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For any small business owner or entrepreneur who wants to get more visibility and brand recognition without any PR experiences, the Small Business PR podcast is the place for you. With untraditional yet proven strategies to help you hack your own PR and marketing without ads or agencies, this podcast will give you a roadmap to go from unknown to legendary, regardless of how "early" or "small" your business is. Join us every week as our host, Gloria Chou, award-winning small business PR exper ...
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In 2008 I started a series of radio shows with fellow Freak and host, Jonny Rock. The original format was based around vinyl. Digital started to creep in, then CD's, then YouTube rips, and so on. But the idea remained the same, that we were sharing our discoveries with an audience. Fast forwarding a couple of years and expanding on the original concept, I will once again be playing dance music that you may or may not have heard, but this time said music will be readily available, if pointed ...
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The Esports Roundtable Podcasts brings you news, views and insights from the world of esports. Produced and curated by the largest esports only holdings company Infinite Esports & Entertainment, the show features in-depth conversations with other industry leaders. You'll get the inside scoop on the dynamics driving esports, insights into the future and business philosophy.
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SBMB is a podcast geared toward helping artists, songwriters and musicians learn the business of the music industry. Our show includes interviews from music business tax advisors/accounts, managers, entertainment attorneys, music supervisors, music creators and more. The goal is to help our target audience learn how to make a full time career from their art and protect their intellectual property.
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Join the Music Business On Lock Show, hosted by Kwame Kwaten for Cre8ing Vision, a distinguished music industry A&R, record producer, music manager, and social enterprise director with 30+ years of experience. Dive into insightful IG Live sessions where Kwame engages with prominent artists and music execs, exploring their musical journeys, industry insights, and life's essence. Get ready for priceless wisdom, electrifying live performances, song teases, impromptu melodies, good vibes, and li ...
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In this powerful episode, I join grief coach AmarAtma to explore how grief transforms our approach to business and life. We'll share raw, unexpected lessons about resilience, connection, and finding meaning through healing. Our conversation goes beyond survival to reveal how grief can be a profound teacher. If you've ever wondered how entrepreneurs…
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In 2008 I started a series of radio shows with fellow Freak and host, Jonny Rock. The original format was based around vinyl. Digital started to creep in, then CD's, then YouTube rips, and so on. But the idea remained the same, that we were sharing our discoveries with an audience. Fast forwarding a couple of years and expanding on the original con…
  continue reading
 
Thinking about planning your year and analyzing your business so you can set yourself up for success for the next year? A to-do list is not a plan, so today my guest will show you exactly how to start and make an annual plan that actually sticks and works! Easy Tips for Crafting an Annual Plan That Boosts Your Business Success Prioritize PR, SEO, e…
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Tired of the endless "buy now or die" countdowns? The fake scarcity? Those "secret" masterminds that cost more than a car? 🙄 In this episode, I'm calling out the toxic marketing tactics that are manipulating small business owners and sharing what we can do differently. Because guess what? You can sell without being sleazy, grow without manipulation…
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End of year and beginning of year are GREAT times to get featured using trends, yearly recaps, predictions and more--journalists and media outlets LOVE these stories and I'm sharing with you how you can leverage these methods to get your product featured with zero PR experience! Here’s What We Cover In the Episode and More: Analysis of how business…
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The holidays are a great time to make extra sales and you'll hear 5 PROVEN ways you can increase revenue without ads or social media with simple actionable steps you can take today! Here’s What We Cover In the Episode and More: Definition and importance of AOV (Average Order Value) in increasing sales Avoid underpricing and set proper markups Upsel…
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In 2008 I started a series of radio shows with fellow Freak and host, Jonny Rock. The original format was based around vinyl. Digital started to creep in, then CD's, then YouTube rips, and so on. But the idea remained the same, that we were sharing our discoveries with an audience. Fast forwarding a couple of years and expanding on the original con…
  continue reading
 
From helping thousands of small businesses get featured in the hottest gift guides and magazines and podcasts, here are the 3 things you need to know to get PR success for your business! Here’s What We Cover In the Episode and More: Sharing your story with the press positions you as an innovator and an industry leader. Media exposure can deter comp…
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Get insider tips on getting your products into major wholesale marketplaces like Faire! Learn how to make your listings stand out, draw in buyers, and use seasonal trends to drive sales. If you’re a small business aiming to grow in wholesale, this episode is packed with strategies you won’t want to miss! Here’s What We Cover In the Episode and More…
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Ever wondered what a shopping editor looks for in products to feature in a story? This episode is a must listen if you want to get featured in top tier media so you can get in front of more customers this holiday season and get more sales. Here’s What We Cover In the Episode and More: Effective strategies for small businesses to pitch products to e…
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From helping thousands of small businesses owners and entrepreneurs cold pitch and land top tier media features without paying for agencies or an ad, I'm sharing my proven ingredients every pitch NEEDS TO HAVE for a media outlet, journalist, editor, podcast host to say YES to featuring you for free. This is a must listen episode for any business ow…
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In 2008 I started a series of radio shows with fellow Freak and host, Jonny Rock. The original format was based around vinyl. Digital started to creep in, then CD's, then YouTube rips, and so on. But the idea remained the same, that we were sharing our discoveries with an audience. Fast forwarding a couple of years and expanding on the original con…
  continue reading
 
Want to know how gift guide and product round ups are made? Today I'm speaking with shopping expert and budget gift guide writer Trae Bodge who shares ALL the details, ins and outs of gift guide and product round ups and the who, what, when, where, of getting featured! Here’s What We Cover In the Episode and More: Trae Bodge’s background and expert…
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Want to know the worst pitches I get as a top 1% podcast host of people wanting to come onto my show? I am reading ACTUAL, REAL pitches I get everyday to help you avoid the common mistakes when pitching podcasts! If you want to get onto more podcasts, join our PR program for a proven, winning PR system that positions you as the industry authority s…
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Ever wanted to get your product into a magazine like Marie Claire, People, or on shopping guides so you get more sales and brand authority? This episode is a MUST listen for anyone wanting to get their products into their dream outlets organically, without pay to play or having to know the journalist or outlet! Tune in as shopping/commerce writer, …
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If you want a refreshing conversation about re-defining success and giving yourself permission to take a break, this episode is for you. We are constantly told in the entrepreneur world to grow at all costs, which can lead to unhealthy and unrealistic expectations of what success looks like. I'm joined by business strategist Jereshia Hawk as she sh…
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If you make a product that needs to get into the hands of more people, getting featured in a gift guide, product round up, or shopping "best of" lists can be a game changer for your business by skyrocketing you sales, SEO, and authority. Just one feature in Oprah's favorite things or NYTimes can catapult your business into a household name, and the…
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From helping thousands of product businesses get featured in the hottest gift guides and magazines such as Oprah's favorite things, BuzzFeed, Elle and more, this episode with our PR member and product owner Kim who is a first time founder will give you the strategies and confidence to finally make PR a priority in your business. Listen in as she sh…
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In 2008 I started a series of radio shows with fellow Freak and host, Jonny Rock. The original format was based around vinyl. Digital started to creep in, then CD's, then YouTube rips, and so on. But the idea remained the same, that we were sharing our discoveries with an audience. Fast forwarding a couple of years and expanding on the original con…
  continue reading
 
As a child of immigrants who was taught to work hard and value money over everything else, I've spent a lifetime unlearning the narratives that lead me to live by other people's definition of success, and measuring my worth through external measures. From burnout to my healing journey with my mom, I have shared very openly my relationship to re-def…
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It's NEVER too late to pitch for gift guides, even a few days before Christmas there are online articles about last minute gifts, so do not let this stop you from pitching your products year round! Tune in as I interview Forbes writer of gift guides and products, Margaux Lushing, as she shares the PR secrets the agencies will not tell you! From how…
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How do you actually grow an organic audience to over 150k with no ads? By being authentic in your marketing and not doing what everyone else's is "telling you to do!" My friend, storyteller, and marketing expert Sun Yi Shares all of his lessons growing his audience from zero to hundreds of thousands in just a short time frame without using ads or h…
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From cold pitching thousands of times with zero PR connections, or knowing the journalist beforehand, yet getting a combined 1 Billion organic views on hundreds of top media outlets for small businesses, I am sharing my 5 top lessons and what NOT TO DO, so you can get featured for free and make more sales! Remember: journalists are looking for fres…
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In 2008 I started a series of radio shows with fellow Freak and host, Jonny Rock. The original format was based around vinyl. Digital started to creep in, then CD's, then YouTube rips, and so on. But the idea remained the same, that we were sharing our discoveries with an audience. Fast forwarding a couple of years and expanding on the original con…
  continue reading
 
Got a product or store and can't figure out what to post or how to get it in front of more customers? Or, maybe you are camera shy and a "behind the scenes" founder, who does NOT want to come off as "self-promoting"? Well, this episode is for you, because your business DEPENDS ON YOU to show up and be the face of it. Don't worry though, our camera …
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WORDS and writing--the basics of communication especially for online businesses, are critical for sales and getting new leads. That's why today I invited my friend and copywriting expert Marisa Corcoran to talk about how to fix your sales page if it's not converting to as many sales as you'd like it to, as well as helping you understand the simple …
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From cold pitching thousands of times to journalists, editors, and media outlets without any prior connections or PR experience when I started, I am sharing the TOP lessons learned that helped me get 1 billion organic PR views for small businesses who went from invisible to becoming an industry authority. If you still think PR is a difficult, compl…
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Quizzes--we all love taking them so no wonder they are GREAT for growing your email list and getting your audience engaged! Since human psychology tells us that customers LOVE learning about themselves, quizzes are one of the best ways to get more sales and build your email list using it as a lead magnet! Better than an eBook or video training, qui…
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What do you do when you are in a PR crisis that puts your company or business reputation at risk? This episode with communications expert Oliver Aust reveals the best ways to deal with challenges that poses a threat to your reputation that can arise from media backlash, product defects, legal matters, bad reviews and more. We also highlight the mos…
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In 2008 I started a series of radio shows with fellow Freak and host, Jonny Rock. The original format was based around vinyl. Digital started to creep in, then CD's, then YouTube rips, and so on. But the idea remained the same, that we were sharing our discoveries with an audience. Fast forwarding a couple of years and expanding on the original con…
  continue reading
 
From helping thousands of small businesses get featured in their dream magazine outlets, TV, podcasts, gift guides more, I am sharing the top 10 angles ANYONE can pitch to the media, for free, zero PR connections required! If you want to get featured so you can get more sales, visibility, and authority, this episode is for you! Here’s What We Cover…
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Do you love food, travel, or have a business in this niche? Today's fun episode is all about stories involving local food and travel stories. Whether you make a consumable product or have a travel related product or business, our guest shares all the ways you can pitch and get featured and tell your story to a wider audience. Kristie Hang is a food…
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You know that your email list is a HUGE asset for your business, and that every successful business has an engaged email list, right? Then you must listen to this week's episode, where copywriting pro Eman Ismail shares ALL her tips on HOW to make money by emailing your list, even if you have a tiny email list subscriber count. These 3 types of mon…
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In 2008 I started a series of radio shows with fellow Freak and host, Jonny Rock. The original format was based around vinyl. Digital started to creep in, then CD's, then YouTube rips, and so on. But the idea remained the same, that we were sharing our discoveries with an audience. Fast forwarding a couple of years and expanding on the original con…
  continue reading
 
Working smarter, not harder, is the #1 key to your business growth. That's why I never recommend spending all your time on social media, unless you have a proven strategy that works. That's why this episode is a MUST LISTEN for anyone wanting to make more sales this week using short form video like Reels and Youtube shorts, as our video marketing e…
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From helping thousands of product businesses get featured in the hottest gift guides and magazines such as Oprah's favorite things, BuzzFeed, Elle and more, I am sharing the 10 best ways to get your product in your dream magazine in front of thousands of eager customers! This is the BEST way to get more sales and grow your product biz without ads o…
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From helping thousands of product businesses get featured in the hottest gift guides and magazines such as Oprah's favorite things, BuzzFeed, Elle and more, I am sharing the 10 best ways to get your product in your dream magazine in front of thousands of eager customers! This is part 1 of a 2 part episode for product owners looking to get more buzz…
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From helping thousands of product businesses get featured in the hottest gift guides and magazines such as Oprah's favorite things, BuzzFeed, Elle and more, I am sharing ALL the most commonly asked questions around this topic and my answers. If you want to get featured in a BEST product list or gift guide to make more sales and position your brand …
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Ever wondered how brands get on national TV and top outlets? This episode is a must listen if you have an indie brand that you believe people will LOVE! Hear directly from Style + Beauty on air host and journalist Jennifer Chan who covers these products! This is a must listen for any product maker who wants MORE sales and MORE eyeballs on their pro…
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In 2008 I started a series of radio shows with fellow Freak and host, Jonny Rock. The original format was based around vinyl. Digital started to creep in, then CD's, then YouTube rips, and so on. But the idea remained the same, that we were sharing our discoveries with an audience. Fast forwarding a couple of years and expanding on the original con…
  continue reading
 
If you make a physical or digital product, ETSY is a great way to make MORE SALES. We'll show you everything you need to know right now to triple your sales, get seen on the first page of Etsy, and beat out the competition without paying for sponsored ads. Join us as Monica Little, Etsy/product biz coach walks us through a mini masterclass of how t…
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Join host Kwame Kwaten in an electrifying episode of Music Business On Lock as he explores music management with Benny Scars, co-founder of Neighbourhood Records. Benny shares insights on talent nurturing and industry navigation, tracing his journey from beat crafting to A&R expertise, sparked by his love for music and influenced by Kwame's Ultimat…
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