The Tennis Channel Is Expanding Globally (Audio)

Bloomberg Business of Sports

Scarlet Fu, Michael Barr and Mike Lynch discuss the biggest stories in the Business of Sports. Today were joined by Tennis Channel CEO Ken Solomon. After a 2020 year without fans, the Tennis Channel capitalized on the “At home effect” and acquired the exclusive US broadcast rights to both the men’s and women’s tours. Ken tells us about the channel’s digital expansion into the U.K. and India along with his take on why players may take some extra time changing shirts during match play.

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