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محتوای ارائه شده توسط Kristin N. Spencer. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Kristin N. Spencer یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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Your Business Story
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محتوای ارائه شده توسط Kristin N. Spencer. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Kristin N. Spencer یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Are you tired of crazy fill-in-the-blank forms and avatar worksheets that don’t get you any closer to connecting with your dream clients? Don’t worry. With my proven and repeatable methods, I help business owners create consistent messaging by using their most powerful but also most underestimated resources: their personal stories. My name is Kristin Spencer, and I’m the Lead Writer and Content Creator at Literary Symmetry, a copywriting and ghostwriting agency that I founded when I couldn’t find anyone else using the power of personal stories to help businesses grow and scale in by using authentic, empathy-powered tales. Now, I spend my days working with amazing business owners who are finally connecting with their dream clients to use their expert skills to change the world for the better. Whether I’m helping them by creating messaging reports or sales pages, I help my clients see how amazing they are, one story at a time. On this podcast, I’m going to break down one of the biggest secrets in the copywriting industry and help you apply it to your business in simple steps you can use to grow your list of dream clients all without salesy language or high pressure tactics. And now that you know how it works, it's time to learn more about your personal business story.
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53 قسمت
علامت گذاری همه پخش شده(نشده) ...
Manage series 3423873
محتوای ارائه شده توسط Kristin N. Spencer. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط Kristin N. Spencer یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Are you tired of crazy fill-in-the-blank forms and avatar worksheets that don’t get you any closer to connecting with your dream clients? Don’t worry. With my proven and repeatable methods, I help business owners create consistent messaging by using their most powerful but also most underestimated resources: their personal stories. My name is Kristin Spencer, and I’m the Lead Writer and Content Creator at Literary Symmetry, a copywriting and ghostwriting agency that I founded when I couldn’t find anyone else using the power of personal stories to help businesses grow and scale in by using authentic, empathy-powered tales. Now, I spend my days working with amazing business owners who are finally connecting with their dream clients to use their expert skills to change the world for the better. Whether I’m helping them by creating messaging reports or sales pages, I help my clients see how amazing they are, one story at a time. On this podcast, I’m going to break down one of the biggest secrets in the copywriting industry and help you apply it to your business in simple steps you can use to grow your list of dream clients all without salesy language or high pressure tactics. And now that you know how it works, it's time to learn more about your personal business story.
…
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53 قسمت
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×Part of the Curious Business Story Series Growing up, when I heard the phrase “rebel spirit,” I thought of something pretty different from what Ann Bennett is going to talk about on today’s episode. I promise, there will be no exorcisms required. Do you want to learn more about that inner voice you are sometimes tempted to ignore? During today’s show with Renegade Branding’s founder, we are going to talk about how to embrace the things that make us stand out. How will we do that? You guessed it! By asking Ann a bunch of curious questions. No matter what you do or who you are, you won’t want to miss this episode where we talk about the value built into learning to stand out and embrace your unique brand of awesomeness. And to discover how Ann can help you understand why you don’t have to hide your inner rebel, you can find her at https://www.linkedin.com/in/annbennett/ or at https://www.annbennettmarketing.com/ . To take Ann’s archetype quiz head on over to: https://annbennettmarketing.com/archetypequiz…
Today, we're going to think back in time and we're going to go back to the original method that I use to create this podcast. We're going to make some pretty shocking announcements in this episode, but I'm also going to help you think about whether or not you should be making shocking announcements. Because it's time to get laser focused on your why so that you know which steps make sense for your business to take when it comes to communicating about your business but also everything else. This is a business story podcast and this is part of my business story. To learn exactly how and why copywriting works in Kristin’s complimentary 20-minute masterclass head to https://literarysymmetry.com/whycopy , and to enroll in the Your Confident Copy Academy to learn over $50,000 worth of sales psychology coupled with lessons on how to avoid the biggest writing mistakes business writers make, go to https://literarysymmetry.com/ycca…
When Sara said goodbye to the corporate world after 20 years, she knew she wanted a change that allowed her to be there for her boys more often. Because we all know that kids grow up too fast. There isn’t anything we can do about this, I’ve checked. Now, Sara uses her behind the scenes curiosity to build systems that help her 1:1 clients sell out their courses and private packages. Have you ever wondered about the goings ons that happen out of sight? Sara’s curiosity led her down a path to business consistency that many experts never achieve. Do you want to know what questions she asked to get to where she is today? In this episode, we’ll work our way through a business adventure that only curiosity could take us on. You won’t want to miss this. To find out more about Sara and her amazing systems, head to https://www.linkedin.com/in/sara-wisniewski/ or www.sarawisniewski.co.uk . ---------------- To learn exactly how and why copywriting works in Kristin’s complimentary 20-minute masterclass head to https://literarysymmetry.com/whycopy , and to enroll in the Your Confident Copy Academy to learn over $50,000 worth of sales psychology coupled with lessons on how to avoid the biggest writing mistakes business writers make, go to https://literarysymmetry.com/ycca…
Curiosity is an important tool in anyone’s marketing tool belt. And when we use curiosity to draw people in, we have to cause a disconnect between the things they know and the things they want to know. This is why curiosity-based headlines and copy will grab the attention of your unique purchasers so that they read or click to find out what information fills that gap. Motivated by this principle, you’ll see words like “secret,” “trick,” or “hack” in a lot of headlines that have historically tested well. So, how can create curiosity-enticing gaps in the things you do and say when representing your brand? That’s a great question. Let’s down the sales psychology behind using curiosity-inducing words to create a gap between what your unique purchasers know and the information they want to know. To learn exactly how and why copywriting works in Kristin’s complimentary 20-minute masterclass head to https://literarysymmetry.com/whycopy , and to enroll in the Your Confident Copy Academy to learn over $50,000 worth of sales psychology coupled with lessons on how to avoid the biggest writing mistakes business writers make, go to https://literarysymmetry.com/ycca…
Part of the Curious Business Story Series What can a bestselling fiction author who specializes in steampunk and urban fantasy teach us about how our brains work? A ton, actually. When I first met Anne, I was super intimidated. She understands so much about so many things, the only action I could think to take in response to her awesomeness was ask her to come on the show. And especially for this season, because Anne is curious almost all the time. As a licensed psychologist and certified behavioral sleep medicine specialist, she understands that things happen inside of our brains that we often need curiosity’s help to decipher. And, in addition to all of the amazing things I already shared with you about Anne, there’s one more circumstance I’m extremely interested to chat with her about in this episode. Anne was able to use self-curiosity (an amazing and rarely used tool), instead of typical self-criticism to figure out that she had ADHD, which gave her access to all the tools she needed in both her personal and professional life. Are you ready for a business adventure that only curiosity could take us on? You won’t want to miss this episode. To find out more about Anna or to check out her amazing services, head to https://www.linkedin.com/in/anne-bartolucci-81186a98/ or https://psychupacademy.com .…
Have you ever wondered how you can use curiosity to grow as an expert? That’s what this episode is going to talk about. Because being curious isn’t as bothersome or annoying as you might think, and we’re going to discuss why it isn’t. Plus, we’re going to chat about how being curious can make you even better at what you’re already amazing at. To learn exactly how and why copywriting works in Kristin’s complimentary 20-minute masterclass head to https://literarysymmetry.com/whycopy , and to enroll in the Your Confident Copy Academy to learn over $50,000 worth of sales psychology coupled with lessons on how to avoid the biggest writing mistakes business writers make, go to https://literarysymmetry.com/ycca…
Have you ever wondered what your brain can really do for itself? On today’s episode, we get curious about Scott Warrick and his business story because Scott did something amazing. He was able to rewire and repair his own brain back from PTSD to about 85%. If that’s not interesting enough, he also discovered a way to create a thriving multi-tier business from his experiences. Now, he helps humans and companies everywhere learn how to resolve conflict better, avoid bullying, develop and understand emotional intelligence, and understand how to rewire and protect human brains across the globe. Are you ready for a business adventure that only curiosity could take us on? You won’t want to miss this episode. To find out more about Scott or to check out what books you can grab from his authorship library now, head to https://www.linkedin.com/in/scottwarrickconsulting/ or https://scottwarrick.com…
There are 3 best practices that will help you write for your business better, but there’s a catch. Most people aren’t willing to practice them. Why? Because they can feel intimidating at first. In today’s episode, I’m going to teach you how to make friends with these writing practices so that you can stand out above the other people, the people who won’t work through their fear when it comes to creating consistent, compelling writing. And while we do that, I’m going to recap what we learned from the stories of our guests throughout this season and give you an idea of what season 2 will be all about. And to find out how to understand your messaging better to create the one big sentence your business needs, head to https://literarysymmetry.com/more…
Have you ever wondered if there was a way to look at inclusion by evaluating data? I definitely have, and on this episode Dr. Laura Star is going to tell us all about how as she discusses her business and her new book: Evidence Based Inclusion; It’s Time to Focus on the Right Needle Are you ready to look at inclusivity and equity through a new lens? Then you don't want to miss our time together. To connect with Dr. Lauran, you can get in touch with her on LinkedIn: https://www.linkedin.com/in/lauranstar/ And to find out how to understand your messaging better to create the one big sentence your business needs, head to https://literarysymmetry.com/…
Have you ever wondered how people can run a webinar once a week, or show up as a guest on a podcast episode and get a huge influx of new people wanting to work with them? Well, what you don’t see is the time, money, and energy it took them to create systems that support them even after they’ve stopped streaming or talking. Today, we’re going to talk about how we can use well-planned words to build systems that will increase your profits. And to find out how to understand your messaging better to create the one big sentence your business needs, head to https://literarysymmetry.com/…
Are you ready to be challenged like you've never been challenged before? In this episode we're going to talk to mental toughness coach and cold plunge aficionado Austra Putnina, whose story and life experience will give you the inspiration you need to take your next big, brave step. To connect with Austra, you can find her on LinkedIn here: https://www.linkedin.com/in/austra-putnina/ And to find out how to understand your messaging better to create the one big sentence your business needs, head to https://literarysymmetry.com/…
It’s time to uncover the secrets successful copywriters use to write words that actually convert. Pretending is exhausting, and you need to be able to sustain. It's important for your business voice to sound like you, because if you don’t, you’ll attract people who like the fake voice you’re using and working with them will feel super hard. Again, you need to be able to sustain. In this episode, I’ll explain how. And to find out how to understand your messaging better to create the one big sentence your business needs, head to https://literarysymmetry.com/…
Have you ever sat there, staring at some random list you just made as you attempt to organize your thoughts? You know your business language isn't communicating what you want, but you don't know how to change that. It's frustrating. It brings up feelings that bulldoze your confidence. But that isn't the way it was meant to be. Orly Zeewy is known for her unique ability to make fuzzy clear. In this episode, she is going to reveal how she realized this superpower and share about the kinds of business owners she helps. To connect with Orly, you can visit her on LinkedIn here: https://www.linkedin.com/in/orlyzeewy/ And to find out how to understand your messaging better to create the one big sentence your business needs, head to https://literarysymmetry.com/…
Have you ever wondered how your favorite business influencers show up so consistently? Do you wonder if that consistency leads to big visibility for them? In today’s episode we’re going to talk about consistency versus visibility. If you can only have one, which one should you choose? Or is this all a trick so that I can help you grow your business just by believing in you? You’ll have to listen to find out. And to find out how to understand your messaging better to create the one big sentence your business needs, head to https://literarysymmetry.com/…
Have you ever thought "I can do this better and cheaper" and then actually followed through on your intuition? In this episode, you’ll discover how Desiree Grimaldi decided to trust herself in a male-dominated industry to get her clients amazing results. Because SEO matters, and probably even more than you think. To connect with Desiree, check out her website here: https://1x1impression.com/ And to find out how to understand your messaging better to create the one big sentence your business needs, head to https://literarysymmetry.com/…
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