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Welcome to Virtual GM, the ultimate podcast for anyone looking to elevate their game in the modern hospitality industry! Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or just someone trying to navigate the ever-changing landscape of the hospitality world, this podcast is for you! Each episode is packed with valuable insights, expert advice, and real-life stories from industry leaders and innovators. We'll cover everything from how to effectively ...
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Join us in this enlightening episode of Virtual GM as we sit down with the innovative and visionary Reesha Shroff, CEO and Co-founder of Lynx Automation. With over 12 years of experience as a tech-sales engineer and a distinguished education from The University of Chicago Booth School of Business, Reesha has led Lynx in revolutionizing property aut…
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Guys, we had the legend himself, Dr. Peter Ricci on the podcast today. Dr. Ricci is the Head of the Hospitality Management Department at Florida Atlantic University. Dr. Ricci is a hospitality industry veteran with over 20 years of managerial experience in segments including food service, lodging, incentive travel, and destination marketing. While …
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Hey everyone, We're back with another episode and this time we're talking with our Director of Marketing, Leah Roberts, about 4 ways to boost the effectiveness of your hotel advertising. Leah has a tenured background in digital advertising and is part of why Vibrant Management is able to offer a 5x ROAS to all of our clients. Let us know what you t…
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Hey everyone, we're back again with our good friend, Jeff Low, the CEO and founder of Stash Hotel Rewards. Jeff is a stud. He took a universal problem that every independent hotel faces and solved it in one easy-to-use solution. Cody and I get asked all the time - "How do we increase guest loyalty?" or "What's the easiest way to get return guests?"…
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In this week’s episode of Virtual GM, we dive into the crucial topic of maximizing your hotel's revenue during Q4. As the year wraps up, it's essential to leverage unique strategies to boost your bottom line. We'll cover four innovative approaches, including seasonal promotions, leveraging local events, optimizing online presence, and personalized …
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In this week's episode of Virtual GM, we are thrilled to have a conversation with Professor AJ Templeton from Southern Utah University (SUU). Prof. Templeton is an esteemed Assistant Professor specializing in Hotel, Resort, and Hospitality Management at the Dixie L. Leavitt School of Business at SUU. With a focus on tourism and events, she also bri…
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Hey Guys, we're back with another episode from the studio. Today we have an interview with Dennis Nessler, the Editor-In-Chief from the Lodging Magazine and the host of LODGING On Demand Podcast. You can check those episodes out by using the link below - https://lodgingmagazine.com/lodging-on-demand-podcast-2/ You can also check their site with the…
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Join us in this captivating episode, broadcasting live from a recent gem in the Best Western Hotel Group's portfolio, as we sit down with Meegan Gillett, the Production Manager for Best Western Hotel Group. Meegan, with her seasoned expertise, oversees Construction & Renovation, FF&E for Design, decor, and spa, ensuring each element resonates with …
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In this episode, we're thrilled to have Matt Ionta, Purchasing Agent at J/Brice Design International, joining us from a newly adorned setting of a renowned hotel, reflecting the impeccable aesthetics J/Brice Design is famed for. Matt, with his profound expertise, navigates the realms of purchasing that brings the envisioned design concepts to life.…
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Description: Broadcasting live from the whimsical world of Staypineapple Hotels, we are thrilled to have Mary Kirkpatrick, the Procurement Manager of Staypineapple, on board for an insightful conversation in this episode. Staypineapple, known for its out-of-the-ordinary hotels in extraordinary locations, embodies a unique brand that's as vibrant an…
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Today, we are thrilled to welcome Lorie Komanova, the Director of Procurement and Purchasing at Innisfree Hotels, in a vibrant discussion centered around enhancing guest experiences. Broadcasting live from one of the charming locales managed by Innisfree Hotels, this episode delves deep into the pivotal role procurement plays in curating an excepti…
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Today, from the tranquil ambiance of the prestigious Waldorf Astoria in Scottsdale, Arizona, we have the privilege of hosting Michael Osgood, the Vice President of Brand Quality Assurance at Preferred Hotels. This episode delves into the heart of Preferred Hotels' acclaimed loyalty program and the pathway for hotels aspiring to join their esteemed …
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Welcome to Episode 51 of the Virtual GM Podcast! In this special live edition, we are thrilled to have Michael Kaye, Partner at Procure by Design and Director of Design and Procurements at Skyline International Development, as our esteemed guest. Join us as we delve into the intricate world of hospitality design and procurement with Michael, who br…
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Welcome to Episode 52 of the Virtual GM Podcast! Today, broadcasting live from the prestigious Arizona Biltmore, a Waldorf Astoria property, during BITAC Purchasing and Design 2023. Join us in this riveting episode with our esteemed guest, Jodi Sandler, Senior Design Director at Fontainebleau Development. Jodi's illustrious career in the world of d…
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Welcome to Episode 50 of the Virtual GM Podcast, where we bring you insights from the most influential figures in the hospitality industry. In this milestone episode, we had the privilege of hosting the esteemed Marji Waldman, Principal and President at Stroud Group, joining us live from the prestigious Arizona Biltmore, a renowned Waldorf Astoria …
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Welcome to Episode 50 of the Virtual GM Podcast, where we had the pleasure of hosting the illustrious Liza Koeda, Principal at Cober Koeda. Coming to you live from the Arizona Biltmore, a renowned Waldorf Astoria property at BITAC Purchasing and Design 2023, this episode promises an insightful peek into the world of hospitality design and the art o…
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In Episode 48 of the Virtual GM Podcast, get ready to embark on an exciting journey as our host Spencer Halford & Cody Adent sit down with the renowned industry leader, J. Viola, Chief Operating Officer at BITAC Events. Broadcasting live from the historic Arizona Biltmore, a luxurious Waldorf Astoria property, during the iconic BITAC Purchasing and…
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In the exhilarating Episode 47 of the Virtual GM Podcast, our hosts Cody Adent & Kyle Aldrige, in the midst of the bustling ambiance at the BITACH Purchasing and Design 2023, engages in a captivating conversation with the illustrious Jamess Skunkcap. Join us as we glean insights from Jamess, the esteemed Hotel Housekeeping Manager at the renowned S…
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Hey everyone, we're back and today we're diving deep into the world of hotel guest loyalty. If you're a hotel owner or GM, you know that guest loyalty is the lifeblood of your business. The experience they have matters—a lot! What are you doing to keep up with loyalty programs? How's your guest loyalty game? In this episode, we'll break down the to…
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In this week's episode, Cody and I share insights from our recent Florida trip, focusing on independent hotels. We talk about ways to save money and time in your operations. And yeah, this podcast is still free! We also dive into local content creation that you can replicate for zero cost. This is especially handy for independent hotel owners looki…
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We got the files guys! This is one you've got to listen to. Spencer Halford and Cody Adent visit with Sharmin Dharas of Hotel Zazz, Gabe Garn of Garn Development, Adam Keeshan from Ithaka Hospitality, and Tony Nelson of Zion Wildflower and talk for 25 straight minutes about Independent Hotels and Independent Hospitality. We were so excited about th…
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Hey guys, after getting lots of feedback on the episodes, one thing that came through a lot was the need to talk about rate and revenue management. This episode is almost 40 minutes of practical and applicable ways to increase your ADR, RevPAR all while holding or reducing your Occ. I know it sounds crazy but it's possible! Check it out and lest us…
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Hey everyone, we're back with another episode! This time, Spencer and Cody explore 4 spots to advertise your hotel for free. Sounds too good to be true? It's not. These aren't just for the hotel marketing pros; they're no-barrier-to-entry strategies that anyone on your staff can implement. Think of it as adding some extra punch to your Hotel Manage…
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Craig Andrews, a professional Entrepreneurial Operating Systems (EOS0 Implementor joins us on today's podcast. Craig has taken us through EOS for nearly the last two years and helped us organize not only our organization but the organization of the properties we manage. EOS is used by hospitality professionals worldwide, including our former guest,…
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THIS IS NOT A DRILL - Sean Cannell, the man who forever changed Vibrant Management, our properties, your properties, and our lives is here on The Virtual GM! If you're new to the show, we've been chatting about our experience at Grow With Video on literally every episode of this podcast. Not joking. Sean is a wealth of knowledge and even applying a…
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We're excited to share our latest adventure with you! Join our very own Cody as he takes you through the glittering world of the hospitality industry at "The Hospitality Show" in Las Vegas. While he is the only one hosting this podcast episode, he wasn't alone on this journey. Alongside him were our dynamic team members, Spencer Halford and Kyle Al…
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Hey, hoteliers! Ever wondered, 'Does my independent hotel really need UGC creators?' Well, wonder no more, because your favorite podcast, 'Virtual GM' by Vibrant Management, is here to answer this burning question with our latest YouTube video! In our signature fun and engaging style, we'll decode the mysterious world of User-Generated Content (UGC…
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Welcome back to Virtual GM, the essential podcast for hotel owners and General Managers seeking to stay informed and ahead in the bustling hospitality industry. In today's episode, "Hospitality News You Can't Afford To Miss," we explore the latest happenings and trends in the world of hospitality. We shed light on upcoming shows you'll definitely w…
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Hey there, hotel lovers! Welcome back to another episode of 'Virtual GM,' brought to you by the folks at Vibrant Management. This time, it's all about '7 Ways To Optimize Your Guest Experience,' and our main man Spencer Halford is going solo to spill the beans. Get ready to soak up some serious tips and tricks for cranking up your guest experience …
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Welcome to Virtual GM, presented by Vibrant Management, the podcast where we explore the future of independent hotels and provide you with the ultimate solution for success. In this episode, join us as we dive into the insightful conversation between our hosts, Spencer Halford and Cody Adent, and our special guest, Richard Aday, the CEO of ThinkRes…
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Welcome to a new episode on our Virtual GM channel! In today's video, we're exploring the intriguing intersection of AI and hospitality with the title "How to Use ChatGPT at Your Hotel: A Guide to AI in Hospitality". We're excited to bring you an insightful interview with ChatGPT, a state-of-the-art AI language model developed by OpenAI. This episo…
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Welcome back to the Virtual GM Podcast, your one-stop resource for insights and advice tailored to hotel owners, general managers, and hospitality management companies. We're thrilled to welcome a pioneer of the hospitality industry - the CEO and Founder of BITAC Events, Rich Viola! With his vast knowledge and experience, Rich has a wealth of insig…
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Hotel Owners & GMs: Difficult guests can sometimes be a challenge, right? Learn how to turn challenging situations into opportunities with our latest video: "5-Star Conflict Resolution: Dealing with Angry Guests in Your Hotel". Join Cody Adent and Spencer Halford from Vibrant Management as they share 4 game-changing strategies to handle tough situa…
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🏨 Independent Hotel Owners & GMs: Discover the ultimate video marketing tactics with Vibrant Management that will catapult your property's growth and make it the talk of the town! 🌟🚀 In this must-listen podcast episode, Cody Adent and Spencer Halford from Vibrant Management reveal the top 3 proven video marketing strategies that will attract more g…
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Welcome to another insightful episode of our audio podcast series! In this episode, we're revealing the top 4 mistakes that hotels often make and how you can avoid them to maximize success in the hospitality industry. ➡️ With the guidance of our Virtual GM, you'll discover: The most common pitfalls hotels face and how to overcome them Proven strate…
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⚠️ ATTENTION Hotel Owners & GMs: Boost your hotel's online presence with these 4 game-changing website fixes that will skyrocket bookings and leave your competitors in the dust! 🚀📈 Don't miss this life-changing podcast episode packed with expert tips and insider secrets to transform your hotel website into a profit machine! 💰🔥 In today's groundbrea…
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🔥 Welcome to another exciting episode of the Virtual GM Podcast! In this episode, we dive deep into the fascinating world of direct bookings and how they are triumphing over Airbnb in the hospitality industry. We'll explore the reasons behind Airbnb's recent stock decline and how independent hotels are capitalizing on this shift in consumer prefere…
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"🚨 EXCLUSIVE: Uncover the jaw-dropping future of hospitality in 2023! 🚀💥 Discover mind-blowing innovations, controversial practices, and game-changing trends that are turning the industry upside down. What they don't want you to know will leave you speechless! 😱💼 In this must-watch video, we take you behind the scenes of Vibrant Management, the ind…
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Welcome to the latest episode of our podcast for hotel owners and managers. In this episode, we discuss the top 3 easy ways to enhance the guest experience at your hotel. As hospitality professionals, we understand that providing a memorable stay for our guests is essential. That's why we're excited to share our top tips for enhancing the guest exp…
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Welcome to the latest episode of our podcast for hotel owners and managers. In this episode, we discuss the 5 essential social media updates that every hotel owner needs to know in order to maximize their impact and engagement. Social media is an ever-changing landscape, and it can be difficult to stay on top of the latest trends and updates. But f…
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Welcome to the latest episode of our podcast for boutique hotel owners and managers. In this episode, we dive deep into Entrepreneurial Operating Systems (EOS), a powerful tool that has transformed the way we manage our hotels. We discuss how EOS has helped us to streamline our operations, maximize our profits, and accelerate our growth. We cover a…
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Welcome to this episode of the independent hotel podcast where we explore the essential softwares that every independent and boutique hotel should be using. In this episode, Spencer Halford and Cody Adent of Vibrant Management will be your guides, sharing their wealth of knowledge and expertise on the subject. Vibrant Management is a leading hotel …
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Welcome to the latest episode of our podcast where we take you on a virtual tour of Cougar Ridge's Grand Lodge, a luxurious 5-star property located in the picturesque town of Torrey, UT, managed by Vibrant Management. This episode is a special one as it's very visual and we highly recommend to check it out on our YouTube channel. As a hotel owner, …
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Welcome to the exciting world of ChatGPT, a powerful language model created by OpenAI. In this podcast episode, we will be discussing how ChatGPT can help boutique hotel owners to automate their social media presence and customer service. By using ChatGPT, you can save time and improve the overall customer experience, which can help you stand out f…
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Welcome to the Vibrant Management podcast! In this episode, we're excited to bring you an interview with Cody Adent, President of Vibrant Management and author of the new book "Winning The Moment." Vibrant Management is a boutique hotel management and marketing company based in Utah. With a focus on elevating the guest experience and driving profit…
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The holiday season is a great time to make your hotel shine! With the right strategies and proper planning, you can turn this slow period of year into an opportunity for success. This video offers four essential tips that will help you bring in more business during the holiday season. From hosting special events to running promotions, discover how …
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In this video, we explore the 3 essentials for running a successful boutique hotel during a slow off-season. We'll take you through the strategies and tips that make all the difference in getting your business ready for the busiest months. Most boutique hotel owners know how important a successful off-season is, but they don't always know how to ma…
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What's Happening in Utah Hospitality - November 2022. Join Spencer & Cody as they discuss current events in hospitality in the state of Utah for November 2022. Follow us on Instagram - @thevibrantteam @virtualgmpodcast Checkout our website - www.thevibrantteam.comتوسط Vibrant Management
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If you're an investment property owner, this video is for you! In under 4 months, you can become an Airbnb Superhost by doing 4, simple, easy tasks. But, is AirBnB the best use of your time? If you own a property that ends in Resort, Hotel, Motel, or anything like that, what other alternatives do you have to AirBnB? PLUS - An update from the Utah T…
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