Embracing the Complexity of Successful B2B Marketing

Sales Pipeline Radio

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3+ y ago 17:00

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This week's show is called "Embracing the Complexity of Successful B2B Marketing". My guest is Murali Nemani, CMO at ScienceLogic.

Listen in now, watch the video, and/or read the transcript on the Heinz Marketing blog starting Mon. 2/21/22 at 6am PST.

Join in on our conversation to learn how to keep accounts engaged and progress proactively in the consumerization of B2B business. We uncover:

How to build trust at the beginning of a buyer's journey
The power of 3 key selling strategies: virtual product tours, ROI validation and customer case studies
How ScienceLogic aims to get the right personalized outcome engagements to targets by building components cross-functionally

Sales Pipeline Radio is produced by Heinz Marketing.

I interview the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to [email protected]. For sponsorship opportunities, contact [email protected]

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