Welcome to the MicroConf Podcast! Every week, we feature the stories and strategies you need to level up your SaaS business. From the visionaries and makers who fuel sustainable, profitable software companies that don’t need to seek venture capital to make a meaningful impact in their lives.
…
continue reading
Your next SaaS idea starts with solving a problem. Here are 8 new, niche problems that we've discovered with some explanations for each. If they seem like a good fit for you, check out Rob's 5 PM Pre-Validation framework, and get down to work... Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with …
…
continue reading
If you aren't careful, it's easy to waste time and energy building an MVP, or Minimum Viable Product, for a SaaS idea that no one is willing to pay for. This video lays out the 5 steps you should take to plan your MVP before you start building. It'll help you define your testable hypotheses, guide you on which metrics to consider as you plan and bu…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
MicroConf Tactics: 8 B2B Marketing Strategies That Got My Startup to $10 Million (and 1 that FAILED)
23:25
Which marketing strategies are best for growing your B2B startup? Rob chats with Greg Digneo about the marketing strategies he used to drive growth at Time Doctor to over $10 million in ARR. Greg gives practical examples of how his team used these marketing channels and Rob draws on his own experiences from growing Drip, covered in The SaaS Playboo…
…
continue reading
Ben Chestnut, co-founder of Mailchimp joins Rob Walling on the stage at MicroConf US 2024 in Atlanta. They discuss Mailchimp's origin as a side project from a web consulting firm, its accidental yet pivotal adoption of the freemium model, and the company's growth to a $12 billion exit. Ben shares insights on scaling the business, emphasizing the im…
…
continue reading
If you're a programmer, your skillset in coding can open the door to entrepreneurship. Whether you dream of building products, teaching others, or starting a SaaS, here are 12 ways that you can start making money. Following the Stair Step Method of Bootstrapping can help you turn your side income into a full-blown business over time. Links from the…
…
continue reading
If you operate a B2B SaaS company, you typically fit into one of two categories: vertical SaaS or horizontal SaaS. But which category is superior? For those in the early stages of a SaaS venture and unfamiliar with these distinctions, this video will help you decide which direction to go with your SaaS business. Episode Sponsor: This week’s podcast…
…
continue reading
I asked SaaS founders on X, "What's your most controversial opinion about building startups?"... Watch as I dig through the responses and respond to the wildest ones. Some are spot on, some are, well.... you'll see ;) Links from the Pod: Last Chance to Apply for MicroConf Masterminds! Watch this video on YouTube MicroConf Scholarship Program Contro…
…
continue reading
If you're an aspiring founder with a startup idea, learn the precise steps to validate your product effectively and avoid wasting time on the wrong things. By following this proven startup validation framework, you'll ensure that your efforts are focused on building a SaaS product that meets market needs and resonates with your target audience. Epi…
…
continue reading
You've got a SaaS product idea — what's next? How do you turn that idea into a Minimum Viable Product (MVP)? This is our step by step roadmap for how to build an MVP, including a unique MVP example that eventually led to a billion-dollar SaaS exit. Links from the Pod: MicroConf Mastermind Program Watch this video on YouTube Join Us for MicroConf Re…
…
continue reading
Will these micro SaaS ideas become your next big SaaS project? I just found some unexplored niches and solutions that have a lot of potential so today I’m sharing 5 of my recent favorites with you. Plus find out how you can stay ahead in the SaaS world with the help of monday.com! Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut …
…
continue reading
If you're considering building a no-code solution for your business, you won't want to miss this insightful interview! Join Chad Sakonchick, the visionary founder of Better Legal, as he shares the remarkable journey of achieving over $1,000,000 in Annual Recurring Revenue (ARR) with a no-code SaaS platform. Episode Sponsor: This week’s podcast was …
…
continue reading
Software as a service (SaaS) stands out as one of the most lucrative business models today. If you're aiming to venture into SaaS and establish your startup, it's crucial to avoid these six common mistakes that can hinder your success. Links from the Pod: Watch this video on YouTube The SaaS Playbook The Startups For the Rest of Us Podcast Join Us …
…
continue reading
Are you trying to choose a name for your business, startup, brand, or product? Naming your business can be challenging because you want something that will not only stand the test of time, but also that you can legally protect! In this video, I'm diving into essential best practices for business naming to ensure you get it right on the first try. W…
…
continue reading
SaaS developers know how to build software, but do they know what NOT to build? Join me as I discuss this with Derrick Reimer, a 10X software developer... Derrick Reimer is a seasoned entrepreneur and software developer with a passion for building SaaS products. With a deep understanding of the industry, he successfully bootstrapped and later exite…
…
continue reading
Need a side hustle before going big on SaaS or do you just want to get some extra cash flow? I've got 6 micro SaaS ideas that might help you earn as much as $5k/month or even more... Links from the Pod: MicroConf Connect Watch this video on YouTube TinySeed Stair Step Approach to Bootstrapping Customer Onboarding For Salesforce Credit based billing…
…
continue reading
Considering getting a business partner, starting a joint venture, or even just partnering with an investor? Setting up partnerships with your SaaS business can go south fast, so avoid these 6 business partnership mistakes to avoid unnecessary trouble (and lawsuits lol) along the way... Dr. Sherry Walling is a passionate clinical psychologist, autho…
…
continue reading
Have you been implementing these SaaS UX without knowing that it's a big turn-off for most users? Tracy Osborn runs through 4 common UX errors that beginners always make when making a SaaS application. If you've done these before or are planning to make a SaaS application, implement these changes now so that you'll retain more users... Tracy Osborn…
…
continue reading
Build these SaaS before they go mainstream in 2024... I'd do it myself if I had the time, but I don't, so here are my predictions for which new SaaS apps will absolutely explode this year. Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive rates. Get 15% off your first …
…
continue reading
Discover how Matt Wensing built to an 8-figure SaaS exit in under 2 years in our SaaS Exit story series. You'll also hear what he wishes he knew earlier on the way to this successful acquisition. Matthew Wensing, the entrepreneurial mind behind Riskpulse, achieved remarkable success by leading the company to a prosperous acquisition. As the Founder…
…
continue reading
Struggling to get your side hustle off the ground? Don't make these HUGE beginner mistakes... Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive rates. Get 15% off your first 4 weeks working with their engineers. https://lemon.io/microconf Links from the Pod: MicroConf …
…
continue reading
In the SaaS business world, understanding platform risk is key for every founder. This BIG risk can bring both opportunities and challenges but it's often the most overlooked part of SaaS success so make sure you watch this video to protect yourself and avoid costly mistakes. Links from the Pod: MicroConf Remote – Early Stage SaaS Strategies Watch …
…
continue reading
Starting a SaaS business or trying to scale one? These will make or break your SaaS success... Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive rates. Get 15% off your first 4 weeks working with their engineers. https://lemon.io/microconf Links from the Pod: MicroConf…
…
continue reading
We're unpacking the remarkable journey of Laura Roeder, founder of MeetEdgar. Discover how her SaaS business strategies propelled MeetEdgar to a 7-figure SaaS exit. We'll delve into the strategies behind her success and the innovative approach that set her apart in the competitive tech landscape. Laura Roeder is the innovative mind behind MeetEdgar…
…
continue reading
Grow your SaaS faster with this one simple adjustment. This may seem simple, but it works, and I've seen it work time and time again across many industries. Will you try it? Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive rates. Get 15% off your first 4 weeks working…
…
continue reading
If you're looking for SaaS ideas, this one's for you. I share five genius SaaS (Software as a Service) ideas that I would personally build if I had the chance. If you're looking for inspiration or considering a venture into the SaaS industry, don't miss these brilliant ideas... Links from the Pod: Register for MicroConf US in Atlanta, April 2024 Wa…
…
continue reading
This might just be the ultimate SaaS marketing strategy. It sets a whole new standard for the industry. Let's explore this new game-changing marketing strategy because I fully believe this is redefining SaaS success... Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive …
…
continue reading
Are you ready to be inspired by success stories in the world of SaaS? Join us as we dive into the incredible journey of Derrick Reimer, who turned a $128k bootstrap investment into a remarkable SaaS exit. Learn about the strategies, challenges, and key insights that led to his impressive success. Derrick Reimer is a seasoned entrepreneur and softwa…
…
continue reading
Running a SaaS business can be rewarding, but also difficult. From customer retention to scaling hurdles, this video delves into solutions and strategies to address most SaaS founders common problems... Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive rates. Get 15% o…
…
continue reading
Is your work-life balance feeling completely out of sync? Learn these practical work strategies to regain control, reduce stress, and prioritize your well-being as a founder. Whether you're overwhelmed with work or struggling to find time for yourself, watch this video for simpler answers to these problems... Links from the Pod: The State of Indie …
…
continue reading
Ever wondered how to bootstrap a company to a profitable multimillion dollar exit? Patrick Campbell, founder of ProfitWell, shares his path of building a successful SaaS company without external funding or venture capital - and how he was able to sell it for $200,000,000 in just a few years - in today's special SaaS success case study episode. Link…
…
continue reading
Looking to start your own software (SaaS) business? These SaaS ideas are perfect for solo founders. From project management tools to niche industry solutions, I'll discuss these potential SaaS products to help you kickstart your entrepreneurial journey with your first SaaS startup... Links from the Pod: MicroConf Connect is Open The SaaS Playbook P…
…
continue reading
Are you struggling to find a cofounder for your startup? In this video, I'll guide you through the 8 steps to help you find a reliable cofounder for your SaaS startup or business. These practical startup tips and strategies will ensure you find your perfect cofounder match! Make sure you stick around to the end to learn the biggest question you sho…
…
continue reading
Struggling to decide between bootstrapping or seeking funding like venture capital, investment rounds, seed rounds, or something else to get your startup off the ground? In this video, I discuss the pros & cons of both approaches. Discover the advantages of self-sufficiency with bootstrapping SaaS, and the potential growth opportunities that come w…
…
continue reading
Is the era of remote work coming to an end? In this video, I delve into the reasons why working from home is dying and reveal why it could be a positive turn for entrepreneurs and business owners. I also discuss how SaaS founders stand to benefit from these changes. Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring …
…
continue reading
Have you ever messed up in your SaaS business? If you did, would you know how to handle it? We found ourselves in this exact situation this video reveals how we found out, how we fixed things, exactly what we did to improve our data security, and how we used this big mistake as an opportunity to improve all our SaaS sales and systems tenfold. Links…
…
continue reading
Wondering how to get into AI SaaS? In this video, I explore innovative SaaS ideas that leverage artificial intelligence. Whether you're a tech enthusiast or a startup entrepreneur, this video provides valuable information to kickstart your SaaS business in the realm of AI. Episode Sponsor This week’s podcast was sponsored by Lemon.io. Cut down on h…
…
continue reading
Wondering where to begin with your SaaS startup? Starting a business and diving into entrepreneurship can be exciting and a bit overwhelming. So, make sure to ask yourself this question before you start building SaaS products. Knowing the answer to this question will help keep your vision strong while building and launching a SaaS product. Links fr…
…
continue reading
Want shortcuts for SaaS success? Well, I discovered 4 SaaS cheat codes that will help up level your SaaS business. Don't miss out on what took me 15 years to discover. Build your startup with these now! Episode Sponsor This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive rates. Get 15% of…
…
continue reading
Wondering whether to beta test your SaaS or go straight to market? In this video, I'll share with you the pros & cons of SaaS beta testing and direct market launches for your software products to help you make the right decision. Links From The Pod MicroConf Remote | Early Stage Marketing MicroConf Connect The SaaS Playbook Watch this video on YouT…
…
continue reading
How are you going to stay ahead of AI or build it into your SaaS business? In the rapidly evolving era of AI, SaaS founders face unique challenges to ensure the success of their startup. This video explores 7 things SaaS founders should prepare for... Episode Sponsor: Lemon Hire As a founder your plate is full. So when you have to hire devs, there’…
…
continue reading
I've started many successful SaaS companies in my career, but now I'm revealing how I raised $108K on Kickstarter in just a couple weeks as part of my latest book release - The SaaS Playbook. Here's how I used Kickstarter to raise over $100k fast... Episode Sponsor Lemon.io This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by w…
…
continue reading
Considering building your SaaS business with no code SaaS apps? Make sure you know the risks. Choosing a no code platform for your SaaS startup can be awesome, but it doesn't come without risks. Watch this video for the #1 mistake no code SaaS founder make so you don't fall into the trap! Links From The Pod MicroConf Mastermind Matching Watch this …
…
continue reading
SaaS ideas are helpful... but here are 7 new APP ideas for developers that will make whoever builds them very wealthy this year. In this video I'm sharing some of my favorite software ideas inspired by our friends over at Nugget.one. These SaaS opportunities won't disappoint, but act fast before someone else does... Links From The Pod MicroConf US …
…
continue reading
Worried AI is going to replace your job or put you out of business? Where exactly is artificial intelligence going to take us? There are so many misconceptions about this, so here are 5 things every SaaS founder / app developer should know about AI right now... LINKS FROM THE POD MicroConf Connect is Open Subscribe to the MicroConf YouTube Channel …
…
continue reading
We got hacked and our IPs were blacklisted! These experienced hackers almost cost us millions in revenue because of one cybersecurity loophole, so here are 5 lessons I learned from this scary experience in hopes it helps you avoid the same... EPISODE SPONSOR This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vett…
…
continue reading
Whether you're a long-time supporter or a new member of our crew of misfits, you know we're all about empowering bootstrapped SaaS entrepreneurs. For nearly a decade, we've been fueling the permissionless entrepreneurship movement that's gripped founders worldwide - and we're nowhere close to finished. Our next big leap is coming, and you won't wan…
…
continue reading
If you're a SaaS, tech or app founder - these 12 books are a must read. Which ones would you add to this list? All 12 Books: 1: Traction 2: Founding Sales 3: The Mom Test 4: Hello Web Design 5: Who 6: The Art of Selling Your Business 7: The 1-Page Marketing Plan 8: Buy Back Your Time 9: Obviously Awesome 10: The SaaS Playbook 11: Deploy Empathy 12:…
…
continue reading
Rob Walling turned $31k into $1M after flipping this SaaS product. Here's how he did it... Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitive rates. Get 15% off your first 4 weeks working with their engineers. https://lemon.io/microconf LINKS FROM THE POD: The Future of…
…
continue reading
Whether you're a beginner developer or expert developer building SaaS tools and apps, this is a MUST watch video! You may have built websites and clients projects but SaaS is its own animal. It's challenging and complicated but these 8 "need to know" things will help your building and scaling process go much smoother. LINKS FROM THE POD: The Future…
…
continue reading
What is SOC 2? You need this if you're going after enterprise sales! For SaaS startups, SOC2 compliance is essential to establishing trust with customers and investors. Use this SOC 2 compliance checklist to get started. Episode Sponsor: This week’s podcast was sponsored by Lemon.io. Cut down on hiring time by working with vetted devs at competitiv…
…
continue reading