Fly High, Market Higher w/ Arielle Berlinsky (Delta Vacations)

The Influence Factor by The Influencer Marketing Factory

In the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and the podcast's host, is joined by Arielle Berlinsky, Social Media Marketing Coordinator at Delta Vacations. Their dialogue covers a range of subjects, from emerging travel trends to the significance of user-generated content, the interplay between social media and travel, the vital aspects of discoverability and shareability on social platforms, and much more!

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Show Notes:

(01:23) - Arielle's professional journey

(04:23) - Emerging travel trends

(06:30) - Navigating challenges in travel marketing

(12:08) - Social media's role in travel

(15:57) - Resonant formats for travel content

(17:30) - Symbiosis of social and travel

(20:30) - Power of user-generated content

(22:01) - Fostering shared voices and experiences

Check out some of our previous episodes:

• Screen to Cart w/ Collette Winn (NBCUniversal)
• The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)
• Boosting Brands with Vitamin-Infused Marketing w/ Lisa Chudnofsky (The Vitamin Shoppe)
• ⁠⁠TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez⁠⁠⁠
• ⁠⁠⁠Retaining Influence w/ Conor Begley (CreatorIQ)⁠⁠⁠⁠⁠

• ⁠⁠⁠⁠⁠⁠Creator Economy Insights Unveiled w/ Matt Navarra⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠Influencer Activations that Drive Results w/ James Creech (Brandwatch)⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠Insider View of VidCon w/ Colin Hickey⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠Funding the Creative Journey w/ Aaron DeBevoise (Spotter)⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠Swipe Right on OkCupid Success w/ Michael Kaye⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahan⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠Decoding the Secrets of the Creator Economy w/ Avi Gandhi⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠The Art of Social Media Creativity w/ Jon Youshaei⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠Exploring the Influence and Impact of Reddit w/ Will Cady⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠Navigating Social Media Selling for Maximum Impact w/ Paul Bakaus (Koji)⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠New Social Media Subscriptions, Super Bowl's Influencers and Content Creators Trips w/ Lia Haberman⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits (Creators + Community @ LinkedIn)⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠Innovation Within A Traditional Marketplace w/ Jake Karls (Mid-Day Squares)⁠