How Top Agents Build Powerful Global Referral Networks

Estate of Mind — The Art of Selling Luxury Real Estate

Discover how to identify feeder markets, use exclusive certifications and designations to boost credibility, and stay top-of-mind with global real estate professionals. Learn firsthand how hosting luxury events and fostering international partnerships can elevate your business. Don’t miss these powerful insights from industry leaders—your next big referral opportunity starts here!

• 00:00 – Introduction
• 02:12 – Why Building a Referral Network Matters
  • How referrals drive 60-80% of luxury real estate business.
  • The value of networking beyond local markets.
• 04:46 – Getting Started with Global Networking
  • Importance of raising your hand, getting involved, and asking questions.
  • First steps: Joining local and national real estate associations.
• 06:51 – The Power of Real Estate Designations
  • How designations help agents stand out.
  • Designation holders earn significantly more.
  • Building credibility and unlocking global referral opportunities.
• 10:43 – Staying Top-of-Mind with Referral Partners
  • Consistent outreach: Email campaigns, social media presence, and conference follow-ups.
  • Importance of maintaining relationships after networking events.
• 15:18 – Identifying & Leveraging Feeder Markets
  • How to determine where buyers are coming from.
  • Tools like Realtor.com’s Cross Market Report and U-Haul migration data.
  • The role of state and national conferences in connecting with feeder market agents.
• 18:38 – International Real Estate & Referral Strategies
  • Understanding where affluent buyers are investing in second homes.
  • Key markets
• 22:46 – High-Value Networking Through Luxury Events
  • Hosting private events to connect with clients.
  • Partnering with high-end developers.
  • Gaining Exclusive access to luxury buyers.
• 25:33 – Making Conferences Work for You
  • Why pre-event planning and intentional networking matter.
  • Example: Agents pre-identifying key attendees at luxury real estate conferences.
  • How personal introductions and small group dinners strengthen connections.
• 33:26 – Final Takeaways: Building a Sustainable Referral Pipeline
  • Diversifying networking efforts: Conferences, industry designations, and local partnerships.
  • Finding your niche and leveraging unique skills for referral growth.
  • Encouragement to take consistent, intentional action in global networking.