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Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform

Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur

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Build your audience and reach new readers on podcasts. Here on Book Marketing Mania you’ll learn to use podcasting as a guest and host to grow your author platform, market your book long before and long after your book release, and steward your message in a way that honors God and your time. Connect with your host, Kim Stewart, Podcast Coach for Nonfiction Authors, at https://kimstewartmarketing.com.
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AuthorMBA features one-on-one conversations with today's brightest authors who excel at the business of books. Conversations feature insights into successful business models, revenue streams, publishing strategies, marketing know-how, author platform dos and don'ts, content essentials, career decisions, and more. Writing a good book isn't enough. Selling a good book usually isn't enough either. To thrive in the new book economy, today's most successful authors think like an entrepreneur with ...
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📲 Send Kim feedback on this episode As we head into the U.S. holidays, I’m taking my annual break to spend time celebrating with family and giving thanks for each of you! I’m so grateful for you tuning in to the Book Marketing Mania podcast. Hearing from you in your reviews, texts, emails, and Instagram DMs means the world to me. So Happy Thanksgiv…
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📲 Send Kim feedback on this episode Want to connect with your target readers authentically online? You have to show up as your true self. Kim Mosiman, author of Reflections of Joy: Learning to Love the Woman You See While Becoming the One You're Meant to Be is sharing tips on how to do that plus what she wishes she had known about book marketing be…
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📲 Send Kim feedback on this episode As we get ready to turn the page on a new year, you may be facing the transition of your child graduating from high school this spring. I remember the pride and joy of that time for my boys, but I also remember it being a really hard year for me as a mom. So when I connected with Karen Jolly in Jenna Kutcher’s Go…
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📲 Send Kim feedback on this episode If you have an idea for sharing your hard story in your book in a way that serves and impacts others, you're going to love today’s conversation with my new friend, Mandy Capehart. Mandy is a Certified Grief Educator & Trauma Professional, author of “Restorative Grief: Embracing our losses without losing ourselves…
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📲 Send Kim feedback on this episode If you’re struggling with serving your target readers and showing up as your authentic self, you will love this conversation today with my new friend, Kelly Thompson. Kelly hosts The Genius in You podcast, and helps women market their coaching businesses without posting content 24/7. Kelly shares about her podcas…
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📲 Send Kim feedback on this episode How do you genuinely share about your book with the ones who need to read it the most? You're going to love this conversation with my special guest, Jessica Hurlbut, author of Unlimited Motherhood and co-host of The Full Spectrum Parent podcast. Jessica shares about using your God-given influence to connect with …
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📲 Send Kim feedback on this episode We often talk about marketing your book before it's published but what does that really look like? Especially on a podcast? That’s the question we’re answering today with my special guest, Billie Jauss. Billie is the author of several books including Baseball Family: Nine Core Qualities for Developing Healthy Rel…
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📲 Send Kim feedback on this episode Have you felt benched by life’s circumstances and are now wondering how the heck do you get back in the game of book marketing and podcasting? That’s the question we’re answering today with my special guest, and podcasting client, Toni Thrash. Toni is a certified life coach and hosts the Start Your Comeback podca…
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📲 Send Kim feedback on this episode Want to make an impact with your writing but don't know how? Contrary to popular belief, you don’t have to use social media to reach your target readers. Whether you're building your audience, or want to reach even more readers to market your book, you’ve invited to join me for a free one-day event hosted by my f…
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📲 Send Kim feedback on this episode If you get anxiety when it comes to marketing your book, this episode is for you! My sweet friend and client, author Healey Ikerd, is here to share tips to help you overcome worry and self-doubt from a Biblical point of view. Healey is a Licensed Professional Counselor and the author of "Changing Your Feelings: A…
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📲 Send Kim feedback on this episode Are you an author wanting to take your God-given message to the stage or behind the mic on a podcast? My new friend, author and speaker Marnie Swedberg is here to share how you can customize your book topic to each platform (and time limit) in a way that serves your audience best. Marnie also shares about her exp…
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📲 Send Kim feedback on this episode Have you been hesitant about writing your hard story? Today my new friend Kim Sorrelle shares about her journey to finding the true meaning of love as she wrote (and marketed) her book, Love Is: A Year-long Experiment of Living out 1 Corinthians 13. Kim and I connected on PodMatch and I can't wait for you to also…
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📲 Send Kim feedback on this episode Taking my annual short summer break and can't wait to be back with new episodes Friday 9/6. Thanks for tuning in, I'm so grateful! LET'S CONNECT: Instagram Linkedin BOOK A STRATEGY SESSION: https://kimstewartmarketing.com/podstrategyتوسط Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur
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📲 Send Kim feedback on this episode This is part five of our summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet author Danielle Bernock who is sharing: -- her author journey and what’s working well to market her books -- Tips for writing a memoir that's not about you -- her experience w…
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📲 Send Kim feedback on this episode This is part four of our summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet author and pastor, Brenda Seefeldt, who is sharing: -- her author journey and what’s working well to market her books -- the unique church she started during the pandemic -- h…
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📲 Send Kim feedback on this episode This is part three of our summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet Stacy Kaye, author of Damaged Goods: A Devotional for the Slightly Imperfect. She's sharing: -- why she wrote her devotional and who her target reader is -- her #1 tip for wr…
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📲 Send Kim feedback on this episode This is part two of our summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet Michele DeFilippo, an author and founder of 1106 Design. Michele shares: -- the self-publishing services she provides for authors -- why she advocates for self publishing -- he…
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📲 Send Kim feedback on this episode I’m excited to kick off a summer series of interviews with new-to-me authors and publishers that I've connected with through PodMatch. Meet Susan Gabriel, an author and co-founder of her own Christian book publishing company. Susan shares: -- how (and when) she helps writers make their publishing dreams a reality…
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📲 Send Kim feedback on this episode Are you wanting to easily find guests for your podcast, or be a guest on podcasts but don’t know where to start? If only there was an easy way to outsource this work that wouldn’t break the bank, would you be up for it? Well there is and it’s called PodMatch and I can’t wait to share about it today! TRY OUT PODMA…
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📲 Send Kim feedback on this episode Let's wrap up this mini series on the importance of podcast reviews and talk about how and when you should ask for a podcast review, and a couple of tips on what not to do especially when it comes to asking your guests for a review. RELATED EPISODES: Why Podcast Reviews Matter (#127) How to Leave a Written Review…
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📲 Send Kim feedback on this episode If you're hearing from your listeners that they’ve written a review for your show, but you’re not seeing them, let’s make sure you know where to look to find all your reviews in one place. Reviews are not only great feedback for you as a host, but also social proof for potential listeners, so we’re also talking a…
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📲 Send Kim feedback on this episode Last week we talked about why podcast reviews are so important to podcasters and their listeners, and this week let’s talk about how to leave a written review for other people’s podcasts. That way you’ll know how easy it is to support your favorite shows and be able to easily share with your listeners how they ca…
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📲 Send Kim feedback on this episode Let’s talk about podcast reviews and why they matter to you as a podcast host, to your potential listeners, to your potential guests, and to you if you want to be a guest on other people’s podcasts. RELATED EPISODES MENTIONED: Build Relationships with Hosts Before Pitching (#44) https://kimstewartmarketing.com/44…
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📲 Send Kim feedback on this episode I’m excited today for another author spotlight! On the show is my sweet online friend, author Naomi Fata. Naomi is the author of two books including Stitching Your Story Piece by Peace (a 13 week devotional releasing in October 2024). She's sharing about what's working well to market her books, especially LONG BE…
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📲 Send Kim feedback on this episode Summer is fast upon us. Time to make plans for whether you continue your current schedule of hosting or guesting, change things up a bit, or a take a much-needed break. Today's conversation is from my friend Amy Debrucque’s podcast, Life on Purpose. She invited me to be her guest last year to talk about savoring …
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📲 Send Kim feedback on this episode Last week, I attended the Podcasting Made Simple LIVE quarterly conference. It’s hosted by Alex Sanfilippo, founder of Podmatch and host of the Podcasting Made Simple podcast. I was taking notes like crazy on hosting and guesting and wanted to share 8 of my favorite takeaways with you. RESOURCES MENTIONED: Connec…
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📲 Send Kim feedback on this episode Are you finding your schedule pack full of to-do’s as an author and always thinking “I don’t have time for THIS or THAT" to market my book? Or maybe you're having trouble just finding time to spend with God and in His Word on a consistent basis? Your heart will thank you for tuning in and hearing encouragement fr…
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📲 Send Kim feedback on this episode Today we're wrapping up this series on the power of private podcasting and I want to share some do’s and don’ts for hosting a private podcast as an author. RESOURCES MENTIONED: Hello Audio for private podcasting (try it out) https://kimstewartmarketing.com/helloaudio Buzzsprout for hosting your public podcast (tr…
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📲 Send Kim feedback on this episode In episodes 118-120 of our series on private podcasting, we talked about ways you can use one to grow your audience, and how to market it as a podcast host. Now let’s talk about how to market your private podcast to potential listeners as a podcast guest. RESOURCES MENTIONED: Hello Audio for private podcasting (t…
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📲 Send Kim feedback on this episode In episodes 118 and 119, we talked about ways you can use a private podcast to grow your audience. Now let’s talk about how to market your private podcast to potential listeners. In this episode we'll talk about marketing a private podcast as a podcast host. Stay tuned, next episode we'll talk about marketing it …
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📲 Send Kim feedback on this episode Not ready to make the weekly commitment to host an ongoing show but DO want to use the power of podcasting to serve your target readers? Here's 12 ways authors can host a Private Podcast BEFORE and AFTER their book launch. RESOURCES MENTIONED: Hello Audio for private podcasting (try it out) https://kimstewartmark…
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📲 Send Kim feedback on this episode I love when I receive guest pitches from listeners who know my audience well and have a topic to share that brings incredible value to you! Today my friend Angie Baughman is here to share about using a private podcast to connect with your readers and grow your email list. Angie hosts the Steady On podcast, she’s …
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📲 Send Kim feedback on this episode So who’s ready to finally launch your podcast and start serving your future readers? Let’s wrap up this mini series and talk about how to get your friends and followers excited about your podcast with ideas for your launch plan and content you can share with them before you launch your show. LET'S WORK TOGETHER: …
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📲 Send Kim feedback on this episode Now that you've set your podcasting goals and have your first 5 things in place, let's talk about what goes into your first few episodes, including your trailer. 🎙️ FAVORITE PODCASTING RESOURCES: Podcast Hosting: Buzzsprout Microphone: ATR2100x-USB Recording and Editing: Descript Recording on Descript Recording o…
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📲 Send Kim feedback on this episode Last week we talked about seven reasons WHY you might want to start a podcast to build your author platform. Today, let’s talk about the first 5 things you need to start your podcast. Don't worry about taking notes, I have them for you here: How to Start a Podcast (the First Five Things You Need): https://kimstew…
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📲 Send Kim feedback on this episode Are you exhausted running the rat race, fighting an algorithm, and trying to market your message without feeling gross? There’s gotta be a better way, right? Today I want to share 7 reasons WHY you might consider hosting a podcast to build your author platform. PAST EPISODES MENTIONED: 11 Ways to Host a Podcast (…
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📲 Send Kim feedback on this episode Do you struggle with perfectionism and finding balance while growing your author platform? Vivian Cumins, writer and podcaster, is here to share some Biblical inspiration and practical how-to’s for you! [7:19] Signs of perfectionism [16:34]: Achieving balance through Scripture [25:04] Building an audience and tru…
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📲 Send Kim feedback on this episode How do you stand out to your readers in a unique way? With a flamingo advantage! Katie Hornor, host of the Flamingo Advantage podcast, and author of a slew of books including Faith Like Flamingos and The Flamingo Advantage, is here to share: why she chose flamingos for her brand What it means to have a flamingo a…
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📲 Send Kim feedback on this episode Thinking about adding YouTube to your book marketing strategy in 2024? My guest Velma Knowles is here to share her experience. Velma is a leadership coach, author of The Valuable Leader, and host of the Your Leadership Chat podcast on YouTube. I couldn’t wait to talk to her about: [1:24] starting her podcast to h…
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📲 Send Kim feedback on this episode Do you feel anxious when it comes to building your author platform? Are you comparing yourself to fellow authors? Robyn Graham, Christian Business Coach, and author of "You, Me, and Anxiety" is my guest today to share: How she defines a personal brand and why it’s important for authors Tips to overcome anxiety ov…
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📲 Send Kim feedback on this episode Wondering how to grow your author platform while also honoring God as you balance work and family? Scott LaPierre is here to help! Scott is a pastor, host of Scott LaPierre Ministries podcast, and author of several self published and traditionally published books. Scott and I connected through the Podmatch servic…
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📲 Send Kim feedback on this episode Wondering how you can get more readers to your blog in 2024? Not sure how you can figure out all this SEO stuff? You just want to write and reach more people to share God’s Word, right? Well help is here! My guest today is LeeAnn Fox, founder of Kingdom Bloggers, and host of the Kingdom Influencer podcast. LeeAnn…
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📲 Send Kim feedback on this episode Do you have other writers around you to offer a helping hand and cheer your message on? If not, you will love hearing about the Writer’s Bloc, a unique community for Christian writers, founded by my guest, Cara Ray. We talk about: Why you need an online community of fellow writers Cara’s journey to starting the W…
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📲 Send Kim feedback on this episode So grateful for you tuning in and praying for an abundance of blessings on you this holiday season! Happy Thanksgiving, Merry Christmas, and Happy New Year. See you back here on Tuesday, January 16. ❤️ Kimتوسط Kim Stewart, Book Marketing Strategist, Christian Entrepreneur
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📲 Send Kim feedback on this episode Do you struggle with how to really connect with your target readers on an emotional level? Want them to see that your content or book is just the resource they need? That's what we're learning today from my guest Lisa Schell, Brand Communications Consultant. Lisa shares about: Tapping into the "need beneath the n…
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📲 Send Kim feedback on this episode How can you recognize God’s voice and direction on starting to write your book? Or market it without getting overwhelmed or it taking too much time from your writing? That's what we're talking about today with Michelle Layer Rahal, author of "Are You Listening? A Guide to Recognizing and Responding to God's Voice…
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📲 Send Kim feedback on this episode With November bringing us Military Families Month and Veterans Day, I couldn't wait for you to hear about 101 Prayers for Military Wives, written by my sweet friend, Kristi Woods. Kristi shares what might surprise us about the day-to-day lives of military spouses, why prayer is SO important for military wives all…
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📲 Send Kim feedback on this episode I’m sharing a special conversation with my friend Jeanette Tapley, when she hosted me for a Guest Teaching for the Hope Podcasters membership community. We talked all about building your audience and marketing your podcast. LET'S CONNECT: Hope Podcasters Community Jeanette Tapley JUMPSTART YOUR PODCAST PITCHING (…
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📲 Send Kim feedback on this episode Launching a book in the near future? You will love today's episode with my friend Melanie Redd, author of Just Rest: A 90 Day Devotional Journal. Melanie is sharing encouragement and tips on the power of a small launch team, how she’s marketing her book one year after her launch, collaborating and being generous …
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