No-nonsense marketing content and interviews to help you master marketing and grow your business. Hosted by Allan Dib, bestselling author of The 1-Page Marketing Plan and Lean Marketing.
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Podcast de Emprendimiento, Lean Startup, Marketing online, desarrollo de nuevos negocios y su lanzamiento al mercado. Hablamos de errores, aciertos y experiencias lanzando proyectos. Siempre desde la experiencia propia y de las personas a las que entrevisto. Con el objetivo de ayudar a otros emprendedores que empiezan con un proyecto o idea y que no comentan los mismos errores que yo ya he cometido. Fruto de esa experiencia de aciertos y errores, he desarrollado diferentes formaciones presen ...
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What if total transparency was the key to doubling your sales? In this episode of the Lean Marketing Podcast, host Allan Dib sits down with Marcus Sheridan, a world-renowned communication expert, bestselling author, and keynote speaker who transformed his struggling pool company during the 2008 financial crisis by answering the tough questions no o…
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: ¿Quieres ser un emprendedor ágil? Entra aquí: https://innokabi.com/el-metodo-emprendedor-agil/ Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Star…
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Struggling to keep your audience engaged through email and SMS? You’re not alone! Join Allan as he chats with retention marketing expert Nikita Vakrouchev, who reveals actionable insights to elevate your strategies for e-commerce and B2B success. Learn how to leverage segmentation, tackle deliverability issues, and create compelling campaigns that …
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¿Quieres ser un emprendedor ágil? Entra aquí: https://innokabi.com/el-metodo-emprendedor-agil/ ▬▬▬▬ INFO GENERAL ▬▬▬▬▬ ► DESCRIPCIÓN: Me alegro que hayas decidido acompañarnos una semana más en el podcast de Innokabi. Soy Alfonso Prim y quiero ayudarte a lanzar tu marca, producto o servicio con éxito empleando lean startup y las herramientas de mar…
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Think you’ve got Go-To-Market figured out? Have you done the deep early market research and priced your product for maximum profitability? In this episode, Allan sits down with Maja Voje, a seasoned GTM expert who’s worked with global giants like Google and over 350 startups. Recognizing the gap in go-to-market advice for smaller businesses, Maja s…
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Potencia tu negocio con liderazgo creativo y comunicación efectiva con Carlos Fernández "CAFE"
56:49
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: ¿Quieres ser un emprendedor ágil? Entra aquí: https://innokabi.com/el-metodo-emprendedor-agil/ Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Star…
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"Drunk Business Ideas." Yep, you read that right! We're not encouraging heavy drinking, but we are encouraging big, bold thinking. And who better to join us for the conversation than David Jenyns, the maestro of systems, author of SYSTEMology, and the man who once sold the MCG! Dave and Allan, who regularly take walks together to brainstorm wild bu…
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¿Quieres ser un emprendedor ágil? Entra aquí: https://innokabi.com/el-metodo-emprendedor-agil/ ▬▬▬▬ INFO GENERAL ▬▬▬▬▬ ► DESCRIPCIÓN: Me alegro que hayas decidido acompañarnos una semana más en el podcast de Innokabi. Soy Alfonso Prim y quiero ayudarte a lanzar tu marca, producto o servicio con éxito empleando lean startup y las herramientas de mar…
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Do you want to know the secrets behind building a high-value personal brand? Today, Alex Brogan shares his journey from zero to 750k followers and gives you the blueprint for success on LinkedIn, Twitter, and beyond. In this episode of the Lean Marketing Podcast, host Allan Dib sits down with Australian entrepreneur Alex Brogan to break down action…
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De militar a experto en marketing ágil: innovación y estrategias de éxito
1:11:50
1:11:50
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1:11:50
¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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What would you do if the business your family spent generations building was on the verge of collapse? In this powerful episode, Anthony Jones shares his journey from inheriting a struggling agricultural company to building Agzaga.com, one of the fastest-growing e-commerce platforms in the nation. Join host Allan Dib as he uncovers the marketing st…
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¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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How to Build a 100M Views YouTube Business: Niching Down with Pat Flynn
1:02:52
1:02:52
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The riches are in the niches. Pat Flynn, San Diego-based entrepreneur, pioneer podcaster, and host of Smart Passive Income, joins Allan Dib to discuss the power of niching down and community building. Pat shares his initial success with a niche website and eBook about the LEED exam, which launched his online business journey. He also highlights his…
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Ciencia Visual: El Poder de las Infografías para Innovar y Comunicar - Entrevista a Heber Longás - Ep 244
48:28
¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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Few self-help books have cut through the noise like “Don't Believe Everything You Think”. In this episode, author Joseph Nguyen shares the brilliant marketing strategies that propelled his global bestseller to success, from leveraging TikTok and Amazon ads to building a strong affiliate network. Joseph’s work, translated into over 40 languages, ble…
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Do you dread traditional sales techniques and wish there was a better way? If you've been struggling with constant sales rejections, this episode is a must-listen. We're talking to Josh Braun, a sales strategist who has mastered the art of empathetic selling. He’s here to help you stop wasting time on deals that won’t close and start focusing on bu…
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Cómo los caballos pueden transformar tu vida y potenciar tu liderazgo. Entrevista a María López Mayol
1:08:16
1:08:16
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1:08:16
¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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What does it take to become a top-tier copywriter? How about a mix of creative genius, a touch of controversy, and a proven track record? Copywriting often sits quietly behind the scenes, but today’s guest stands out for being loud, proud, and a tad controversial. Daniel Throssell has shaken up the industry with his bold techniques and unconvention…
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¿Quieres aprender a utilizar la IA en tu día a día y exprimirla para ganar tiempo? Descuento directo en el Curso "IA Basics" de Buildt Academy para los oyentes del podcast de Innokabi (solo 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio). Desde este link, ya tienes el descuento aplicado: CURSO IA Basics con descuento aplicad…
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Ever wondered how top entrepreneurs manage to sell premium programs effortlessly? Our guest today, John Meese, has the answers. John's latest book, 'Serve to Sell,' is a game-changer for anyone looking to monetize their skills sustainably. Join us as we dive into his proven methods. John discusses the importance of understanding clients' goals, cha…
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Revolución de Negocios con IA y Automatización con Buildt Academy - Entrevista a Pablo Pérez-Manglano
1:17:18
1:17:18
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1:17:18
Y para los oyentes del podcast de Innokabi, Pablo nos ha dejado un descuento de 10€ (pagas 39€ en lugar de 49€ que cuesta en el momento de publicar este episodio) para el curso IA Basics que mencionamos en el episodio. Si vas desde este enlace, tienes el descuento aplicado: CURSO IA Basics con descuento aplicado aquí https://innokabi.com/curso-ia-b…
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Lean Marketing Meets Kaizen with Adam Lawrence. With over 35 years of experience, Adam discusses how Kaizen—Japanese for 'continuous improvement'—can drive rapid, sustainable improvements in business processes. We delve into case studies, including a game-changing Kaizen event that transformed a client's distribution efficiency, saving them million…
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The Entrepreneur's Guide to Success: Business, Lifestyle, and Health with Greg Casser. Join as Allan dives into the life and career journey of Greg Casser, a marketing expert, business coach, and successful investor. In this powerful episode, Greg shares his experience in transitioning from a tech enterprise architect to owning multiple companies a…
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Sometimes success is not about the size of the platform, success is one life at a time. Tim Schurrer discusses the personal and transformative journey of writing and believing in his book's message and how success can be found beyond traditional metrics. Delving into themes of servant leadership, finding a balance between goal-setting and the daily…
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Building a Lifestyle Business: Lessons from James Schramko
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1:05:23
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1:05:23
Every business is a lifestyle business. It’s just whether it’s a good lifestyle or a shitty lifestyle. In this episode, James Schramko, dubbed the 'Zen monk of entrepreneurship,' discusses his philosophy of simplicity in business and life. James has built and sold several online agencies. Has coached many superstars of the online world since 2009. …
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Reinventando la utilidad del libro y el modelo de negocio de la industria con Debook. Entrevista a Ernest Viñas
47:52
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Discover how to make friends as an adult with Nick Gray, the author of 'The Two-Hour Cocktail Party.' In this episode, we dive into the challenges and solutions for making friends as adults. Nick shares his structured approach to hosting events that facilitate new connections and relationships, especially for those who struggle to build a network a…
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In this solo episode, Allan Dib, the author of the world-famous The 1-Page Marketing Plan, guides you through writing, promoting, and monetizing a bestselling nonfiction book. Allan is an author who has written two bestselling marketing books—the ones he wishes he had when he was first learning marketing. His book, The 1-Page Marketing Plan, was ca…
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Join Stephan Spencer, a renowned 3-time author, prolific blogger, international speaker, and foremost authority on SEO, for an insightful journey into the realms of business success and spiritual growth. Stephan Spencer shares his remarkable evolution from a web development entrepreneur to a leading figure in the world of SEO. Through engaging conv…
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In this episode, Greg Merrilees discusses the journey and challenges of transforming his business from T-shirt designing to top-tier website and brand creation. He shares valuable insights on understanding the audience, leveraging AI in design, the importance of mentorship, and effective strategies for getting client referrals. -The common mistakes…
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Dormitorum; La Revolución en el Mercado de Colchones. Entrevista a Alexis Amaya
1:18:37
1:18:37
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1:18:37
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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John Jantsch is a marketing consultant, speaker, and author of several bestselling books, including "Duct Tape Marketing." With over three decades in the marketing industry, John has helped countless small businesses grow by implementing practical and strategic marketing systems. In this episode, Allan and John explore practical marketing strategie…
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Emprendimiento y Liderazgo Femenino: María Gómez del Pozuelo de Womenalia - Episodio 237 del podcast de Innokabi
51:13
Recursos emprendimiento, formación, liderazgo femenino, marketing y networking: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://innokabi.com/…
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April Dunford, a globally recognized expert in positioning, executive consultant, speaker, and author, takes you on a deep dive into the strategic world of positioning. Guided by Allan’s probing questions, April shares rare insights into the operation of her consulting business and the personal positioning lessons she’s learned. This episode will i…
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De neurólogo a maestro "Jedi" en finanzas personales, ahorro e inversión. Entrevista a Sergio Merino
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1:02:30
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1:02:30
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Estrategias Antienvejecimiento y Terapia Hormonal de Reemplazo: Entrevista con la Dra. Haydee Camacho
57:17
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Louis Grenier is a podcasting pioneer and host of Everyone Hates Marketers, a top 1% podcast that's reached 1M+ downloads organically. In this episode, we dive into how the best podcast hosts are able to get their guests off script and create dialogues that leave you feeling like a fly on the wall listening to intimate controversial conversations. …
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Eneatipos en Ventas: Conócete a Ti y a tu Cliente para Vender Más con Rosa Montaña
1:10:35
1:10:35
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1:10:35
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi https://cursoleanstartup.innokabi.com/ Suscripción Newsletter Innokabi https://inn…
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Cómo Multiplicar Tus Ventas con Email Marketing. Entrevista a Paco Vargas
1:05:26
1:05:26
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1:05:26
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Viajar por medio mundo gestionando proyectos y equipos eficazmente. Entrevista a Andrea Ferradans
51:19
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Vídeo gratuito "Cómo vender a un cliente en Linkedin paso a paso" https://innokabi.com/video-vender-con-linkedin Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negoci…
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Cómo crear una marca radicalmente distinta sin pasarse de rosca. Entrevista a Chema Carrasco
1:13:48
1:13:48
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1:13:48
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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Diseñar experiencias creativas para eventos presenciales. Entrevista a Marta Montes y Enric Saiz (27lletres)
52:38
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Libro "30 errores que matarán tu negocio" https://innokabi.com/libro-30-errores-que-mataran-tu-negocio/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://i…
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El poder del “A tomar por culo” para conseguir el éxito en la vida. Entrevista a Sergio Ayala
1:07:01
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1:07:01
Recursos emprendimiento, formación, intraemprendimiento, marketing online y lean startup: Club ágiles https://innokabi.com/club-agiles/ Curso Lean Startup Innokabi [https://cursoleanstartup.innokabi.com/] Suscripción Newsletter Innokabi https://innokabi.com/ ▬▬▬▬ INFO GENERAL ▬▬▬▬▬ ► DESCRIPCIÓN: Me alegro que hayas decidido acompañarnos una semana…
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Hoy mi recomendación es sencilla. Si quieres mejorar tu negocio y no cometer errores que te lo arruinen, en este libro encontrarás 30 y las preguntas que tienes que hacerte para evitarlos. Además, el libro tiene regalo si lo compras y estás en la newsletter de Innokabi antes del 6 de marzo. LIBRO + REGALO aquí: https://innokabi.com/libro-30-errores…
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