The Remarkable Power of Giving People More Than They Expect (2023)

The Next Big Idea

When he was 26, Will Guidara took the helm of a middling brasserie in New York City called Eleven Madison Park. A decade later, it was named the best restaurant in the world. How did he pull off this unprecedented transformation? By practicing unreasonable hospitality.

(This episode first aired in Sept. 2023.)

📕 Unreasonable Hospitality

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