons but “here on our doorstep”, and “the actions that we take in Sweden and Ireland have a ripple effect on the world.”…
“We are living in a world where we do not agree.” The spoken word artist Joshua Idehen kicks off the session by delivering a humorous performance about the flaws of various ideologies, the world according to your mom, doing the washing. Aiming to unite the audience through music, he showcases the power of humor, language and love when speaking across differences.…
Q&A from the session Structuring Structures with Jenny L Beijar, Marco Guadarrama, Emily Best, Sarah Watson and Györgi Gálik
Think about your childhood – what made you feel safe at home? For many of us, our childhoods were unplugged. Now, times have changed. We’re wired into tech at every turn. Parents have turned into safety officers—some offering trust and guidance, others building walls of protection. But for kids, the question is "What’s lurking in the dark?" IKEA, in collaboration with Our Normal Association, dives deep into this dynamic, exploring life from the perspective of kids. For adults, a digital security system is a shield, a sense of control. But for a child, it’s a looming threat, “Will this thing eat my toys?” Today’s smart technology prioritizes adult fears and comforts, leaving kids out in the cold. The future of design is inclusion. It’s the union of mental peace and physical safety. It’s about the creation of spaces where everyone feels secure. Technology must evolve to serve every member of the family, not just the grown-ups. The role of the designer is to find the edge cases. When we design for empathy, we shape a future where everyone belongs.…
Q&A from the session Entangled and Enmeshed with Andie Nordgren, Tony Olsson and Matt Jones
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