Jacob Funnell on Semrush

Empathy Deployed: Customer Interview Examples

Jacob Funnell is a customer of Semrush. Semrush describes itself as an online visibility management platform.

I’ll be trying to understand why Jacob purchased Semrush, how he uses it and what alternatives he’s considered. Jacob’s a freelance digital marketer with a decade of experience helping SaaS and professional services companies.

Learn more about Jacob at: https://funnellmarketing.com/

Jacob also shares why he uses Google Data Studio, Hotjar and Cookiebot

Mentions in the episode include:

• Moz https://moz.com/
• Screaming Frog https://www.screamingfrog.co.uk/
• Google https://google.com
• Google Ads Keyword Planner https://ads.google.com/home/tools/keyword-planner/
• Chrome Extension https://chrome.google.com/webstore/category/extensions
• Emphasis https://www.writing-skills.com/
• Dollar Shave Club https://dollarshaveclub.com
• SpyFu https://www.spyfu.com/
• Facebook Groups https://www.facebook.com/groups/
• Unbounce https://unbounce.com
• CXL Conversion Group https://www.facebook.com/groups/conversionxl/
• Google Tag Manager Facebook Group https://www.facebook.com/groups/329145737601165/
• Semrush All-Stars Facebok Group https://www.facebook.com/groups/semrush.allstars/
• Super Star SEO https://www.facebook.com/groups/superstarseo/
• Google Ad Strategy Carl Group https://www.facebook.com/groups/googleadwordshackers/
• Slack https://slack.com
• Measure Slack https://www.measure.chat/
• Ahrefs https://ahrefs.com/
• Google Analytics https://analytics.google.com