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Med Spa CEO

Heather Terveen

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The Med Spa CEO Podcast helps boutique, results-driven med spa and aesthetic practice owners grow their profits without the nights and weekends. Our mission is to equip med spa owners to provide abundantly for their families, have time to enjoy their lives, and deliver exceptional results and experiences for the patients.
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Welcome to the Med Spa Success Strategies Podcast - where med spa & aesthetics practice owners come to discover strategies and tactics that help them better market and manage their practices so that they can grow, scale and have more financial freedom.
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Your go-to podcast for growing, scaling, and transforming your med spa business. Each episode dives into proven marketing strategies, client acquisition tips, and insider secrets specifically for med spa owners, managers, and marketers. From social media hacks to retention tactics and local advertising insights, we give you the tools to attract more clients, boost revenue, and build a thriving med spa brand.
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Botox and lip fillers have arrived at Flawless Faces Med Spa in Chandler, where they are offering a variety of cosmetic procedures to help you achieve the look you've always wanted. The skilled and experienced staff at Flawless Faces Med Spa can help you choose the right treatment for your individual needs, as well as help you understand all the options that are available to you. Any number of factors can cause wrinkles to form on your face, including genetics, sun exposure, smoking, and eve ...
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Med Spa Confidential - Exposing the Risks, Rewards, and Business of Beauty

Dr. Kate Dee | Medical Spa Founder & Safety Advocate

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Exposing the Good, the Bad and the Ugly secrets of the Medical Aesthetics Industry. Dr. Kate Dee takes you inside the medical spa industry, an unregulated mix of medicine and marketing where the results can be stunning… or dangerous. As a board-certified Physician who left hospital medicine to found GLOW Med Spa, she’s seen both sides: the art, the science, and the shady practices that put patients at risk. You’ll hear insider stories, expert conversations, and practical advice that help you ...
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Discover the ultimate relaxation at Royale Med Spa, where our treatments refresh your skin and mind, leaving you feeling completely rejuvenated. Our expert team provides personalized care to ensure you feel confident, renewed, and pampered. Every visit is designed to help you unwind, restore your energy, and enjoy a true sense of beauty and wellness. If you want to get this kind of more the here is the link click on it: http://royaleaestheticsandbeauty.com/
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The Fountain Of Youth Med Spa

The Fountain Of Youth Med Spa

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Unleash your true potential with The Fountain of Youth's Medical spa with facials, Hydrafacials, eyelash extensions, body contouring, laser hair removal, injectables, feminine rejuvenation, and much more. We cater to Greenwood Village and surrounding Denver cities, including Denver Tech Center, Littleton, Englewood, and Centennial. Because life is too short to not look exactly how you feel.
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Is that strange little bump on your forehead harmless, or is it quietly spreading beneath the surface while you wait? Dr. Kate Dee sits down with Dr. Angela Casey, a board-certified dermatologist and fellowship-trained Mohs surgeon, to talk about the one cancer that outnumbers all others combined. They break down who's really at risk, what warning …
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You cannot out-strategize your internal architecture. In this episode, inspired by a powerful mastermind experience, I share the Belief Diamond and why your success is always tied to what you believe about yourself, your offers, your market, and your clients. I break down why some practitioners scale faster than others even when their strategy isn'…
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Welcome to the Med Spa Success Strategies Podcast, hosted by Ricky Shockley of Med Spa Magic Marketing with co-host Lauren Nettles.In this episode, Lauren and I rapid-fire through several real-world growth levers we're talking about with clients right now. We cover membership models that actually work, how branding impacts the age demographic you a…
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✨ Discover Personalized Aesthetic Care at Auvéau Aesthetics + Wellness – West Lake Hills, TX ✨ Looking for a trusted med spa in West Lake Hills? At Auvéau, we combine science, artistry, and wellness to help you look and feel your best. 💉 Botox & dermal fillers 💆‍♀️ Medical facials & chemical peels 🌿 Hormone optimization & wellness 📡 RF microneedlin…
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In this episode of The Med Spa Marketing Podcast, Jonathon Parker breaks down the hidden flaws in how most marketing agencies operate with med spas. You will learn why so many clinics end up with inconsistent lead flow, low show rates, weak bookings, and expensive campaigns that do not translate into real revenue. We take a close look at the common…
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What happens when a board-certified dermatologist opens a med spa in a state where he has no license to practice? A respected Seattle dermatologist who literally teaches other doctors how to inject Botox just got caught in a federal sting operation. An RN was led away in handcuffs and charged with three felonies. The doctor? He's now facing potenti…
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If you struggle with self-leadership, you may have a lot of decision debt keeping you stuck in place. Today's episode will provide you with 3 CEO frameworks to end decision fatigue for good and crush 2026. I share common signs of decision fatigue in high achievers, what causes overwhelm, and how to override it to take immediate action. I also go ov…
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Flawless Faces AZ now offers expanded services for both advanced skin care and injectables in Chandler, Arizona. What’s New? 💉 Botox for fine lines & wrinkle prevention 💋 Dermal fillers for lips, cheeks & under-eyes 🌿 New facial protocols for acne & anti-aging 🔬 Microneedling with growth factors ✨ Advanced skin analysis with personalized plans 🧖‍♀️…
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If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIf you want to elevate your med spa into a true luxury experience, this episode walks you through seven powerful strategies to help you differentiate your pract…
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If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleMost med spas focus on lowering their cost per lead, improving efficiency, and squeezing more performance out of their current ad budget. But the truth is simpl…
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Why are RF microneedling lawsuits piling up against one specific device? The FDA dropped several safety alerts recently. If you're getting Botox, fillers, or skin tightening treatments, you need to hear this. Dr. Dee was doing research for a potential podcast guest when something didn't add up. Dr. Dee has performed thousands of RF microneedling tr…
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This is part two of the Courageous CEO series, and we're getting even more practical. In this episode, I break down five core traits of courageous CEOs and share with you how to actually build these muscles in real time inside your med spa or aesthetic practice. I share how to choose courage over complacency, take action even when your brain wants …
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Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing.In this episode, Lauren and I dive into a fundamental economic principle: the Law of Demand. We discuss how it directly dictates the effectiveness of your med spa marketing strategy, especially when attracting clients for high-ticket services.W…
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Rediscover your youthful glow with Juvederm® at Flawless Faces MedSpa in Chandler, AZ! At Flawless Faces MedSpa, we specialize in helping you look and feel your best with advanced, non-surgical aesthetic treatments. Our Juvederm collection of dermal fillers is designed to smooth fine lines and wrinkles, add natural-looking volume, and restore youth…
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What if that shelf full of expensive skincare products is secretly working against you? You're juggling serums, toners, acids, and retinols because influencers promised results. Dr. Kate Dee is joined by Dr. Angela Casey, board-certified dermatologist and owns a line of skincare for young women. Dr. Casey has spent decades looking at skin under mic…
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The bigger your business grows, the more discomfort you'll have to handle. In this episode, I break down what it truly means to be a courageous CEO and why your emotional capacity determines the size of your results. I talk about how to lead through uncertainty without losing momentum. I also share Gary Vee's take on what separates a $700K business…
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Welcome back to The Med Spa Marketing Podcast by Scale 77 with Jonathon Parker. In this episode, we look at how to build a med spa that grows without requiring you to be involved in every single task. You will learn how to create simple systems for follow-up, staff routines, client communication, marketing, consultations, and day-to-day operations …
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Welcome back to The Med Spa Marketing Podcast by Scale 77 with Jonathon Parker. In this episode, we dive into the strategies that allow med spas to grow sustainably without constantly relying on new leads. You will learn how to increase the lifetime value of every client through nurturing, thoughtful offer sequencing, and simple upsell structures t…
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Welcome back to The Med Spa Marketing Podcast by Scale 77 with Jonathon Parker. In this episode, we talk about how to position your med spa as the trusted choice in your local market. You will learn how to build credibility online, present your expertise clearly, and create content that makes people feel confident choosing you over your competitors…
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Welcome back to The Med Spa Marketing Podcast by Scale 77 with Jonathon Parker. In this episode, we focus on one of the biggest profit leaks in the med spa industry: no-shows and cancellations. You will learn how to dramatically increase your show rate using simple communication, confirmation, and pre-framing techniques that require zero extra ad s…
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Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIn this episode of the Med Spa Success Strategies Pod…
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Welcome back to The Med Spa Marketing Podcast by Scale 77, hosted by Jonathon Parker, your guide to building a med spa that consistently attracts and books paying clients. In this episode, Jonathon breaks down the psychology and structure behind creating offers that convert. You will learn how to turn basic marketing attention into real appointment…
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Welcome to this episode of The Med Spa Marketing Podcast by Scale 77, hosted by Jonathon Parker. Today we are breaking down the real reasons most med spa marketing underperforms, even when clinics are spending money on ads, posting on social media, or boosting brand awareness. You will learn why traditional marketing approaches fall short, what cau…
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If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleMost med spas focus on getting more leads, but the real difference maker is how many of those leads actually book. In this episode, we dig into the truth about …
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When that tip screen pops up after your Botox appointment, should you feel obligated to pay? This practice walks a fine line between unethical and outright illegal. Dr. Kate Dee breaks down the troubling spread of tip culture into medical settings, where it doesn't just create awkward checkout moments, it can actually compromise your safety. When b…
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Visibility without trust doesn't book premium, ready-to-buy patients. In this episode, I break down the trust-building assets every aesthetic or wellness practice needs across the entire customer journey, before, during, and after. I share how to engineer content, frameworks, guides, emails, events, and your consult flow so they shorten the trust t…
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Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing.In this episode, Lauren and I dive into the critical paradox facing med spa owners: The trade-off between maximizing initial visit revenue and securing long-term client Lifetime Value (LTV). We break down why aggressive cross-selling or upselli…
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Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIn this episode of the Med Spa Success Strategies Pod…
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What if the person injecting your Botox learned how to do it over a single weekend and there's no one checking if they're even qualified? In Texas, a woman died after receiving IV treatments from someone who had no medical license at all. No training. No oversight. No one stopped it until it was too late. Stories like this aren't rare, they're just…
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Introducing new systems in your Med Spa? You're almost guaranteed to meet resistance. But that doesn't mean your team is lazy or broken. In this episode, I talk about how to lead your team through the discomfort of doing things differently with clarity, encouragement, and structure. I break down Dan Sullivan's 4Cs framework and how to build a posit…
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Welcome to The Med Spa Marketing Podcast by Scale 77, hosted by Jonathon Parker — your go-to resource for growing and scaling a profitable med spa. In this kickoff episode, Jonathon reveals the complete Med Spa Marketing Blueprint that helps clinics attract consistent, high-quality clients using proven digital marketing systems. You’ll discover how…
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If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIs your med spa stuck in the "good" zone but you're striving for greatness? You're not alone. Many practice owners hit a plateau, unsure of how to level up. In …
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✨ Ready to Look and Feel Your Best? ✨ Discover confidence with Botox, Lip Fillers, and Laser Hair Removal—performed by our expert team in a relaxing, professional setting. We focus on natural, beautiful results that enhance your unique features. 💎 Special Offer: Get $20 OFF your first visit! 💎 Smooth, glowing, and youthful skin is just one appointm…
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What happens when trust in a "celebrity facialist" costs you your face? Dr. Kate Dee breaks down how an esthetician with a celebrity client list got away with performing medical procedures without a medical license or oversight for years. Victoria Nelson’s account on TikTok went viral recently. She had walked into a Hollywood spa with acne and walk…
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If your menu is just a list of services, you're leaving serious money on the table. In this episode, I talk about how to create a transformation-based menu that doesn't just inform your clients but influences their decisions, increases retention, and raises your average visit value. I share the mindset shift that helped me ditch "à la carte chaos" …
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Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleDr. Alex Roher, founder of SD Botox (https://sdbotox.…
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Ever walk into a med spa and just assumed everything was legit? For today's guest that trust nearly cost her her life. Dr. Kate Dee revisits a riveting conversation she had with Bea Amma to help you understand exactly what went wrong and how to protect yourself. Bea shares her harrowing experience with an unlicensed provider who injected her with c…
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Let's be real, there are weeks in business that will test you. Team tension, client issues, revenue dips, or plain old fatigue can throw you off your game if you're not anchored into something deeper. In this episode, I share how to lead your business through moments of defeat without spiraling into self-doubt or burnout. I break down the exact min…
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Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing.In this episode, Lauren and I unpack some of the biggest takeaways from our recent team retreat. Specifically, what actually makes patients choose a med spa.We walked through the entire client discovery process from the ground up, asking: If we…
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Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleReturn guest Chris Balbi, Director of Marketing & Ope…
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Ever wonder who's really overseeing your Botox, your laser treatment, or that facial you booked online? What if the answer is... nobody? Dr. Kate Dee shares a firsthand account from a master esthetician who left a successful, well-known med spa after just a few months. What "Sarah" witnessed behind the scenes reveals troubling practices that put pa…
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